Visibility is one of the most important things you can strive for to position your message and expert status.
In this presentation, 10 Steps to Gaining Visibility Online, you will learn how simple this actually is.
Kathleen Gage takes you step by stop on 10 Steps to Gaining Visibility Online
4. 1. A blog
Blogs are by far, one of the best resources for sharing
your perspective, updating your community and
keeping in touch with your market.
Blog on a regular basis in a way that is engaging and
resourceful.
5. 2. Articles
Article marketing has been the cornerstone for
many entrepreneurs to position their
message. There are a variety of online
locations to submit your work to.
Utilize directories to
position your expertise.
6. 3. Forums
A forum is where like-minded people hang out to
share ideas, post questions, post articles, and
network.
Regardless of your industry, there is a forum out
there for you.
7. 4. Interviews
What better way to position your expert status and
message than to be a featured expert on radio,
television and in articles.
With the Internet you have unlimited opportunities
to be interviewed.
8. 5. YouTube
Nothing speaks to who you are better than a direct to
camera video where you are sharing insights about a
topic of interest to your community.
9. 6. Podcasting
By far, one of the most effective, yet most
underutilized methods of getting a message to
market.
Podcasting allows for ongoing position of your
message with untold numbers of downloads.
10. 7. SlideShare
• Need I say more! Slideshare is becoming more
popular every day. It’s a great way to reach your
target market.
11. 8. Conferences
Speaking and exhibiting at conferences is a must do
for anyone who wants to get up close and personal
with their market.
There are ample opportunities to get on the
platform; some are paid opportunities while others
are achieved through sponsorships.
12. 9. Teleseminars and Webinars
• Get your message out from the comfort of your
home. With teleseminars and webinars you reach
a global market while keeping your cost of
marketing to a minimum.
• You can record your sessions and turn the
recording into a nice product.
13. 10. Consistency
Gaining market position is not a hit and miss process.
You do so my having a plan, working the plan and
consistently doing what you can to get your message
out to your tribe.
Do something each and every day to achieve the
greatest results.