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Automobile
Industry In India
THE BEGINNING..


In India it is one of the largest in the world and one of the
fastest growing globally



Until the 1930s, cars were imported directly, but in very
small numbers



About 91% of the vehicles sold are used by households and
only about 9% for commercial purposes


Two wheelers with a market share of over 76.49%,
passenger cars with a market share of about 15.96%
&Commercial vehicles and three wheelers share about
7.55% of the market between them



In 2009, India emerged as the fourth largest exporter of
automobiles
Pre 1940
Closed market
• Growth of market
limited by supply
• Outdated models
Players
• Hindustan Motors
• Premier
• Telco
• Ashok Leyland
• Mahindra &
Mahindra

1980

1993-2007

Japanisation - GOISuzuki joint venture to
form Maruti Udyog
• Joint ventures with
companies in
commercial vehicles
and components
Players
• Maruti Udyog
• Hindustan Motors
• Premier
• Telco
• Ashok Leyland
• Mahindra & Mahindra

Delicensing of sector
in 1993
• Global major OEMs
start assembly in India
(Toyota, GM, Ford,
Honda, Hyundai)
• Imports allowed from
April 2001; alignment
of duty on components
and parts to ASEAN
levels
• Implementation of
VAT

Era of
globalisation and
evolution of India
as a global
manufacturing
hub
MAIN PLAYERS IN INDIAN MARKET
Luxury
cars

MUV /
MPV

Sedan

Hatchback

SUV

Passenger
Vehicle

Super
cars
Coach

BUS

Van

Truck

Trailers

Commercial
Vehicle

Semi
Truck
INDIA'S TOP SELLING PASSENGER CARS
 Maruti

suzuki

 Hyudai
 Mahindra
 Toyota
 Honda
 Tata
MARKET SHARE OF INDIA'S TOP SELLING
PASSENGER CARS
Market Share Value in %
40
35
30
25
20
15
10
5
0

Market Share Value
in %
 Turn

over: Rs 43,587.90 Cr
 Stock price :
NSE 1438.90
BSE 1438.50
 Exports
products
to
Angola, Benin, Djibouti, Ethiopia, Europe, Kenya,
Morocco, Nepal, Sri Lanka
 Alto witnessed a jump of 20.98 per cent in Export
of which 1.87 lakh units have been sold in the
overseas markets and two lakh units in the domestic
market in a last financial year
BEST SELLING PRODUCT

Totol Sales in 2013: 4,77,215 units
Price: ₩2,500.00 ie Rs144.70
 Exports to more than 120 countries across
EU, Africa, Middle East, Latin America and the
Asia Pacific
 It has touched 1.5 million in exports in March
2012
 Hyundai Motor India has exported exported total
of 250,005 cars six of its popular models namely
- Santro, i10, i20, Accent, Eon and Verna to 119
countries
 Stock
BEST SELLING PRODUCT

Total Sales 1,66,667 units
Turn Over : Rs 74,014.05Cr
 Stock Price: BSE : 867.40
NSE : 867.60




Exports products to Africa,
America, USA, Asia Pacific

Australia,

Latin



The company’s Auto exports grew by 70% while Tractor
exports grew by 16% in the financial year ending March
2012.
BEST SELLING PRODUCT

Total Sales :1,18,775 units
TWO WHEELER INDUSTRIES


Two-wheeler industry had a small beginning in the
early 1950’s



The Automobile Products of India (API) started
manufacturing scooters in the country Later Bikes
became the major Segment of Indian two wheeler
industry



The two-wheeler market was opened to foreign
companies in the mid 1980s
MAIN PLAYERS IN INDIAN MARKET
TYPES OF TWO WHEELERS

2 Wheelers

Mopeds
and Mokicks

Scooters

Regular
Motorcycles
MARKET SHARE OF INDIA'S TOP SELLING 2
WHEELERS
60
53
50
40
30

24

20

14
9

10
0
Hero Motors

Bajaj
Market Share

TVS

Yamaha
HERO MOTOCORP


Turn Over : Rs 23,768.11Cr



Stock Price: BSE : 2048.75

NSE : 2051.05


Hero MotoCorp commenced its export operations to Africa, Latin
and Central America.



Export markets include a mix of models from the 100cc and
125cc range



Hero MotoCorp expects to export nearly 75 per cent more
(350,000 units) in 2013-14 from 200,000 units exported in the
previous year.



it exported 114,581 scooters and motorcycles
BEST SELLING PRODUCT

Total sales at 4,68,670
BAJAJ
Turn Over: Rs19,997.25Cr
 Stock Price: BSE: 2124.15
NSE: 2125.65
 Bajaj, the only Indian motorcycle manufacturer that
exports to African markets
 Bajaj exported 972,437 vehicles to markets around
the world.
 Bajaj Auto plans to export a batch of 1,000 units of
the Pulsar 200NS to Indonesia for retail sales this
month
 the company has a current export requirement of
120,000 bikes per month, out of which nearly 105,000
units are produced at the Waluj (Aurangabad

BEST SELLING PRODUCT

Total sales at 3,67,815 units
TVS





Turn Over: Rs 7,732.88Cr
Stock Price: BSE: 43.95
NSE: 43.95
The company's total exports grew by 37% with sales increasing
from 19,142 units in the month of July 2012 to 26,145 units in
July 2013



Sales increasing from 17,092 units in July 2012 to 20,140 units in
July 2013.



