ebook - 26 Winning Principles of Business Networking, by Lirone Glikman

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All Rights Reserved© Networking As A Way Of Life by Lirone Glikman 2013
“Each person
is an ocean of
special life
experiences,
wisdoms,
connections,
wealth of
knowledge and
opportunities.”
Dear Extraordinary Networker,
I’m Lirone Glikman, a networking coach, author, and speaker. I’m the founder of Lirone
Glikman – Networking as a Way of Life, a business networking website, with weekly
useful articles, written by me. I write about extraordinary and effective business and life
networking, relationships creation, network maintenance, spirituality, love of people and
many useful insights and practical tips and techniques that improve our journey to a
fulfilled life!
My personal life and career journey have taught me the
importance of joining forces with people in our lives, and the
networking skills and social skills to use in order for us all to
grow, succeed, and achieve our goals, while mutually benefiting
those surrounding us.
Drawing on my own life experience, research and studies,
I would like to show YOU how to take control of your life and
create the reality you deserve and desire through relationships.
It’s time to push away any fears or negative thoughts in order for
you to reach the goals you wish to achieve in your life
and business by forming good, strong relationships and
Networking Your Way To Success!
Every day invites new adventures and new people into our lives. Every person we meet is
a unique entity, carrying his or her own special composition. Each person is an ocean of
special life experiences, wisdoms, connections, wealth of knowledge, and opportunities.
Many people MISS OUT on so many opportunities to grow, succeed, and achieve their
goals while helping others, too. It happens mostly because they don’t manage their
relationships right.

The following 26 principles are key to forming flourishing
relationships.
Each and every one of us has the power to form a better life and business through smart
management of our relationships, which leads to goal achievements, a better quality of
life, success, and fulfillment.
Go ahead and read the guiding networking
fundamentals I’ve outlined below, and apply them to
your everyday life. Let them inspire you, and feel how
they can benefit your life. Print out these
fundamentals and hang them in a visible place.
This is of course an overview of networking principles
which I’m happy to share with you. To learn the
practices and skills in depth you can visit my site- LironeGlikman.com.
Remember, you can design your life and get the business and
life you want - It’s in your power to do so!
It is my absolute pleasure to be your guide, coach, and friend in your journey to creating
the life you wish to have!
To Your Networking Success!
Lirone Glikman

Principle 1
Control over your life’s success
You own the power to design your life story and shape it the way you want it to be!
Using relationship networking in a smart and strategic way can definitely help you
achieve the life you want. There is no better time than NOW to take action and take
control of your own destiny and succeed in your own way and style!
Principle 2
Set clear goals
Knowing exactly what you want to achieve in life and business is your guiding light for
success. Setting clear long-term and short-term goals (i.e. setting goals for each
networking event) will direct your networking activity to connecting with the right people
who will be able to help you fulfill them. Being focused will also help you to better
recognize opportunities, and success will surely follow!

Principle 3
Be courageous
The practice of networking exposes you to others and requires a pro-active approach and
courage to step out of your comfort zone. Acknowledge that all of us are afraid of
rejection, and the fear and shyness that follows are amongst the biggest obstacles of
your life and business success. Courage is the main trait you need in order to form
relationships that will lead to achieving your goals. Don’t let your fear hold you back from
your destiny. Take the chance!
Principle 4
Have a networker’s mindset
Prepare yourself for any networking interaction by tuning your mind to the right
networking attitude and approach towards others: harness a real intention to meet and
connect with new people, be open to other people and ideas, seek to learn, and show
interest in others. Show you care and wish to help others. Embrace a networker’s
mindset as a way of life, since the approach you use is the approach that will be
reciprocated!

Principle 5
Be yourself
There is only one unique you, and you should bring your genuine self everywhere you go.
Feel confident about who you are and your “brand”. Embrace your strong traits, and
your weaknesses; bring out your unique spark and your “personal message” to your
professional and personal surroundings. People connect better to those who are
authentic and those who show their real self.
Principle 6
Building your network is a process
The saying “Rome wasn’t built in a day” also applies to relationships. It is a process that
takes time and requires persistence, commitment and a pro-active approach.
Relationship building is about helping others, discovering new points of view, learning
from others, and gaining more than just a "goal", but a friend for life. Eventually it will be
well worth it as the outcome can change your life for the best! Find a way to make the
process enjoyable, and the fruits will follow...

