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What was driving conversations on Day 3?
LeWeb’11 Social mentions trended – Day 3

                                                                     11am	
  –	
  12pm	
  	
  
                                   3	
  500	
                        • 	
  Daniel	
  Ek	
  
                                                                     • 	
  Shervin	
  Pishevar	
  
                                                                                                                     2pm	
  –	
  3pm	
  	
  
                                   3	
  000	
                                                                        • 	
  Sean	
  Parker	
  


                                   2	
  500	
  
#	
  of	
  Social	
  Men:ons	
  




                                   2	
  000	
  



                                   1	
  500	
  



                                   1	
  000	
  



                                      500	
  



                                           0	
  




                                                       17,614	
  Social	
  Conversa7ons	
  on	
  Day	
  3	
  of	
  LeWeb‘11	
  
Top topics via Klout – Day 3

                                                                    Share	
  of	
  LeWeb’11	
  Day	
  3	
  
                                                                                           19.3%	
  
                                                       7.6%	
  
                                                       7.6%	
  
                                                  7.1%	
  
                                                6.8%	
  
                                            5.7%	
  
                                       5.4%	
  
                                    4.6%	
  

co	
                              4.4%	
  
                                 4.2%	
  




         17,614	
  Social	
  Conversa7ons	
  on	
  Day	
  3	
  of	
  LeWeb‘11	
  
Top Tweeted user names – Day 3




#	
  of	
  Social	
  Men:ons	
  
Top hash tags – Day 3




#	
  of	
  Social	
  Men:ons	
  
Day 3 speakers by social mention volume


1
                                  2
                                                                   3
                                                                                                    4
                                                                                                                                   5




Sean	
  Parker	
                   Daniel	
  Ek	
                  Ryan	
  Sarver	
                Shervin	
  Pishevar	
   Kiran	
  Bellubbi	
  
                                   @eldsjal	
                      @rsarver	
                      @shervin	
                      @smalldozes	
  
@sparker	
                         658	
  Social	
  Men:ons	
      334	
  Social	
  Men:ons	
      324	
  Social	
  Men:ons	
      132	
  Social	
  Men:ons	
  
1,425	
  Social	
  Men:ons	
       3.7%	
  Day	
  3	
  Share	
     1.9%	
  Day	
  3	
  Share	
     1.8%	
  Day	
  3	
  Share	
     0.7%	
  Day	
  3	
  Share	
  
8.1%	
  Day	
  3	
  Share	
  




                                 17,614	
  Social	
  Conversa7ons	
  on	
  Day	
  3	
  of	
  LeWeb‘11	
  
What did people say about Sean Parker?
Start-up finalists by social mention volume

340	
  Men:ons	
  
38.6%	
  Share	
  

                       241	
  Men:ons	
  
                       27.4%	
  Share	
  
                                                      173	
  Men:ons	
  
                                                      19.6%	
  Share	
  



                                                                                     26	
  Men:ons	
               23	
  Men:ons	
  
                                                                                     3.0%	
  Share	
               2.6%	
  Share	
  




                     %	
  Share	
  out	
  of	
  881	
  Start-­‐up	
  related	
  Conversa7ons	
  Day	
  3	
  at	
  LeWeb‘11	
  
What did people say about Beintoo?
Appendix	
  
Methodology


•  This	
  social	
  analysis	
  is	
  using	
  the	
  Radian6	
  plaWorm	
  and	
  service.	
  

•  LeWeb	
  2011	
  Day	
  3	
  Social	
  Recap	
  analysis	
  :me	
  frame:	
  Dec	
  9,	
  2011	
  0-­‐17h	
  
   GMT	
  +1	
  

•  The	
  LeWeb	
  Radian6	
  profile	
  includes	
  the	
  following	
  keywords:	
  
    –  “leweb10”	
  
    –  “leweb11”	
  
    –  “leweb”	
  
Press & bloggers contacts

Follow	
   us	
   on	
   Facebook	
   and	
   Twiaer	
   for	
   the	
   daily	
   social	
   media	
   recaps	
   of	
  
LeWeb’11:	
  
haps://www.facebook.com/salesforcefrance	
  
@salesforce	
  
	
  
