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Understand whether you have identified a relevant  community and learn about its charateristics. ,[object Object],[object Object],[object Object],By tracking overtime in your community: Using the « Your Community » module
Empty community Community is strongly  networked Focus on finding relevant  blogs based on what  audience you want  to reach.   Try to find >100 blogs and  influential  your blog(s) is in your community. Compare with your competitor's blog Communities are dynamic, allocate some time overtime to identify new relevant  blogs.
At a glance, track the distribution accross  parameters that suit your business need. Use label&value to configure those parameters. In this example, 2 labels with 3 values each: 1) Subject = PR, SEM, Marketing 2) Source = Agency, Indendent, Solution provider Quick Configuration Tool
Find out if your community is  advertising friendly .  Find out if your community is  social network friendly .

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Understand Your Blog Community's Characteristics

  • 1.
  • 2. Empty community Community is strongly networked Focus on finding relevant blogs based on what audience you want to reach. Try to find >100 blogs and influential your blog(s) is in your community. Compare with your competitor's blog Communities are dynamic, allocate some time overtime to identify new relevant blogs.
  • 3. At a glance, track the distribution accross parameters that suit your business need. Use label&value to configure those parameters. In this example, 2 labels with 3 values each: 1) Subject = PR, SEM, Marketing 2) Source = Agency, Indendent, Solution provider Quick Configuration Tool
  • 4. Find out if your community is advertising friendly . Find out if your community is social network friendly .