SlideShare ist ein Scribd-Unternehmen logo
1 von 38
Create Once, Publish Everywhere
The Problem We Used to Have




   Conten
                              Website
     t
Solution: Content Management Systems
The Problem We Have Now




 Conten
   t
Separate Workflows for Separate
Channels?
NPR’s Create Once, Publish Everywhere
What Is Necessary for COPE?

• Automated Publishing through an API


• Central Repository of Structured Content


• Unified Publishing Workflow
The Axilent Platform

• Automated Publishing through
  an API


• Central Repository of
  Structured Content


• Unified Publishing Workflow
1. Automated Publishing Through An API
Just publishing
  every piece of
  content in the
repository is dumb.
Editorial Policy

• Editorial policy decides what, when and where to publish content.


• In the pre-Internet and WYSIWYG world, done with content selection and
  layout decisions.


• However, in the multi-channel world, layout doesn’t make a lot of sense any
  more.
Content Channels

• Automates editorial policy


• Any mix of content selection
  algorithms


• Accessed through the API


• Change the mix at any time
  without re-programming.
Content Channels Demo
Different Content for Different Purposes?
Different Content for Different Purposes?




               i18n
Content Flavors
Content Flavors


      Mobil        Mobile
                  Summary
       e

                  Title
      Tablet
                  Bod
                   y

       Web        Summary
Content Flavors


      Mobil
       e
                   Mobile
                  Channel




      Tablet
                   Web
                  Channel




       Web
Content Flavors Demo
2. A Central Repository of Structured
Content
Structuring Content With Content Types

                            • Structure defined by
                   Auth
 Title                        Fields
                    or

                            • Fields have data types


                            • Publishing channels can
                              rely on structure of
         Article              content




                   Catego
Body                 ry
Structuring Content With Content Types

                            • Fields have Saliency
                   Auth
 Title
                    or
                            • How relevant is a
                              content item with a
                              matching field?


                            • Assists with content
         Article              selection algorithms




                   Catego
Body                 ry
3. Unified Workflow
Workflow


           Review




           Process




           Deploy
Review Steps: Editing Content

• Review Steps allow people to
  edit content.


• A focus on editing structured
  content


• A full blown CMS
Review Steps: Editing Content

• Version Control


• Team Editing and
  Communications


• Tagging and more
Inbox Demo
Process Steps: Automated Content
Processing

                          • Shapes content in
                            preparation for
                            publishing


                          • Automatically applied to
                            content when it passes
                            through a Process Step.
Process Steps: Automated Content
Processing

                          • Truncate words


                          • Sanitize text


                          • Convert to slug


                          • Auto-tagging


                          • More to come!
Content Processing Demo
Deploy Steps: Publishing Content

• On deployment, content
  becomes available to the API


• Content published to
  “Deployment Targets”:
  availability zones for content


• A Deployment Step can publish
  to any number of Deployment
  Targets
Content Deployment Demo
Integration

• RESTful APIs


• Content as JSON or XML


• API is secure! API keys +
  HTTPS.
Integration

• Content API retrieves deployed
  content and Content Channels


• Library API pushes content into
  the repository


• Integration with legacy CMS
  possible


• WordPress plugin, more to
  come!
Documentation




           docs.axilent.com
Axilent - a SaaS Platform

• Automated Publishing through an API


• Central Repository of Structured Content


• Unified Publishing Workflow
Axilent - a SaaS Platform

• Free to open an account - no credit card required!


• Free for developer use


• Pricing based on production API usage
www.axilent.com

info@axilent.com

Weitere ähnliche Inhalte

Ähnlich wie Axilent Tool Talk from Breaking Development 2012

Alfresco day madrid toni de la fuente - roadmap 2011
Alfresco day madrid   toni de la fuente - roadmap 2011Alfresco day madrid   toni de la fuente - roadmap 2011
Alfresco day madrid toni de la fuente - roadmap 2011
Alfresco Software
 
The WordPress University
The WordPress UniversityThe WordPress University
The WordPress University
Stephanie Leary
 
Arabic Text mining Classification
Arabic Text mining Classification Arabic Text mining Classification
Arabic Text mining Classification
Zakaria Zubi
 

Ähnlich wie Axilent Tool Talk from Breaking Development 2012 (20)

Alfresco day madrid toni de la fuente - roadmap 2011
Alfresco day madrid   toni de la fuente - roadmap 2011Alfresco day madrid   toni de la fuente - roadmap 2011
Alfresco day madrid toni de la fuente - roadmap 2011
 
"Hook, Line and Syncer": Migrating existing websites within TERMINALFOUR Sit...
 "Hook, Line and Syncer": Migrating existing websites within TERMINALFOUR Sit... "Hook, Line and Syncer": Migrating existing websites within TERMINALFOUR Sit...
"Hook, Line and Syncer": Migrating existing websites within TERMINALFOUR Sit...
 