Principle 7
Be likeable in your own way!
We all tend to be attracted to happy, positive, smiling, passionate people! The energy
that happy, passionate people spread is contagious. People feel they can loosen up next
to happy, passionate people, and it opens them up and helps establish a good
conversational atmosphere. Happy, passionate people are also more memorable than
others. Find your way to express happiness, passion and positivity, and connecting with
others will become easier.
Principle 8
Respect others
When we respect someone we give this person a positive feeling of esteem, which results
in a reciprocation of appreciation and respect. In networking, respect is a basic rule that
will determine the existence of a given relationship. Be sure to use respectful words, thank
others, be mindful of the other person’s time, return calls, be polite, keep tact, don't
swear, don’t talk about others behind their back, respect those who helped you, etc.
Principle 9
Be a giver and reciprocate
Give and never stop giving! Helping others get what they need is an amazing thing to do
that you will surely receive back. Giving is in the heart of any relationship, because if you
care about people you will want to help them. Embrace the practice of true giving,
without asking for anything back. Seek to give, help and assist, as you have the power to
change someone's life for the better. Giving and/or reciprocating also feels great and
strengthens your good reputation, which will eventually help you fulfill your own goals.

Principle 10
Create trust
Trust is an important pillar in any relationship. I am
sure you won’t want to get involved with people
you don’t trust, especially when money and
reputation are at stake. Establish trust with others by choosing the right words, taking
the right actions, and being aware of your body language. People notice it all, as even
your handshake can imply how trustworthy you are. Too many people don’t stand behind
what they say and represent; stand out by making sure everything you convey and do is
trustworthy.
Principle 11
Really listen and ask questions
It’s a well-known fact that people l-o-v-e to talk
about themselves. When interacting with others
listen in order to understand how you can assist someone and also in what way he or she
can benefit you. In networking it’s always better to listen and ask guiding questions first,
as there is so much hiding behind the words we say, and you can reveal it by listening
really carefully. Use your ears, intelligent understanding, and soul. By asking questions
you can also direct the conversation in a certain way and be able to tap the info you want
to know in order to see where you can help one another.
Principle 12
Find a common ground
The power of common ground serves as an “icebreaker” between people, as we are
more likely to express ourselves freely with someone familiar to us. Seek to find common
ground when you network and interact with others. Research and ask about them, find
what connects both of you, and emphasize it. Is it the same birth town? College? A
mutual friend? It can be anything. Common ground can leverage good conversations into
good relationships. Make it a habit to use this power.

Principle 13
Scan your memory regularly
A great way to maximize your ability to help others is by scanning your memory and
looking for a solution whenever someone presents a need, problem or issue. The solution
can be a person or an expert you know, knowledge that you possess, or any memory that
may be useful to a network friend who needs it. Once the memory scanning process
becomes second nature you will be able to help and connect with others better, and you
will gradually build a reputation of a "go to person"
within your community.
Principle 14
Create a memorable personal pitch
People pitch in order to find opportunities and see
who can be of assistance to them. That's exactly why
you should find a special way for your pitch to stand out and be memorable to attract
opportunities! When planning your pitch, think carefully about what you want to say,
make it clear, and express your personality while saying it. Add emotions and passion to
your pitch, as people react to that better than raw facts. State what your needs are.
Repeat your name so it will be memorable and use intonation in your voice in order to
entertain.
Principle 15
Always give value to others
Make those surrounding you feel your presence is beneficial to them by adding value to
the situation. Value can come in different ways: fully listening to someone can be valued,
saying the right words, congratulating, sharing your knowledge, insights or connections,
surprising others and more. Always seek to add something that is not taken for granted,
and people will respect and acknowledge you for it.

