2. Based on an overwhelming amount of market research and talking with many marketing industry top-guns, text message marketing for chiropractors is going to be the next big thing in 2010 and beyond!
3. Chiropractic marketing has shifted so much in the last few years and there's about to be another major swing towards mobile marketing.
4. Mobile marketing, according to Wikipedia, is a set of practices that enables organizations to communicate and engage with their audience in an interactive and relevant manner through any mobile device or network.
5. Text messaging, synonymously referred to as SMS (short message service), has taken-off in massive proportions here in the United States in the past few years.
19. Yes, you read that correctly! To put it in perspective, a good email open rate to a list that likes you is only around 18-20% if you can believe it.
20. So, especially in the new year, you'll want to definitely investigate the use of text message marketing for chiropractors for your local practice.
21. Some doctors are already using it to reactivate patients and send reminder appointments and not surprisingly their numbers are way up!