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1	
  
2	
  
What	
  patrons	
  have.	
  Big	
  eReaders,	
  Big	
  Magazines,	
  Big	
  Streaming	
  Media	
  Services	
  

3	
  
What	
  we	
  have	
  to	
  offer	
  them.	
  Overdrive,	
  3M,	
  Axis360,	
  Freegal,	
  Zinio,	
  IndieFlix,	
  
Hoopla,	
  Freegal	
  Video	
  

4	
  
How	
  to	
  test	
  the	
  opJons.	
  
(1)  The	
  things	
  to	
  look	
  for	
  
(2)  The	
  quesJons	
  to	
  ask	
  

5	
  
Things	
  to	
  look	
  for	
  in	
  the	
  future	
  

6	
  
So	
  let’s	
  just	
  dive	
  in.	
  GERONIMO!	
  

7	
  
Know	
  your	
  audience	
  

8	
  
eBooks	
  –	
  
	
  
Book	
  Industry	
  Study	
  Group	
  survey	
  released	
  in	
  April	
  
(1)  A	
  shi^	
  from	
  dedicated	
  eReaders	
  to	
  mulJ-­‐funcJon	
  tablets	
  
(2)  eReader	
  vs.	
  tablet	
  use	
  is	
  also	
  user	
  specific	
  (readers	
  of	
  ficJon	
  tended	
  more	
  
towards	
  dedicated	
  eReaders	
  than	
  readers	
  of	
  technical	
  manuals	
  who	
  tended	
  more	
  
towards	
  tablets).	
  
hbp://www.bisg.org/news-­‐5-­‐827-­‐press-­‐release-­‐as-­‐e-­‐book-­‐market-­‐evolves-­‐
correlaJon-­‐between-­‐genre-­‐preference-­‐and-­‐device-­‐selecJon-­‐is-­‐revealed-­‐says-­‐new-­‐
bisg-­‐study.php	
  

9	
  
80%	
  of	
  Jme	
  on	
  mobile	
  devices	
  is	
  spent	
  on	
  apps	
  
Only	
  20%	
  is	
  spent	
  on	
  web	
  browsing	
  
	
  
hbp://blog.flurry.com/bid/95723/Flurry-­‐Five-­‐Year-­‐Report-­‐It-­‐s-­‐an-­‐App-­‐World-­‐The-­‐
Just-­‐Web-­‐Lives-­‐in-­‐It	
  

10	
  
The	
  IDC	
  (InternaJonal	
  Data	
  CorporaJon)	
  reported	
  that	
  in	
  the	
  first	
  quarter	
  of	
  2013	
  
(1)  the	
  iPad	
  out-­‐sold	
  all	
  other	
  tables.	
  
(2)  But	
  there	
  were	
  more	
  tablets	
  with	
  Android	
  OS	
  sold	
  
(3)  Projects	
  that	
  tablets	
  will	
  outsell	
  PCs	
  in	
  the	
  4th	
  quarter	
  of	
  2013	
  
hbp://www.idc.com/getdoc.jsp?containerId=prUS24093213	
  
hbp://www.idc.com/getdoc.jsp?containerId=prUS24314413	
  

11	
  
Q2	
  2013	
  E	
  Ink	
  reported	
  their	
  quarterly	
  results	
  -­‐	
  sales	
  dropped	
  46%	
  compared	
  to	
  last	
  
year,	
  and	
  the	
  company's	
  net	
  loss	
  was	
  $33.6	
  million.	
  	
  
	
  
hbp://www.e-­‐ink-­‐info.com/e-­‐ink-­‐q2-­‐sales-­‐dropped-­‐46-­‐compared-­‐2012-­‐
expects-­‐10-­‐15-­‐million-­‐e-­‐readers-­‐2013	
  

12	
  
Chromecast,	
  roku,	
  and	
  Apple	
  TV	
  are	
  heaJng	
  up	
  in	
  a	
  marketplace	
  primed	
  for	
  online	
  tv	
  
	
  
Don’t	
  forget	
  you	
  can	
  watch	
  tv	
  on	
  your	
  xbox	
  or	
  your	
  computer	
  	
  

13	
  
Oyster,	
  Audible	
  –	
  other	
  book	
  lending	
  commercial	
  systems	
  	
  

14	
  
Keeping	
  up	
  on	
  the	
  latest	
  trends	
  in	
  consumer	
  buying	
  is	
  important.	
  	
