There was a time when quantity and quality could not exist in the same marketing plan. Those days are gone. Marketing automation allows you to effectively manage and nurture your leads, maximizing your marketing budget. Understanding prospect behavior and scoring on that behavior ensures that quality leads make it to your sales team at the right time. As a marketer, we know that you're continually expected to do more with less. As the Strategic Market Partner EMEA of Silverpop we will lead you to that success. Enjoy this short presentation of the Silverpop platform and do not hesitate to contact http://www.leadfabric.com/silverpop for a short 20 minute live demo.

1. Unlock the power
of Silverpop
marketing
automation
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2. What we do
• Sales & Marketing Alignment
Do sales and marketing work as 'one' in your organization? If they still
don't, then you should probably check us out.
• Automation Technology
Inbound calls are now online searches or web visits, and sales reps are
losing sight of customers. Marketing Automation to the rescue!
• Marketing As a Service
Automation doesn't happen automatically. Systems always require
skills. Lead capture, lead scoring, nurturing programs, reporting and
analysis. We have it all.
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4. Time spent by sales people
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5. Productivity has to increase
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6. Silverpop can help you with that
How to turn your unknown visitors into customers
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7. Start tracking unknown visits
Measure new and
recurring visitors
Referral source metrics
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8. Capture the digital profile
What is the individual
total behavior by profile
What are you top page
visits by profile
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9. Get leads into your database
Drag and drop form
editor module included
Multiple database management
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10. Easily create target groups
Based on:
• Demographics
• Behavior
• Frequency
• Recency
• Lead scoring
• …
With the build-in drag
and drop interface
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11. Easily manage your emails
WYSIWYG editor
Conditional content profiling
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Social integration
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12. Send emails & try A/B testing
Preview, test & send
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13. Engage with your audience
Alert services for
hot leads
Campaign automation tracks
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14. Score your optimal leads
Define lead scoring
based on explicit and
implicit data
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15. Integrate with your crm system
Multiple out-of-box
crm integration
plugins provided
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16. Track and Trace
Cross site tracking
Data growth tracking
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17. Do not hesitate to contact us
LeadFabric NV
Lambroekstraat 5
1831 Diegem
Belgium
http://www.leadfabric.com
http://www.leadfabric.com/silverpop
https://www.facebook.com/LeadFabric
https://twitter.com/leadfabric
http://www.linkedin.com/company/470668?trk=tyah
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