Ever wondered how brands make quizzes that look like the ones you see on Buzzfeed, but also have lead generation capabilities? Wonder now more, this is how.

1. HOW TO MAKE
A QUIZ
LIKE BUZZFEED
Anduseittogeneratesales-readyleads

2. Who Am I?
Josh Haynam, Co-Founder of
Interact
We've generated over 3,000,000
leads for our customers using
personality quizzes

3. Why are we talking
about this?
Every business lives or dies on its ability to bring in new
customers.
As people get more distracted with so much information
available at all times, we must find ways to capture
attention and turn that attention into an interested
lead.
That's what personality quizzes do.

4. What we'll cover
today
1. Step-by-step guide for how to create your own lead
generation quiz
2. Best practices by industry
3. How to follow up with leads to make sales

5. Step 1: Find a
popular quiz in
your industry

6. Buzzfeed
World Wildlife
Fund
1,044 leads

7. Buzzfeed EiCollege
$1,500,000
new tuition

8. Buzzfeed 7 Charming
Sisters
1,500 leads
per month

9. Step 2: Adapt that
quiz to your brand

10. Use your brand or
unique value in the title

11. Inject your personality
into the questions

12. Re-iterate who you are
in the results (with links)

13. Step 3: Capture leads
(Quizzes have a 50%
conversion rate!)

14. Remember to add value (apart
from showing quiz results)

15. Also be honest about what
you'll be sending

16. Bonus Round!
Follow-up to close deals

17. Immediately send a
personalized
"Thank You!"

18. 3 days later: Send the other
"personalities" out

19. 4 days after that: Introduce
your brand

20. 3 days after that: CTA Time!

21. THE END:
TRYINTERACT.COM/DEMO