  
	
  
Watch	
  things	
  like	
  IDC	
  (InternaJonal	
  Data	
  CorporaJon)	
  for	
  data	
  on	
  sales.	
  
Watch	
  blogs	
  like	
  Mashable	
  and	
  Gizmodo	
  for	
  trends	
  
It’s	
  not	
  just	
  about	
  knowing	
  what’s	
  going	
  on	
  in	
  the	
  library	
  world,	
  its	
  knowing	
  what	
  
your	
  patrons	
  are	
  doing	
  in	
  the	
  actual	
  world	
  

15	
  
That’s	
  all	
  I’m	
  going	
  to	
  say	
  about	
  what	
  patrons	
  have	
  –	
  it	
  changes,	
  but	
  it’s	
  your	
  job	
  to	
  
keep	
  up.	
  	
  
I	
  know	
  it	
  sounds	
  daunJng	
  –	
  but	
  it’s	
  actually	
  a	
  lot	
  of	
  fun.	
  	
  
You’re	
  overwhelmed	
  when	
  you	
  start	
  trying	
  to	
  keep	
  up,	
  but	
  once	
  you’re	
  in	
  a	
  groove	
  
you’ll	
  be	
  waiJng	
  for	
  the	
  next	
  apple	
  announcement	
  like	
  the	
  rest	
  of	
  the	
  geeks	
  

16	
  
What	
  we	
  have	
  to	
  offer	
  them.	
  Overdrive,	
  3M,	
  Axis360,	
  Freegal,	
  Zinio,	
  IndieFlix,	
  
Hoopla,	
  Freegal	
  Video	
  
	
  

17	
  
3M	
  

18	
  
HosJng	
  fee	
  +	
  Cost	
  of	
  books	
  

19	
  
One	
  patron	
  per	
  item	
  

20	
  
Downloads	
  to	
  a	
  naJve	
  app	
  

21	
  
Downloadable	
  

22	
  
ILS	
  integraJon	
  –	
  Polaris,	
  InnovaJve,	
  Sirsi	
  

23	
  
Create	
  shelves	
  and	
  lists	
  of	
  Cloud	
  library	
  eBooks	
  

24	
  
Use	
  the	
  message	
  center	
  to	
  contact	
  patrons	
  

25	
  
26	
  
HosJng	
  fee	
  +	
  cost	
  of	
  books	
  

27	
  
One	
  patron	
  per	
  item	
  (so	
  far)-­‐	
  Random	
  House,	
  Harper	
  Colins,	
  Macmilla,	
  Hachebe,	
  
Penguin,	
  Simon	
  &	
  Schuster	
  (trial),	
  Abrahams,	
  ScholasJc	
  (ebook	
  exclusive)	
  

28	
  
ePub/PDF/Downloadable	
  (Blio	
  –	
  full	
  color)	
  Studio	
  soundtracks	
  

29	
  
AcousJk	
  –	
  downloadable	
  audiobooks	
  (playaway)	
  

30	
  
ILS	
  IntegraJon	
  –	
  Sirsi,	
  Polaris,	
  InnovaJve,	
  TLC	
  

31	
  
Fully	
  ADA	
  complaint	
  –	
  Endorsed	
  by	
  the	
  NaJonal	
  FederaJon	
  for	
  the	
  Blind	
  (Blio)	
  

32	
  
Reading	
  recommendaJons	
  

33	
  
34	
  
HosJng	
  Fee	
  +	
  Cost	
  of	
  Books	
  

35	
  
One	
  patron	
  per	
  item	
  (mostly)	
  

36	
  
eBooks:	
  ePub/Kindle/PDF	
  –	
  Downloadable	
  or	
  Streamable	
  

37	
  
Audiobooks	
  –	
  MP3	
  Audiobooks	
  (WMAs	
  –	
  phasing	
  out)	
  Downloadable	
  

38	
  
Music	
  –	
  WMA	
  -­‐	
  Downloadable	
  

39	
  
Video	
  –	
  WMV	
  -­‐	
  Downloadable	
  

40	
  
ILS	
  IntegraJon	
  is	
  coming	
  –	
  APIs	
  have	
  been	
  released	
  and	
  some	
  vendors	
  are	
  responding	
  

