The trailer begins with a tense atmosphere that instantly engages audiences. It features Christina Ricci's character waking up after a car accident to find Liam Neeson's character preparing her body for burial, though she claims she is still alive. Trapped in the funeral home, she must face her deepest fears and accept her death. However, her boyfriend suspects Neeson's character is not what he seems. The trailer creates questions without providing answers to intrigue audiences and keep them in suspense through a mix of slow and faster pacing, accompanied by tense music.