Contacts	
  Presse	
  :	
  
Salima	
  Meziane	
  –	
  Rumeur	
  Publique	
  –	
  	
  +33	
  6	
  20	
  49	
  32	
  02	
  
Guillaume	
  Tourres	
  –	
  salesforce.com	
  –	
  +33	
  6	
  76	
  78	
  63	
  61	
  
	
  
About	
  Salesforce.com	
  :	
  
With	
  100,000+	
  customers,	
  salesforce.com	
  is	
  the	
  enterprise	
  cloud	
  compu:ng	
  
company	
  that	
  is	
  leading	
  the	
  shie	
  to	
  the	
  social	
  enterprise.	
  Social	
  enterprises	
  
leverage	
   social,	
   mobile	
   and	
   open	
   cloud	
   technologies	
   to	
   put	
   customers	
   at	
   the	
  
heart	
  of	
  their	
  business.	
  
	
  
	
  

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DAY 3 LeWeb Radian6 Summary

  • 1. Social Media Highlights powered by & . What was driving conversations on Day 3?
  • 2. LeWeb’11 Social mentions trended – Day 3 11am  –  12pm     3  500   •   Daniel  Ek   •   Shervin  Pishevar   2pm  –  3pm     3  000   •   Sean  Parker   2  500   #  of  Social  Men:ons   2  000   1  500   1  000   500   0   17,614  Social  Conversa7ons  on  Day  3  of  LeWeb‘11  
  • 3. Top topics via Klout – Day 3 Share  of  LeWeb’11  Day  3   19.3%   7.6%   7.6%   7.1%   6.8%   5.7%   5.4%   4.6%   co   4.4%   4.2%   17,614  Social  Conversa7ons  on  Day  3  of  LeWeb‘11  
  • 4. Top Tweeted user names – Day 3 #  of  Social  Men:ons  
  • 5. Top hash tags – Day 3 #  of  Social  Men:ons  
  • 6. Day 3 speakers by social mention volume 1 2 3 4 5 Sean  Parker   Daniel  Ek   Ryan  Sarver   Shervin  Pishevar   Kiran  Bellubbi   @eldsjal   @rsarver   @shervin   @smalldozes   @sparker   658  Social  Men:ons   334  Social  Men:ons   324  Social  Men:ons   132  Social  Men:ons   1,425  Social  Men:ons   3.7%  Day  3  Share   1.9%  Day  3  Share   1.8%  Day  3  Share   0.7%  Day  3  Share   8.1%  Day  3  Share   17,614  Social  Conversa7ons  on  Day  3  of  LeWeb‘11  
  • 7. What did people say about Sean Parker?
  • 8. Start-up finalists by social mention volume 340  Men:ons   38.6%  Share   241  Men:ons   27.4%  Share   173  Men:ons   19.6%  Share   26  Men:ons   23  Men:ons   3.0%  Share   2.6%  Share   %  Share  out  of  881  Start-­‐up  related  Conversa7ons  Day  3  at  LeWeb‘11  
  • 9. What did people say about Beintoo?
  • 11. Methodology •  This  social  analysis  is  using  the  Radian6  plaWorm  and  service.   •  LeWeb  2011  Day  3  Social  Recap  analysis  :me  frame:  Dec  9,  2011  0-­‐17h   GMT  +1   •  The  LeWeb  Radian6  profile  includes  the  following  keywords:   –  “leweb10”   –  “leweb11”   –  “leweb”  
  • 12. Press & bloggers contacts Follow   us   on   Facebook   and   Twiaer   for   the   daily   social   media   recaps   of   LeWeb’11:   haps://www.facebook.com/salesforcefrance   @salesforce     Contacts  Presse  :   Salima  Meziane  –  Rumeur  Publique  –    +33  6  20  49  32  02   Guillaume  Tourres  –  salesforce.com  –  +33  6  76  78  63  61     About  Salesforce.com  :   With  100,000+  customers,  salesforce.com  is  the  enterprise  cloud  compu:ng   company  that  is  leading  the  shie  to  the  social  enterprise.  Social  enterprises   leverage   social,   mobile   and   open   cloud   technologies   to   put   customers   at   the   heart  of  their  business.