Keynote speaker Libby Gill on inspiring excellent in the workplace - "capture the mindshare and the market will follow."

1. CAPTURE THE MINDSHARE AND
THE MARKET SHARE WILL FOLLOW
Creating a Powerful Personal Brand
www.LibbyGill.com

2. What Is a Brand?
A brand is the promise of authentic value
expressed across multiple platforms.
A “Mindshare Brand” is one that
consistently over-delivers on that
promise.

3. Why Do We Need a Brand?
Your brand is a digital legacy in the
making. If you don’t define your brand,
the world will simply assign you one.

4. Powerful Personal Brands…
• Deliver consistent value
• Confirm credibility
• Connect emotionally
• Motivate others to act
• Create loyalty

5. Confirm Your Expert Status

6. Connect Emotionally

7. Craft a “Sticky” Message
That Consistently…
• Captures heads & hearts
• Is meaningful & memorable
• Delivers massive value

8. “Be yourself. Everyone
else is taken.”
- Oscar
Wilde
Libby@LibbyGill.com
Twitter @LibbyGill Facebook “Meet Libby Gill”