SharePoint 2013 Document Management Out of the Box
SharePoint 2013 Document Management Out of the BoxSharePoint 2013 Document Management Out of the Box
SharePoint 2013 Document Management Out of the Box
 
Getting Started with CMIS
Getting Started with CMISGetting Started with CMIS
Getting Started with CMIS
 
"Issues with Content Migration" by Deane Barker at Content Workshops 2012
"Issues with Content Migration" by Deane Barker at Content Workshops 2012"Issues with Content Migration" by Deane Barker at Content Workshops 2012
"Issues with Content Migration" by Deane Barker at Content Workshops 2012
 
"The Truth About Content Migrations" - Gilbane Boston 2011
"The Truth About Content Migrations" - Gilbane Boston 2011"The Truth About Content Migrations" - Gilbane Boston 2011
"The Truth About Content Migrations" - Gilbane Boston 2011
 
A Framework for Content Preparation to Support Open-Corpus Adaptive Hypermedia
A Framework for Content Preparation to Support Open-Corpus Adaptive HypermediaA Framework for Content Preparation to Support Open-Corpus Adaptive Hypermedia
A Framework for Content Preparation to Support Open-Corpus Adaptive Hypermedia
 
Life After Going Live: Up-to-date or Outdated?
Life After Going Live: Up-to-date or Outdated?Life After Going Live: Up-to-date or Outdated?
Life After Going Live: Up-to-date or Outdated?
 
HTML5 and Timed Media Playback
HTML5 and Timed Media PlaybackHTML5 and Timed Media Playback
HTML5 and Timed Media Playback
 
ITB2016 - ContentBox Modular CMS
ITB2016 - ContentBox Modular CMSITB2016 - ContentBox Modular CMS
ITB2016 - ContentBox Modular CMS
 
Docs as Part of the Product - Open Source Summit North America 2018
Docs as Part of the Product - Open Source Summit North America 2018Docs as Part of the Product - Open Source Summit North America 2018
Docs as Part of the Product - Open Source Summit North America 2018
 
How to prepare your site for content migration
How to prepare your site for content migrationHow to prepare your site for content migration
How to prepare your site for content migration
 
The WordPress University
The WordPress UniversityThe WordPress University
The WordPress University
 
Building a Documentation Portal
Building a Documentation PortalBuilding a Documentation Portal
Building a Documentation Portal
 
WebDev Crash Course
WebDev Crash CourseWebDev Crash Course
WebDev Crash Course
 
Arabic Text mining Classification
Arabic Text mining Classification Arabic Text mining Classification
Arabic Text mining Classification
 
SharePoint Information Architecture Applied
SharePoint Information Architecture AppliedSharePoint Information Architecture Applied
SharePoint Information Architecture Applied
 
Evaluating Drupal for the Enterprise
Evaluating Drupal for the EnterpriseEvaluating Drupal for the Enterprise
Evaluating Drupal for the Enterprise
 
Iksula Drupal Solutions
Iksula Drupal SolutionsIksula Drupal Solutions
Iksula Drupal Solutions
 
Information Architecture for SharePoint
Information Architecture for SharePointInformation Architecture for SharePoint
Information Architecture for SharePoint
 

Mehr von Loren Davie

Mehr von Loren Davie (11)

Blue Shift Marketing Plan
Blue Shift Marketing PlanBlue Shift Marketing Plan
Blue Shift Marketing Plan
 
Client management workshop for tech
Client management workshop for techClient management workshop for tech
Client management workshop for tech
 
CAVE Language Presentation for AI Camp
CAVE Language Presentation for AI CampCAVE Language Presentation for AI Camp
CAVE Language Presentation for AI Camp
 
Conversational Architecture: World IA Day 2016 NYC
Conversational Architecture: World IA Day 2016 NYCConversational Architecture: World IA Day 2016 NYC
Conversational Architecture: World IA Day 2016 NYC
 
Conversational Architecture, CAVE Language, Data Stewardship
Conversational Architecture, CAVE Language, Data StewardshipConversational Architecture, CAVE Language, Data Stewardship
Conversational Architecture, CAVE Language, Data Stewardship
 
Django Multi-DB in Anger
Django Multi-DB in AngerDjango Multi-DB in Anger
Django Multi-DB in Anger
 
Django Intro
Django IntroDjango Intro
Django Intro
 
Django Environment
Django EnvironmentDjango Environment
Django Environment
 
Newforms Admin 101
Newforms Admin 101Newforms Admin 101
Newforms Admin 101
 
App Engine
App EngineApp Engine
App Engine
 
Model Inheritance
Model InheritanceModel Inheritance
Model Inheritance
 

KĂźrzlich hochgeladen

Artificial Intelligence: Facts and Myths
Artificial Intelligence: Facts and MythsArtificial Intelligence: Facts and Myths
Artificial Intelligence: Facts and Myths
Joaquim Jorge
 