41	
  
Reader	
  RecommendaJons	
  and	
  RaJngs	
  

42	
  
Biggest	
  coup	
  –	
  you	
  can	
  have	
  your	
  Overdrive	
  eBooks	
  mingle	
  with	
  your	
  Kindle	
  eBooks	
  

43	
  
OneClickDigital	
  

44	
  
Plavorm	
  fee	
  +	
  Cost	
  of	
  books	
  

45	
  
mp3/wma	
  -­‐	
  downloadable	
  

46	
  
NEW	
  ebooks!	
  Epub	
  -­‐	
  ADE	
  

47	
  
Has	
  a	
  naJve	
  iOS	
  and	
  Android	
  app	
  

48	
  
Or	
  use	
  the	
  OneClickDigital	
  Media	
  Manage	
  (opJonal)	
  
	
  

49	
  
Also	
  Recorded	
  Books	
  

50	
  
HosJng	
  fee	
  +	
  cost	
  of	
  magazine	
  per	
  year	
  
-­‐	
  The	
  cost	
  of	
  each	
  magazine	
  per	
  year	
  is	
  likely	
  to	
  rise	
  dramaJcally	
  (if	
  it	
  hasn’t	
  already	
  
since	
  April)	
  

51	
  
As	
  many	
  patrons	
  as	
  want	
  can	
  downoad	
  an	
  issue	
  at	
  the	
  same	
  Jme	
  

52	
  
Back	
  Issues	
  Now	
  Available	
  of	
  all	
  magazines	
  

53	
  
Items	
  have	
  to	
  be	
  checked	
  out	
  online,	
  but	
  can	
  be	
  downloaded	
  and	
  read	
  on	
  tablets	
  and	
  
kept	
  forever	
  

54	
  
Big	
  files	
  and	
  hard	
  to	
  download,	
  but	
  really	
  good	
  looking	
  

55	
  
App	
  is	
  available	
  on	
  a	
  variety	
  of	
  device	
  plavorms	
  including	
  Mac,	
  PC,	
  iOS,	
  Android,	
  
Windows	
  8	
  

56	
  
Indieflix	
  –	
  Also	
  Recorded	
  Books	
  

57	
  
Flat	
  Fee	
  

58	
  
Independent	
  films,	
  shorts,	
  and	
  documentaries	
  –	
  Best	
  non-­‐hollywood	
  movies	
  available	
  
(except	
  classics	
  include	
  hollywood	
  movies)	
  

59	
  
Streaming	
  (Not	
  downloadable)	
  

60	
  
Channel	
  on	
  Roku	
  and	
  app	
  on	
  xbox	
  	
  

61	
  
Midwest	
  Tapes	
  

62	
  
Pay	
  per	
  CirculaJon	
  (.99-­‐2.99)	
  

63	
  
Unlimited	
  users	
  per	
  Jtle	
  –	
  Libraries	
  set	
  limits	
  on	
  individual	
  patrons	
  –	
  downloadable	
  
(mobile	
  app)	
  or	
  streaming	
  (no	
  plavorm	
  fees)	
  

64	
  
NaJve	
  app	
  for	
  iOS	
  and	
  Android	
  (iOS	
  7)	
  

65	
  
Movies	
  

66	
  
TV	
  Shows	
  (episodic	
  content)	
  

67	
  
Music	
  (full	
  album)	
  simultaneous	
  release	
  Tuesday	
  –	
  shuffle	
  feature	
  available	
  

68	
  
Audiobooks	
  

69	
  
Cloud-­‐based	
  plavorm	
  so	
  you	
  can	
  start	
  on	
  one	
  device	
  and	
  finish	
  on	
  another	
  

70	
  
Library	
  Ideas!	
  

71	
  
Freegal	
  music	
  -­‐	
  Sony	
  

72	
  
Limited	
  downloads	
  per	
  patron	
  per	
  week	
  –	
  but	
  unlimited	
  downloads	
  of	
  a	
  parJcular	
  
song	
  or	
  a	
  streaming	
  service	
  with	
  a	
  certain	
  number	
  of	
  hours.	
  

