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Open Calais Workshop at WeMedia 2010

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Krista Thomas
Krista Thomas

Here are the intro to OpenCalais workshop slides presented at WeMedia 2010 in Miami (2.10.10) by Krista Thomas of The Thomson Reuters OpenCalais Initiative.

Technology
1 of 28
Optimizing Content with Semantic Tech Krista Thomas VP Marketing, OpenCalais
The dilemma ,[object Object],[object Object],[object Object]
Optimizing Content: how semantic metatagging can help ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Why? Content Tagging is Costly and Time Consuming ,[object Object],[object Object],[object Object],[object Object],Seconds Years Seconds Years Status Updates, Tweets New Gen News Legacy News & Corp info. Scient. Pubs Great Novels Latency Shelf Life
Metadata Generation ,[object Object],[object Object],[object Object],[object Object]
Live Demo: http://viewer.opencalais.com ,[object Object],[object Object],[object Object],[object Object],[object Object]
Extraction engines you can use ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
NEW! NEW ! How Metadata Connects You to Open Data Assets The Linked Data Cloud – December, 2008
Linked Data Cloud as of July, 2009
Basic ways semantic metatagging can help ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Case Study: Content Ops & Topic Hubs
More advanced ways metadata can help ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],Case Study: Localization
Case Study: a new content experience ,[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],Case Study: Reader Analytics & Personalization
STILL more advanced ways metadata can help ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],Case Study: Optimizing Ad Placement
Case Study: Do it all ,[object Object],[object Object],[object Object],[object Object],[object Object]
Calais Tagaroo is for bloggers on the WordPress.org platform Calais Marmoset creates metadata for Yahoo! Search Monkey & Google Rich Snippets Free Tools Give SemanticProxy.com the address of a web page. Get back rich semantic metadata about the people, companies, concepts, facts, events and relationships on that page.
[object Object],OpenPublish is a complete OpenCalais-powered publishing suite based on the popular open source platform Drupal. Visit; http://www.OpenSourceOpenMinds.com/OpenPublish . Free Tools
[object Object],[object Object],[object Object]
Addendum – slides showing markup and connection to the Linked Data Cloud ,[object Object]
 
 
 
 
 
 

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Open Calais Workshop at WeMedia 2010

  • 1. Optimizing Content with Semantic Tech Krista Thomas VP Marketing, OpenCalais
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  • 8. NEW! NEW ! How Metadata Connects You to Open Data Assets The Linked Data Cloud – December, 2008
  • 9. Linked Data Cloud as of July, 2009
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  • 19. Calais Tagaroo is for bloggers on the WordPress.org platform Calais Marmoset creates metadata for Yahoo! Search Monkey & Google Rich Snippets Free Tools Give SemanticProxy.com the address of a web page. Get back rich semantic metadata about the people, companies, concepts, facts, events and relationships on that page.
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