KĂźrzlich hochgeladen (20)

Boost Fertility New Invention Ups Success Rates.pdf
Boost Fertility New Invention Ups Success Rates.pdfBoost Fertility New Invention Ups Success Rates.pdf
Boost Fertility New Invention Ups Success Rates.pdf
 
Tata AIG General Insurance Company - Insurer Innovation Award 2024
Tata AIG General Insurance Company - Insurer Innovation Award 2024Tata AIG General Insurance Company - Insurer Innovation Award 2024
Tata AIG General Insurance Company - Insurer Innovation Award 2024
 
🐬 The future of MySQL is Postgres 🐘
🐬  The future of MySQL is Postgres   🐘🐬  The future of MySQL is Postgres   🐘
🐬 The future of MySQL is Postgres 🐘
 
Automating Google Workspace (GWS) & more with Apps Script
Automating Google Workspace (GWS) & more with Apps ScriptAutomating Google Workspace (GWS) & more with Apps Script
Automating Google Workspace (GWS) & more with Apps Script
 
Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024
Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024
Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024
 
Manulife - Insurer Innovation Award 2024
Manulife - Insurer Innovation Award 2024Manulife - Insurer Innovation Award 2024
Manulife - Insurer Innovation Award 2024
 
Apidays New York 2024 - The Good, the Bad and the Governed by David O'Neill, ...
Apidays New York 2024 - The Good, the Bad and the Governed by David O'Neill, ...Apidays New York 2024 - The Good, the Bad and the Governed by David O'Neill, ...
Apidays New York 2024 - The Good, the Bad and the Governed by David O'Neill, ...
 
Real Time Object Detection Using Open CV
Real Time Object Detection Using Open CVReal Time Object Detection Using Open CV
Real Time Object Detection Using Open CV
 
Apidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, Adobe
Apidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, AdobeApidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, Adobe
Apidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, Adobe
 
Artificial Intelligence: Facts and Myths
Artificial Intelligence: Facts and MythsArtificial Intelligence: Facts and Myths
Artificial Intelligence: Facts and Myths
 
2024: Domino Containers - The Next Step. News from the Domino Container commu...
2024: Domino Containers - The Next Step. News from the Domino Container commu...2024: Domino Containers - The Next Step. News from the Domino Container commu...
2024: Domino Containers - The Next Step. News from the Domino Container commu...
 
Apidays New York 2024 - The value of a flexible API Management solution for O...
Apidays New York 2024 - The value of a flexible API Management solution for O...Apidays New York 2024 - The value of a flexible API Management solution for O...
Apidays New York 2024 - The value of a flexible API Management solution for O...
 
GenAI Risks & Security Meetup 01052024.pdf
GenAI Risks & Security Meetup 01052024.pdfGenAI Risks & Security Meetup 01052024.pdf
GenAI Risks & Security Meetup 01052024.pdf
 
A Domino Admins Adventures (Engage 2024)
A Domino Admins Adventures (Engage 2024)A Domino Admins Adventures (Engage 2024)
A Domino Admins Adventures (Engage 2024)
 
Strategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff
Strategize a Smooth Tenant-to-tenant Migration and Copilot TakeoffStrategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff
Strategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff
 
HTML Injection Attacks: Impact and Mitigation Strategies
HTML Injection Attacks: Impact and Mitigation StrategiesHTML Injection Attacks: Impact and Mitigation Strategies
HTML Injection Attacks: Impact and Mitigation Strategies
 
Powerful Google developer tools for immediate impact! (2023-24 C)
Powerful Google developer tools for immediate impact! (2023-24 C)Powerful Google developer tools for immediate impact! (2023-24 C)
Powerful Google developer tools for immediate impact! (2023-24 C)
 
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost SavingRepurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
 
ProductAnonymous-April2024-WinProductDiscovery-MelissaKlemke
ProductAnonymous-April2024-WinProductDiscovery-MelissaKlemkeProductAnonymous-April2024-WinProductDiscovery-MelissaKlemke
ProductAnonymous-April2024-WinProductDiscovery-MelissaKlemke
 
