Lead Generation - Demand Generation Whatever you call it, every company needs more of it. You need skilled persuasion artists who know how to work the phones, how to reach your target market, and how to build a robust database of leads that keeps giving, now and over time. Your sales team needs a call center partner that produces more hot leads that turn into sales and nurtures the cool leads for future sales conversion. That’s the benefit of LeadMaster.

1. Providing Quality Lead Generation
and
Call Center Services Since 1998

2. Specialties
• Integrated Lead Generation
– Prospecting
– Account Profiling
– Appointment Setting
• Lead Distribution Using the LM CRM
• Nurturing Leads in the Funnel
• Lead Engagement Tracking
– Through Channel Partners too

3. Growing in the USA and Abroad

4. The LeadMaster Difference
• We invest in people – not buildings
– Small physical call center, large virtual team
– Highly trained professionals
• Open-end peer level conversations with
prospects
• Strict criteria of lead qualification
• Managing to your ROI expectations

5. Multi Tiered Lead Gen Process
TSG Leads -
Incubation Nurturing

6. LeadMaster Customers

7. Customized Reporting

8. Real-Time Lead Management Dashboard

9. Nurturing Leads Until Sales Ready

10. People, Technology & Process
Lead ROI Analysis
Generation Measure and
Direct Mail - maximize ROI to
Telemarketing - improve marketing
e-Marketing results
LeadMaster
Bringing it all together!

11. Closed Loop Lead Generation
Filling the Funnel Sales Ready Leads
Lead Online CRM Sales
Generation • Lead Gen Qualification • Lead Engagement
• eMarketing • Lead Nurturing/Incubation • Lead Driver Feedback
• Webinars • Lead Distribution • Win/Loss Reporting
• Tradeshows • Feeds into HP Siebel
• Landing Pages • Incentive Management
Pipeline Reporting Lead Tracking Feedback

12. Let’s Get Started!
Q2 2010 Results