Senior Director with extensive experience in Wireless and Technology in the U.S. and abroad for global corporations. Long experience and accomplishments in management, business development, channel development, distribution, sales, and marketing. Strong and decisive leader with experience in high growth and high risk markets. Strong analytical and strategic thinking abilities to identify opportunities and threats, develop, integrate and execute profitable solutions. Results-driven with outstanding leadership and interpersonal skills in building highly motivated, cross functional and fully accountable teams.
1. JUAN CARLOS PERDOMO MUÑOZ
1461 Sunset Way, Weston, Florida 33327 954. 663. 8858
juancperdomom@gmail.com
Director Technology Sector - Vice President –Director and General Manager – Sales – Marketing – Channel
Development - New Business Development
Senior Director with extensive experience in Wireless and Technology in the U.S. and abroad for global
corporations. Long experience and accomplishments in management, business development, channel
development, distribution, sales, and marketing. Strong and decisive leader with experience in high growth and
high risk markets. Strong analytical and strategic thinking abilities to identify opportunities and threats, develop,
integrate and execute profitable solutions. Results-driven with outstanding leadership and interpersonal skills in
building highly motivated, cross functional and fully accountable teams. Expertise and skills include:
• Distribution Channel Development
• Sales / Business Development
• Marketing
• High Interpersonal Skills
• P&L Management
• Market Share Growth
• Team Development / Motivation
• Contract Mediation / Negotiation
• Strategic Thinker
PROFESSIONAL EXPERIENCE
PUNTOS NARANJA / MOVIL GSM – GRUPO AKKAR. July 2011 – Present
VP SALES & MARKETING - Latin America Miami & Colombia
Managing the strategy and growth of all LA operations at Mexico, Andean, Latin America South (Argentina,
Chile, Uruguay, Paraguay), comprised of a $200M dollar budget; and leading the development of our expansion
plans in LATAM & Europe. Led sales, Marketing, Channel and Business Development, and all functional teams
that provided support to the regional operations. Responsible for the relationship with America Movil and
Telefonica World Wide.
• Increased our brand market share in all countries being managed (Central America, Andean, Latin
America South)
• Led establishment of our new assembling facility project in Ecuador
• Opened new regional ops in Spain, Ecuador, Colombia, Costa Rica and developed our Distribution
Channel (distributors) for Peru, Venezuela, Caribbean, Mexico, Ecuador, Uruguay, Paraguay, Chile.
• Leads the Telefonica(Movistar) and America Movil (Claro) World Wide account management.
• Manage Product Portfolio definition and Pricing setup (Based on markets and customer segmentation
analysis) for all WW regions (Europe, Africa, USA, LATAM)
MOTOROLA INC. 1995 – June 2011
Sr. Director & GM for Colombia, Venezuela, Perú, Chile and Ecuador, Miami, FL (2011- June 2011)
Managed Sales and Marketing to Carriers and developed alternate selling channels in aforementioned countries.
Led sales, marketing, and other functional teams that provided support to the region. Defined strategy and
executed comprehensive sales and marketing plans designed to increase market penetration of cellular phones in
markets.
• Expanded sales force in each country to manage each carrier account resulting in sales increase.
• Exceeded quarterly established sales goals by 20%. (Over $25M Sales / quarter)
Sr. Director & GM of Distribution and Channel development for Latin America and Sales Director for
Caribbean, Central America, Colombia and Venezuela, Miami, FL (2008 - 2010)
Managed all Latin American distributors and developed alternate selling channels (retail, trading, licensing) in all
Latin America. Managed Sales in Caribbean, Central America, Colombia and Venezuela Region, leading team of
30 people.
• Surpassed established sales goal of $100M by 20%.
Colombia Business Director, Miami, FL (2006 – 2008)
Managed all Mobile devices sales and Marketing in Colombia. Led team of more than 35 people in engineering,
finance, service and operations. Worked in country to reach goal of US $150M represented in more than 2 million
mobile devices.
• Increased Motorola’s market shares in Colombia from 13% to 28%.
2. • Named Outstanding Sales Person 2006 in Latin America.
JUAN CARLOS PERDOMO MUÑOZ Page Two
Regional Sales Director for Central America and Caribbean Miami, FL (2003- 2006)
Managed all Mobile device sales and Marketing in Central America and Caribbean. Led team of more than 20
people taking care of US $200M sales goal, represented in more than 2 million mobile devices sales in region.
Managed all business development activities including sales, marketing, service, engineering, operations in more
than 60 Carriers over 32 countries through region.
• Kept excellent relations internally and with all carriers in the region, which ensured business evolved
smoothly and according to expected objectives.
• Increased Motorola market share from 15% to 45%.
• Grew Central America’s sales from US $30M in 2000 to more than US $100M in 2004.
Corporate / Mobile Devices Sectors, Regional Director - Central America Costa Rica (2001 – 2003)
Represented Corporate interests in Central America. Managed US $70M plan in Mobile Devices Sector (retail,
cellular, wireless personal communications devices).
Managed US $130M plan for all Motorola businesses in Central America.
• Led Corporate businesses in Central America and increased Mobile devices share from 10% to 45%
within 2 years.
Corporate Regional Director - Central America, Colombia, Ecuador, Costa Rica, Central America (1999 –
2001)
Managed regional Governance representing Corporation Interests before governments and key customers in
Central America, Colombia and Ecuador. Chairman of Ethics Committee, and Board of Directors for these
countries. Led US $200M business.
• Led Motorola interests in aforementioned countries. Chairman of the Board of Directors in countries.
• Aligned different businesses within region. Raised Motorola image and garnered more business for
Motorola in region. Overpassed expected business in 20%.
Central America Director of Indirect Distribution for Commercial, Government and Industrial Solution Sector
Costa Rica, Central America (1998 –1999)
Managed Indirect Distribution sales in Central America, Caribbean, Andean and Chile with sales plan of US
$60M. Developed and executed strategy for Sales of Two Way Radios in abovementioned region.
• Developed Two Way Radio distribution strategy for Central America.
• Appointed regional Distributor and led Business in aforementioned countries growing business in 50%.
• Increased Market Share in Two way radio business from 65% to over 75%.
Andean and Central America Area Sales Manager for Two Way Radios Commercial, Government and
Industrial Solution Sector, Colombia, South America (1995 – 1998)
Managed Indirect Distribution sales in Central America and Andean Region with sales plan of US $39M. Led
team of 11 with inter-functional responsibilities in Marketing, Sales, finance, planning and training.
• Led strategy for Sales of Two Way Radios in abovementioned region.
• Developed distribution strategy and all marketing, sales plans for business.
QUALIFICATIONS PROFILE
• Team Leadership.
• Market Knowledge Customer / Business Acumen.
• Excellent Relationships (internal and external).
• Successful Leader and supportive team player.
• Flexible problem solver in challenging environments.
• Adept Communication in English and Spanish.
• Broad International experience in the Telecommunications sector.
3. JUAN CARLOS PERDOMO MUÑOZ Page Three
EDUCATION / TRAINING
• Graduate Specialization: Information Systems, Universidad de Los Andes, Colombia
• Bachelor of Science (BS), Industrial Engineering, Universidad de Los Andes, Colombia
• Workshops and Seminars on Financing, Sales, Planning, Telecommunications, Management
• Teamwork at Motorola University, Management of Direct and indirect distribution networks
• Time Management, 7 Habits for highly effective people (Stephen R. Covey)
• Sales strategies for retail and distribution, Leadership skills