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
 

Axilent Tool Talk from Breaking Development 2012

Hinweis der Redaktion

  1. - Good morning, I’m Loren Davie - CEO of Axilent - Talking today about publishing content on the Internet
  2. The problem we used to have: - Get content onto the website, or maybe... - Get content into print and onto the website
  3. - The solution: Content Management Systems - WYSIWYG: What You See Is What You Get - A nice bridge for people from print backgrounds - Based on the underlying assumption that the web is the only destination for the content
  4. The problem we have now: - Get content onto the website, the mobile site, the mobile apps, the tablet apps, the retina display version... - What about devices that haven’t been launched yet?
  5. - Should we make totally separate publishing workflows for separate channels? - It’s been tried, and it didn’t end well - Multiplies the effort and cost, per channel - won’t scale
  6. - the way forward: NPR’s Create Once, Publish Everywhere - publishes content through an API, where it is then consumed by various apps etc. - controls production effort and cost, regardless of the number of devices showing NPR content
  7. - Automated publishing via an API - A central repository of structured content - Central - so content changes are reflected everywhere the content is published - Structured - composed into significant fields (title, body etc), to be visually formatted by target publishing channel
  8. - Automated publishing via an API - A central repository of structured content - A unified workflow
  9. - Just pushing up every piece of content in the repository is dumb - Editorial policy: what / when / where? - Used to be controlled with layout (in a print / WYSIWYG world)
  10. - Now done with Content Channels - any mix of curated or selection algorithms - Content Channel accessed via API - Change the mix without reprogramming
  11. - Content Channel mix - Add curated item - Related by field - Publish channel to Deployment target - Pull content via REST console
  12. - What if you need different versions of content for different purposes? - target devices: web, mobile, tablet - i18n: languages and locales
  13. - What if you need different versions of content for different purposes? - target devices: web, mobile, tablet - i18n: languages and locales
  14. - Content Flavors offer parallel versions of content
  15. - “Flavors” of content are comprised of fields appropriate to their Flavor
  16. - Flavors and Channels work together - Set a Channel to a specific Flavor, or pass in a Flavor as an argument to the Channel - Once set to a Flavor, the content items from that Channel will only contain the fields associated with that Content Flavor
  17. - Set a Flavor on a Channel, republish - Pull content via REST console, show how only flavor fields have been returned
  18. - Content structure defined by the Fields of Content Types - Fields have data types - provides content integrity - publishing channels can rely on format of content coming from the system - Salience - answers question What is Relevant? - is how we can determine relevance between content items - assists with content selection algorithms
  19. - Content structure defined by the Fields of Content Types - Fields have data types - provides content integrity - publishing channels can rely on format of content coming from the system - Salience - answers question What is Relevant? - is how we can determine relevance between content items - assists with content selection algorithms
  20. - Each content type has a workflow with steps that define - Editing and review of content - Automated processing of content - Deployment of content - A single workflow can manage the entire publishing lifecycle for content, regardless of the number of target publishing formats
  21. - The Inbox: where you go to edit content - Workflow determines what’s in your inbox - The Content Type controls editing forms - At the conclusion of editing, user can move content forwards / backwards in workflow
  22. - The Inbox: where you go to edit content - Workflow determines what’s in your inbox - The Content Type controls editing forms - At the conclusion of editing, user can move content forwards / backwards in workflow
  23. - Inbox - Content item editing - QuickEdit - Flavor editing - Workflow controls
  24. - Automatically process content with a workflow step - truncate words - sanitize text for web - convert to slug - more to come! - Processing pipes control the flow of processing - Usage example: use Truncate Words in conjunction with Content Flavors to solve the mobile summary problem
  25. - Automatically process content with a workflow step - truncate words - sanitize text for web - convert to slug - more to come! - Processing pipes control the flow of processing - Usage example: use Truncate Words in conjunction with Content Flavors to solve the mobile summary problem
  26. - Create a process workflow step - Show processing pipes - Apply Truncate Words process to content
  27. - When content is deployed it becomes available to the API - Deployment Targets: content “availability zones” for the API - Deploy Steps in workflow can specify as many Deployment Targets as you want. When content items hit the deployment step, they are deployed.
  28. - Set up a deployment step
  29. - RESTful APIs - content is serialized as either JSON or XML - Library API - Lets you push content into the Axilent repo - Enables integration with legacy CMS’s. - Wordpress plugin exists, more to come! - Web Hook workflow step lets you integrate external processes into the workflow. - Content API lets you get content out of Axilent - API is secure: API key + HTTPS
  30. - RESTful APIs - content is serialized as either JSON or XML - Library API - Lets you push content into the Axilent repo - Enables integration with legacy CMS’s. - Wordpress plugin exists, more to come! - Web Hook workflow step lets you integrate external processes into the workflow. - Content API lets you get content out of Axilent - API is secure: API key + HTTPS
  31. - Main documentation site: docs.axilent.com - API reference documentation: www.axilent.net/api/dir
  32. - Provides - Automated publishing via an API - Central repository of structured content - Unified publishing workflow - Free to open an account - No credit card required to open an account - Free for developer use - Pay for production deployment - prices based on API usage
  33. - Provides - Automated publishing via an API - Central repository of structured content - Unified publishing workflow - Free to open an account - No credit card required to open an account - Free for developer use - Pay for production deployment - prices based on API usage