Given at Code Camp San Diego, June 24th, 2012.

1. HOW TO SURVIVE IN A
STARTUP ACCELERATOR AS
A TECHNICAL CO-FOUNDER
@JustinMcCammon
#SoCalCodeCamp #BestTalkEver
#Justin4President #Hashtags

2. Developer
User Experience (UX)
Strategy
Mobile
ME IN 60 SECONDS

3. GONNABE

6. 90 Days
$20k
Office Space
Mentorship
Demo Day
START ENGINE

7. HTML 5 VS NATIVE

8. ++
Fast(er) Development Cycle
Deploy across platforms (maybe)
CSS Hardware Acceleration (3d transforms)
Lots of talent available

9. --
Debugging in XCode
Poor JS Performance in UIWebView
At the mercy of Apple “Web Standards”

10. ++
Native performance
Hardware APIs
More stable environment

11. --
Lack of / expensive talent
Slower development cycle
Platform specific

12. THE GAPS IN PHONEGAP

14. MENTOR WHIPLASH

15. Your product. Everything else.
FOCUS

16. Your product. Everything else.
NO SERIOUSLY, FOCUS

17. THERE’S NO CODING IN THE
CHAMPAGNE ROOM

18. WHO THE #&@! NEEDS UX OR
DESIGN?

19. “The biggest thing that’s
different is that Facebook
is not about human-
computer interaction.”
-Chris Cox (VP of Product at FB)
(in the past 3 years Facebook’s
design team has grown from 20 to 90)

21. ALWAYS BE PITCHING

22. STEALTH MODE IS FOR LOSERS

23. HOW TO MINIFY YOUR SOCIAL
LIFE WITHOUT DROPPING THE
FRIENDS TABLE

24. LAUNCHING

25. 1. Launch at a big conference
2. Cut your dev time by 1/3
3. Cut out time for testing
4. Tell everyone
5. Leave zero time for fixes
DOING IT WRONG

26. 1. Launch quietly (and early)
2. Test
3. Test some more
4. Leave time to get it stable
DOING IT RIGHT

27. DAY 91

28. @JustinMcCammon
bit.ly/survivecodecamp
THANK YOU