Summary of the project we created during the workshop.

1. MIT Design Innovation Workshop
WeSchool Mumbai, 27th Jan – 1st Feb, 2014

2. About the workshop
The Media Lab India Initiative is an effort
by students and alumni from the MIT
Media Lab to bring together a community
of makers and creators across India, and
to facilitate collaboration and sharing of
ideas across boundaries of disciplines,
institutions and culture.
Number of Participants: Around 380
participants were chosen out of around
2,000 applications.

3. Tracks
1. ICICI Future of Banking
2. Imaging Experiences
3. Living Mobile
4. Interaction Futures
5. Design For Creative Learning
6. Toshiba Grassroot Engineering
7. Performance Capture (merged with
Interaction Futures)
8. Design For Sustainability
9. Magical Interfaces
10. Fabrication Laboratory

4. Tracks
1. ICICI Future of Banking
2. Imaging Experiences
3. Living Mobile
4. Interaction Futures
5. Design For Creative Learning
6. Toshiba Grassroot Engineering
7. Performance Capture (merged with
Interaction Futures)
8. Design For Sustainability
9. Magical Interfaces
10. Fabrication Laboratory

5. ICICI Future of Banking
This track was about creating technologies to
enable banking interactions as our physical
and virtual worlds become intertwined,
interfaces for the future of transactions over
social and mobile networks, and principles
that will transform banking in the next decade.
Instructors: Kshitij Marwah, Belen Masia,
Ankit Daftrey
Number of participants: 36

6. Agenda 27th Jan – 1st Feb’14
27
Orientation &
Field Study
28
Ideation/
Brainstorming
29
Defining
Problem &
Creating
Scenarios
30
Design/
Prototyping
31
Documentation/
Pitch deck
overview
1
Open House

7. Agenda 27th Jan – 1st Feb’14
27
Orientation &
Field Study
28
Ideation/
Brainstorming
29
Defining
Problem &
Creating
Scenarios
30
Design/
Prototyping
31
Documentation/
Pitch deck
overview
1
Open House

8. Day 1: Orientation & Field
Study
Visited 4 branches of ICICI, Chandiwali
-CMS (Cash Management System)
-Electronic Branch
-Customer Branch
-Operations Centre
Interviewed bank officials and Identified the
pain points of bankers and customers.

11. Agenda 27th Jan – 1st Feb’14
27
Orientation &
Field Study
28
Ideation/
Brainstorming
29
Defining
Problem &
Creating
Scenarios
30
Design/
Prototyping
31
Documentation/
Pitch deck
overview
1
Open House

12. Day 2: Ideation/
Brainstorming
We were divided into 9 teams having 4
members each.
Listed down the observations and pain
points on a chart paper and discussed
about the same. Some of them were:
- Tracking Illegal Currency
- Cardless Transactions
- Banking for all
- Customer Privacy
- New age Banks

14. Agenda 27th Jan – 1st Feb’14
27
Orientation &
Field Study
28
Ideation/
Brainstorming
29
Defining
Problem &
Creating
Scenarios
30
Design/
Prototyping
31
Documentation/
Pitch deck
overview
1
Open House

15. Day 3: Defining Problem &
Creating Scenarios
Based on the interviews and field study,
our team defined a problem statement and
created scenarios around it.

17. Agenda 27th Jan – 1st Feb’14
27
Orientation &
Field Study
28
Ideation/
Brainstorming
29
Further
interviews with
Bankers
30
Design/
Prototyping
31
Documentation/
Pitch deck
overview
1
Open House

18. Day 4: Design/ Prototyping
After defining the problem , we started
working on our ideas.
As every team was composed of
Designers, Engineers & Management
students; we got to understand the
problem in different perspectives.

20. Agenda 27th Jan – 1st Feb’14
27
Orientation &
Field Study
28
Ideation/
Brainstorming
29
Defining
Problem &
Creating
Scenarios
30
Design/
Prototyping
31
Documentation/
Pitch deck
overview
1
Open House

21. Day 5: Documentation/Pitch
Deck Overview
After we completed designing and
prototyping, we were asked to document
everything on
http://buildinprogress.herokuapp.com/home/index
It’s a open source website created by MIT
Labs to document the project day wise.
Also, we worked on the branding of our
product that had to be presented the next
day.

23. Agenda 27th Jan – 1st Feb’14
27
Orientation &
Field Study
28
Ideation/
Brainstorming
29
Defining
Problem &
Creating
Scenarios
30
Design/
Prototyping
31
Documentation/
Pitch deck
overview
1
Open House

24. Day 5: Open House
The ‘Open House’ was an exhibition to
showcase innovative design prototypes of
a weeklong workshop with over 380
participants.
All the projects can be viewed on
http://buildinprogress.herokuapp.com/project
s

26. My Team Project
Name: Full Toss
Members: Kanika Gupta (Designer)
Kaustubh Joshi (Management)
Swagat Mishra (Engineer)
Problem Statement: Redesigning the
ICICI account summary to help people
understand their transactions in a
better way and help bank to pitch the
right offers at right time to right people.

27. Current Account Summary

28. New Design

29. New Design

30. Product Branding

31. Simplifying Account Statements
Poster

32. Video
http://www.youtube.com/watch?v=HRNcfYrThms

33. Thanks 