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Homepage Design Slam
1.
Homepage Design Slam Presented
by: Lacey Kruger, Sr. Information Architect Don Roach, Art Director NO BOUNDARIES
2.
What We’ll Cover •
The Basics • Slamming some homepages • Q&A 2 NO BOUNDARIES © 2010 Convio, Inc.
3.
NO BOUNDARIES
The 10 Commandments of Effective Homepage Design
4.
Thou shalt clearly
state who you are and what you do. 4 NO BOUNDARIES © 2010 Convio, Inc.
5.
Thou shalt be
able to point to where your top 3-5 online goals are represented. 5 NO BOUNDARIES © 2010 Convio, Inc.
6.
Thou shalt offer
clear, concise, navigation. 6 NO BOUNDARIES © 2010 Convio, Inc.
7.
Thou shalt provide
scannable, up-to-date content that entices visitors to click for more. 7 NO BOUNDARIES © 2010 Convio, Inc.
8.
Thou shalt provide
a personalized experience for each of your audiences. 8 NO BOUNDARIES © 2010 Convio, Inc.
9.
Thou shalt convey
a visual hierarchy so visitors know what to do first. 9 NO BOUNDARIES © 2010 Convio, Inc.
10.
Thou shalt provide
multiple, appealing ways for visitors to engage with you. 10 NO BOUNDARIES © 2010 Convio, Inc.
11.
Thou shalt avoid
the Flash intro or other gratuitous animation. 11 NO BOUNDARIES © 2010 Convio, Inc.
12.
Thou shalt ensure
the most relevant content is available “above the fold” 12 NO BOUNDARIES © 2010 Convio, Inc.
13.
Thou shalt balance
meaningful content with relevant supporting graphics. 13 NO BOUNDARIES © 2010 Convio, Inc.
14.
NO BOUNDARIES Peer Review
15.
Thank You! • Questions?
Visit us in the Expert Lab • Session Evaluations – Please take a minute to give us feedback on this session. – Two ways to share your feedback: • Text 1123 to 30644. • Go to www.conviosummit2010sessionsurveys.com and enter 1123 when prompted. 15 NO BOUNDARIES © 2010 Convio, Inc.
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