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Lead gen growconf
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www.kylelacy.com
@kyleplacy facebook.com/kyleplacy
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www.kylelacy.com
@kyleplacy facebook.com/kyleplacy
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The average age of
a social media user is 32
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How do we
utilize the future of sales and lead generation?
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What is a
blog?
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What is a
blog?
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A place to
share stories and establish trust.
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An entirely new
way to connect with prospects and build affinity
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blogsearch.google.com
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http://www.facebook.com
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#1 Integration of Email
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#2 Fan Page Development
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The Fan Page •
Photo
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The Fan Page •
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The Fan Page •
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The Fan Page •
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The Fan Page •
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#3 Facebook Ads
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Facebook Ads • Segment
ads based on age, birthday, gender, and other demographic data • Most importantly: REGION BASED • Pay-per-click
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#4 Common Interest Group Domination
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#5 Using Friend Lists
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#5 Sniping Competitor’s
Fan Pages
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What is Twitter? http://www.twitter.com
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Micro-blogging service that enables
its users to send and read other users’ updates known as tweets.
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Cocktail Party
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35-49 Represent 42%
of Twitter Users
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Email
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Search
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http://search.twitter.com
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Friends Enemies
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• Start by
following your friends • Watch the conversation and follow their friends • Look at Lists • Follow industry leaders
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Apps
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Seesmic www.seesmic.com
Hootsuite www.hootsuite.com Tweetdeck www.tweetdeck.com
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#3 The Beauty of Twellowhood
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http://www.twellowhood.com
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Connect With Me Blog:
http://www.kylelacy.com Twitter: @kyleplacy Email: kyle@getbrandswag.com Phone: 1-765-610-5965
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