73	
  
Flat	
  fee	
  (mostly)	
  

74	
  
MP3	
  

75	
  
76	
  
Limited	
  downloads	
  per	
  patron	
  per	
  week	
  –	
  unlimited	
  downloads	
  of	
  a	
  parJcular	
  book	
  

77	
  
Pay	
  per	
  download	
  (different	
  prices	
  for	
  different	
  books)	
  

78	
  
ePub	
  and	
  PDF	
  

79	
  
Freegal	
  Television	
  and	
  Movies	
  

80	
  
81	
  
Limited	
  downloads	
  per	
  patron	
  per	
  week	
  

82	
  
Unlimited	
  streams	
  of	
  each	
  Jtle	
  

83	
  
Flat	
  fee	
  

84	
  
eBooks	
  

85	
  
QuesJons	
  to	
  Ask	
  –	
  eBooks	
  
AuthenJcaJon	
  –	
  SIP2?	
  Prefix?	
  

86	
  
87	
  
88	
  
Biggest	
  Issue:	
  Kindle	
  Books	
  	
  
People	
  don’t	
  want	
  to	
  look	
  at	
  5	
  different	
  apps	
  to	
  find	
  their	
  books.	
  They	
  want	
  them	
  all	
  
in	
  one	
  place.	
  	
  

89	
  
eAudiobooks	
  

90	
  
QuesJons	
  to	
  Ask	
  -­‐	
  Eaudiobooks	
  

91	
  
92	
  
93	
  
Ease	
  of	
  Use	
  –	
  if	
  I	
  could	
  get	
  a	
  book	
  into	
  my	
  iTunes	
  library	
  without	
  15	
  steps,	
  that	
  
vendor	
  would	
  win.	
  

94	
  
Magazines	
  

95	
  
QuesJons	
  to	
  Ask	
  -­‐	
  Magazines	
  

96	
  
97	
  
EBSCO	
  launching	
  a	
  similar	
  product	
  next	
  year	
  
	
  

98	
  
Zinio	
  –	
  First	
  in	
  the	
  business,	
  partnered	
  with	
  a	
  great	
  vendor,	
  great	
  quality.	
  It	
  will	
  take	
  a	
  
lot	
  to	
  overcome	
  their	
  headstart	
  in	
  the	
  market	
  

99	
  
music	
  

100	
  
QuesJons	
  to	
  Ask	
  -­‐	
  Music	
  

101	
  
102	
  
EBSCO	
  launching	
  a	
  similar	
  product	
  next	
  year	
  
	
  

103	
  
Removing	
  limits,	
  but	
  gexng	
  to	
  keep	
  the	
  material	
  
	
  

104	
  
Video	
  

105	
  
QuesJons	
  to	
  Ask	
  -­‐	
  Video	
  

106	
  
107	
  
I	
  want	
  to	
  binge	
  –	
  and	
  I	
  can’t	
  binge	
  if	
  I	
  can	
  only	
  watch	
  3	
  shows	
  in	
  a	
  week.	
  I	
  want	
  new	
  
licensing/purchasing	
  opJons	
  
	
  
Hoopla	
  got	
  a	
  big	
  get	
  with	
  NBC	
  Universal	
  
But	
  I	
  sJll	
  want	
  to	
  see	
  what	
  Overdrive	
  is	
  gexng.	
  It’s	
  a	
  system	
  that	
  we	
  already	
  have	
  
that	
  already	
  had	
  access	
  to	
  movie	
  studios.	
  They’re	
  set	
  up	
  for	
  mulJple	
  licensing/pricing	
  
opJons.	
  I	
  want	
  to	
  see	
  it	
  before	
  I	
  make	
  any	
  decisions	
  

108	
  
I	
  know	
  a	
  guy,	
  so	
  I	
  got	
  us	
  some	
  screenshots	
  of	
  Overdrive’s	
  upcoming	
  player	
  

109	
  
These	
  are	
  from	
  the	
  desktop	
  player	
  –	
  they	
  are	
  working	
  on	
  adding	
  video	
  compaJbility	
  
to	
  the	
  app.	
  	
  

110	
  
Content	
  is	
  king.	
  Our	
  patrons	
  are	
  already	
  using	
  Nevlix	
  &	
  Hulu	
  Plus	
  to	
  fill	
  their	
  movie/tv	
  
needs	
  so	
  we’ll	
  have	
  to	
  do	
  A	
  LOT	
  to	
  make	
  them	
  switch	
  to	
  using	
  the	
  Library	
  as	
  their	
  first	
  
source	
  for	
  movies.	
  	
  

111	
  
112	
  
113	
  
114	
  

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