Principle 16
Be memorable
In order to establish relationships you initially need the other person to be interested in
you, don't you agree? That's why you should use all sorts of tactics to stay memorable.
For example: personalize your talk, raise a topic or information you know the other
person would be interested in, tell a funny story or express your personality and unique
traits in what you say and your pitch. Dress well too, as it exhibits self-respect, and add
an eye-catching accessory, and just use your imagination in order to stand out!
Principle 17
Sharpen your memory
Memory is one of a networker's most important traits, as it's a relationship and trust
builder. When you form a relationship you aim to get closer to people and reach more
personal levels of conversation. When you show someone you remember the personal
and professional details he or she shared with you, you’ll gain more points as a friend. It
shows you really listened, cared, and found
interest in the person. In order to build good
relationships and get closer to someone
make sure to remember the history of your
relationship, the small details, what they care
about and more.
Principle 18
Be a connector and use the power of referrals
Networking is about “Give and Take”: one major way of giving is referring people to
others who can benefit them and connecting people. When you do so, make sure the
connection will be mutually beneficial for everyone involved. In the same way, you can
ask others who know your abilities and respect you for referrals that may help you. Aim
to get your name out there by the referrals of others who trust you so your opportunities
will increase.

Principle 19
Follow up and retain your network
Relationships are a long-term journey that needs to be built step by step, brick by brick.
That’s why it’s important to commit to retaining your network of friends by following up
with them every now and again. Create your own follow up system and seek to interact
in a way that expresses who you are and also shows you care about them personally.
Find a reason to connect, for example: send holiday greetings, share information he or
she would value, and more.
Principle 20
Combine Face-to-Face and online interactions
Relationship building is about using the offline and the online spheres strategically. Each
sphere requires a different skill set and different type of communications. The online
world describes an image of you and helps you to convey brief messages that keep you in
the other person’s memory. Face to face interaction is the real deal as you can see each
other and get your impression on the other person. You get to accumulate experiences
together, which make real, solid relationships. Combine both spheres - the offline and
the online - to form strong relationships!
Principle 21
Keep learning and getting updated
Nurturing a vast knowledge base and staying updated on your industry and global news
will enable you to connect with different people from many fields of expertise. Get to
understand a little from many disciplines (as Robert Kiyosaki says) and learn regularly
about new business opportunities, “players” in the market, new developments, new
products, and more. Knowledge is power, and as you learn more from many disciplines
you will become more valuable to others and be able to help yourself better.

Principle 22
Map & categorize your network
As we accumulate friends and acquaintances we don’t always acknowledge all the people
we have met through the years, and their ability to assist us. That’s why it’s important to
map those people we know by writing down each name and learning who they are, what
they specialize in, and more. Then you can categorize them according to the strength of
your friendship, occupation and their importance to you, and turn to the right person
when needed.
Principle 23
Keep extending your network
Networking is about creating relationships before you need them. As a networker, always
seek to strategically extend your network. There are many ways to get to know new
people; aim to meet specific potential people or enter social circles with people that may
have the ability to help you in your goals, or see where you can help them.
Principle 24
Contribute to others’ lives
The beauty in networking is one’s ability to
change other people’s life story for the better.
Your connections, knowledge and skills can be
of assistance to other individuals or social
groups in need. Be aware of your surroundings
and community’s needs and see how you can
give to them, without asking anything in
return. That’s true bliss.

Principle 25
Make a smart use of your network
It took you time and effort to build your relationships with your network friends and that
is why you should manage your moves in a smart way. When it’s time to ask for help, if
it’s for yourself or someone else, make sure to do it wisely. Consider if your request is
appropriate, the same as you would expect your friend to turn to you on appropriate
matters. In cases where you recommend somebody to someone else, be sure the person
stands for what you say, as it’s your word that’s being trusted here.
Principle 26
Ask for help when needed and reach your goals!
Don’t be shy or afraid to ask your network friends for their assistance when needed.
Ask for help on issues that will lead you to achieve any of your small or big goals or
desires! Your network friends are here for you and can assist you in many ways, such as
providing you with important information, giving professional advice, referring you to
their connections, helping your friends, landing you a job or a contract, and so on. As a
networker that grows his relationships wisely and with good intentions, your request is
most likely to be fulfilled!
Accept Networking as your way of life
and be the designer of your own reality!
Big Thank You to all of my friends, family and to you!

ebook - 26 Winning Principles of Business Networking, by Lirone Glikman

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ebook - 26 Winning Principles of Business Networking, by Lirone Glikman