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 Create, Target, Optimize
  Mobile Landing Pages
for Increased Conversions
Atmio Mobile Landing Pages:
Self-Serve + No Programmers



                    Programmers
Mobile Websites ≠ Mobile Landing Pages

                  Mobile Websites                 Mobile Landing Pages
            To communicate info               To achieve conversions
            Can jump around from page    Restricted page flow (focusing
            to page to page              on what’s important for the
                                         conversion)
            Static, don’t change much    Dynamic, frequent changes (to
                                         improve conversions)
            Don’t need advanced features Need advanced features

                                            Mobile Advertising Needs These


9/2012 v1                             ©Atmio 2012              3
Atmio Platform: Create, Target, Optimize
Use Case: Mobile Advertising
Use Case: Email Marketing
Click-To-Call on Atmio Landing Pages
Click-To-Call on Atmio Landing Pages
Using LogMyCalls
Create Mobile Landing Pages
Create Landing Pages w/Forms
Co-Registration Forms
Target Mobile Landing Pages
Targeting
Location Targeting (Coming in November)
Device Targeting
Query String Targeting (Coming Soon)
Day Parting
Optimize Mobile Landing Pages
Optimize
A/B Split Testing
A/B Split Testing
Integrations
Integrations
Summary
In this case, 1 + 1 > 2
Atmio Mobile Landing Pages with Click-
to-call increase conversions
LogMyCalls gives you insights for the call
via Call analytics to further increase
conversions!
Why are call analytics important?


61%         of mobile searches result in
            a phone call immediately


                  of all mobile searchers look up
  73%             phone numbers and call
                  businesses



  20%          of mobile website
               visitors call a business
Call Analytics
Dynamic Number Insertion (DNI)
 - Track mobile callers from their original online source
Call Analytics Reports
Thank You!

        Rekha Baliga
Product Marketing Manager
     rekha@atmio.com
   +1-408-755-5710 x104
Webinar Offer

Sign up for FREE Trial
  •   LogMyCalls.com/30-day-trial
  •   Coupon Code: DAMGOOD
Next Webinar
 Thursday, October 11 – 2 PM EDT
 Title: 21 Golden Nuggets: Delivering Great Customer Service on the Phone
- Learn customer service and sales skills for the deluge of calls mobile marketing will
  produce
- Learn about why unexpected customer service is critically important to any business
- With mobile marketing producing 70B new phone calls by 2015, how do you handle
  mobile callers?
         - LogMyCalls.com/webinar

                     Nancy Friedman, President, Telephone Doctor

                     Nancy Friedman has presented before Fortune 500 companies in dozens of
                     countries. Oprah, The Today Show, CBS This Morning, CNN and Fox News
                     are just of few of the national media outlets on which Nancy has appeared
                     over the years.

                     The author of 7 books on communications, sales and customer service,
                     Nancy's articles have appeared in the Wall Street Journal and USA Today as
                     well as dozens of other publications.

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