Two-wheeler exports increased 40 percent to 21,374 units in
August this year as against 15,227 units in the same month last
year
BEST SELLING PRODUCT

Total sales at 1,97,409 units

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Automobile industry

  • 2. THE BEGINNING..  In India it is one of the largest in the world and one of the fastest growing globally  Until the 1930s, cars were imported directly, but in very small numbers  About 91% of the vehicles sold are used by households and only about 9% for commercial purposes
  • 3.  Two wheelers with a market share of over 76.49%, passenger cars with a market share of about 15.96% &Commercial vehicles and three wheelers share about 7.55% of the market between them  In 2009, India emerged as the fourth largest exporter of automobiles
  • 4. Pre 1940 Closed market • Growth of market limited by supply • Outdated models Players • Hindustan Motors • Premier • Telco • Ashok Leyland • Mahindra & Mahindra 1980 1993-2007 Japanisation - GOISuzuki joint venture to form Maruti Udyog • Joint ventures with companies in commercial vehicles and components Players • Maruti Udyog • Hindustan Motors • Premier • Telco • Ashok Leyland • Mahindra & Mahindra Delicensing of sector in 1993 • Global major OEMs start assembly in India (Toyota, GM, Ford, Honda, Hyundai) • Imports allowed from April 2001; alignment of duty on components and parts to ASEAN levels • Implementation of VAT Era of globalisation and evolution of India as a global manufacturing hub
  • 5. MAIN PLAYERS IN INDIAN MARKET
  • 8. INDIA'S TOP SELLING PASSENGER CARS  Maruti suzuki  Hyudai  Mahindra  Toyota  Honda  Tata
  • 9. MARKET SHARE OF INDIA'S TOP SELLING PASSENGER CARS Market Share Value in % 40 35 30 25 20 15 10 5 0 Market Share Value in %
  • 10.  Turn over: Rs 43,587.90 Cr  Stock price : NSE 1438.90 BSE 1438.50  Exports products to Angola, Benin, Djibouti, Ethiopia, Europe, Kenya, Morocco, Nepal, Sri Lanka  Alto witnessed a jump of 20.98 per cent in Export of which 1.87 lakh units have been sold in the overseas markets and two lakh units in the domestic market in a last financial year
  • 11. BEST SELLING PRODUCT Totol Sales in 2013: 4,77,215 units
  • 12. Price: ₩2,500.00 ie Rs144.70  Exports to more than 120 countries across EU, Africa, Middle East, Latin America and the Asia Pacific  It has touched 1.5 million in exports in March 2012  Hyundai Motor India has exported exported total of 250,005 cars six of its popular models namely - Santro, i10, i20, Accent, Eon and Verna to 119 countries  Stock
  • 13. BEST SELLING PRODUCT Total Sales 1,66,667 units
  • 14. Turn Over : Rs 74,014.05Cr  Stock Price: BSE : 867.40 NSE : 867.60   Exports products to Africa, America, USA, Asia Pacific Australia, Latin  The company’s Auto exports grew by 70% while Tractor exports grew by 16% in the financial year ending March 2012.
  • 15. BEST SELLING PRODUCT Total Sales :1,18,775 units
  • 16. TWO WHEELER INDUSTRIES  Two-wheeler industry had a small beginning in the early 1950’s  The Automobile Products of India (API) started manufacturing scooters in the country Later Bikes became the major Segment of Indian two wheeler industry  The two-wheeler market was opened to foreign companies in the mid 1980s
  • 17. MAIN PLAYERS IN INDIAN MARKET
  • 18. TYPES OF TWO WHEELERS 2 Wheelers Mopeds and Mokicks Scooters Regular Motorcycles
  • 19. MARKET SHARE OF INDIA'S TOP SELLING 2 WHEELERS 60 53 50 40 30 24 20 14 9 10 0 Hero Motors Bajaj Market Share TVS Yamaha
  • 20. HERO MOTOCORP  Turn Over : Rs 23,768.11Cr  Stock Price: BSE : 2048.75 NSE : 2051.05  Hero MotoCorp commenced its export operations to Africa, Latin and Central America.  Export markets include a mix of models from the 100cc and 125cc range  Hero MotoCorp expects to export nearly 75 per cent more (350,000 units) in 2013-14 from 200,000 units exported in the previous year.  it exported 114,581 scooters and motorcycles
  • 21. BEST SELLING PRODUCT Total sales at 4,68,670
  • 22. BAJAJ Turn Over: Rs19,997.25Cr  Stock Price: BSE: 2124.15 NSE: 2125.65  Bajaj, the only Indian motorcycle manufacturer that exports to African markets  Bajaj exported 972,437 vehicles to markets around the world.  Bajaj Auto plans to export a batch of 1,000 units of the Pulsar 200NS to Indonesia for retail sales this month  the company has a current export requirement of 120,000 bikes per month, out of which nearly 105,000 units are produced at the Waluj (Aurangabad 
  • 23. BEST SELLING PRODUCT Total sales at 3,67,815 units
  • 24. TVS    Turn Over: Rs 7,732.88Cr Stock Price: BSE: 43.95 NSE: 43.95 The company's total exports grew by 37% with sales increasing from 19,142 units in the month of July 2012 to 26,145 units in July 2013  Sales increasing from 17,092 units in July 2012 to 20,140 units in July 2013.  Two-wheeler exports increased 40 percent to 21,374 units in August this year as against 15,227 units in the same month last year
  • 25. BEST SELLING PRODUCT Total sales at 1,97,409 units