Develop Your Professional Playbook

By Lenroy Jones, 3/28/2014
It’s All About You!
developing your professional playbook
for Maximizing Your Summer Break
Lenroy Jones, Associate Director
University of Kentucky

 Overview of James W. Stuckert Career
Center
 Purpose of a resume
 Get you to continue your career exploration
 Inspiration
 Motivation
 Essentials of career goal setting
 Individual Professional Playbook
First Year Focus Series

 Serves University of Kentucky students,
alumni, and local, national, and
international employers.
 Goal is to provide students with major &
career exploration and job search tools.
 Our ultimate goal is to connect students,
graduates, and employers from the
freshman year and beyond with
internships and full-time jobs.
James W. Stuckert Career Center

James W. Stuckert Career Center
 Staff are available to provide
individualized assistance regarding career
exploration from choosing a major to
identify career paths within a major.
 Students seeking internship or a job can
meet with staff to polish resumes and
cover letters as well as perfect
interviewing skills.
 Staff also assist employers in reaching out
to colleges and departments.

What do you want to be
when you grow up…
Question

Write Your Vision Statement
 Don’t get overwhelmed
if you don’t have a
vision statement.
 We are darning you to
dream today!
 See yourself pictured in
your vision.
 A solid Vision Statement
can motivate you.
 Begins to place a shape
of your future.
 Forces you to choose.

Put simply, a vision statement is a…
 Short sentence or
tagline, if you will, that
defines where you
want to go
 Expression of your
future state of being
 Theme that inspires
and connects people
 Common view of how
things should be
http://www.graystoneadvisors.com/7-ways-create-inspiring-vision-
statement#sthash.CS7rd8Zt.dpuf

Make Children’s Dreams Come True
My life vision is to serve children and families through teaching art,
music and language development to enrich, value and be a part of
children's lives through a team of individuals determined to work
together in excellence and truly see dreams come true. —Guest
Michele

Make it Personal
1. Three months from today, I will be
happily employed and earning a
competitive wage.
2. Five years from now, I will positioned to
be a manager of a IT department at
Xerox.
3. Five years from now, I will be a Vice-
President of Sales of a Fortune 500
Company.
4. Within ten years, I would have graduated
from a Top 10 MBA Program and
working on Wall Street.

Entrepreneurship

Resumes verses CV
 Resume is French for “summary”
 Tailored document
 Highlights of key skills and qualifications
 CV is Latin for “course of life”
 Full history of experience, education, and
involvement

 It’s your story!
 Make your 1-page count
 Layout/format that is clean and consistent
 Concise, yet descriptive details
 Action and achievement oriented
 Most relevant and recent information
 Put your “best foot forward”
 The content contains the best information about you
 Laid out to reflect YOUR strengths
 Your main goal is to land an interview
Overall Goals of Resume Writing

Career Exploration
Take time whenever possible and here are a
few examples:
 Research Papers and Presentations
 Part-time Employment
 Job shadowing
 Information Interviews
 Internships
 Company Field Trips
 Career Fairs
 Researching companies, industries, positions
and descriptions, locations to live, etc.

Playbook
Plan, Preparation, Strategy, etc.
Every sport has one…
 Baseball
 Football
 Gymnastics
 Men’s Basketball
 Men’s Golf
 Men’s Swimming
 Men’s Tennis
 Rifle
 Softball
 Women’s Basketball
 Women’s Golf
 Women’s Swimming
 Women’s Tennis

What is a playbook?
A "playbook" is what a coach in sports uses to
tell his/her team what to do, as in what plays
to make and how to perform them. In
business a manager will use a playbook to
educate his staff on what to do in certain
situations and/or communicate policy. It's
easy to figure out why RIM chose to use this
word, I believe it fits. Unfortunately it is a
relatively American term (in its current use) so
people outside of North America may not
understand its meaning.

Individual Professional
Playbook
Individual Professional
Playbook
Never Quit!
SUCCESS

Individual Professional Playbook
 Vision and Mission Statements
 Career Options
 Values and Goals
 Skills Inventory
 Professional Etiquette
 Developmental List and Action Plan
 Research
 Resources (Stuckert Career Center, LinkedIn,
Alumni Association, Articles, What does the research
suggest?, web base tools, etc.)
 Contact List
 Career and Professional Life Coaches
 Identify Career Stoppers and Strategies to
address them

Questions and Discussion
University of Kentucky

Develop Your Professional Playbook

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