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Case StudyCase Study
PresentationPresentation
OLYMPUS: Team 1COLYMPUS: Team 1C
The Internet of ThingsThe Internet of Things
The Questions Asked:The Questions Asked:
1.1.How will your project help Ingersoll Rand expand into emergingHow will your project help Ingersoll Rand expand into emerging
markets and/or increase Ingersoll Rand’s services business to drivemarkets and/or increase Ingersoll Rand’s services business to drive
profitable growth?profitable growth?
2.2.HHow will your project deliver innovative, customer-driven solutions?ow will your project deliver innovative, customer-driven solutions?
The Questions Posed:The Questions Posed:
““When there was only Dial-up, could you imagine the Internet today?When there was only Dial-up, could you imagine the Internet today?
Therefore, with the internet today, can you imagine what’s next?”Therefore, with the internet today, can you imagine what’s next?”
AgendaAgenda
● Information Sector:Information Sector:
● Austin Williams, Ryland Watts, Daniel Lindsay, Sadia IslamAustin Williams, Ryland Watts, Daniel Lindsay, Sadia Islam
● Product Specialists:Product Specialists:
● Oyinkansola Famulegun, Catie Brown, Tiyanna StewartOyinkansola Famulegun, Catie Brown, Tiyanna Stewart
● Financial Analysts:Financial Analysts:
● Khalil Ajiborode, Kim Noel, Miles NimmonsKhalil Ajiborode, Kim Noel, Miles Nimmons
● Marketing Specialists:Marketing Specialists:
● Logan Mitchell, Laseandra KellyLogan Mitchell, Laseandra Kelly
● Special Sector:Special Sector:
● Jalen West, Pamela Mondane, Julian AdamsJalen West, Pamela Mondane, Julian Adams
Ingersoll RandIngersoll Rand
Ingersoll Rand
Five Core Values
Club CarClub Car
● What is Club Car?What is Club Car?
● Different ModelsDifferent Models
● Precedent i3Precedent i3
● Precedent i2Precedent i2
● Precedent i2LPrecedent i2L
● Explanation of Different ModelsExplanation of Different Models
● Relation to Customer ExperienceRelation to Customer Experience
● How do the different models enhance theHow do the different models enhance the
customer experience?customer experience?
Industry / SWOT AnalysisIndustry / SWOT Analysis
PerformancePerformance
● Customer reviewsCustomer reviews
● General Manager of Detroit Country ClubGeneral Manager of Detroit Country Club
● Competitive edge gained through consistentCompetitive edge gained through consistent
performanceperformance
● Club Car performance over the yearsClub Car performance over the years
Why the ProductWhy the Product??
TodayToday
Club Car
Needs Repair
Owner may not know a repair is necessary unless it
directly affects performance
Owner buys third party accessories and attempts to fix
vehicle by himself/herself
Owner calls to schedule an appointment for Club
Car dealer to repair a problem that may have
been avoided with periodical servicing
GOAL: Increase efficiency & effectiveness of maintenance in
order to raise Club Car’s long lasting value
Why the Product?Why the Product?
EFFICIENCYEFFICIENCY
● Automatic detection ofAutomatic detection of
maintenance issuesmaintenance issues
● Secure internal systemSecure internal system
that connects contractedthat connects contracted
technicians andtechnicians and
customerscustomers
EFFECTIVENESSEFFECTIVENESS
● Notification of PeriodicNotification of Periodic
ServicingServicing
● PreventativePreventative
Maintenance ProceduresMaintenance Procedures
DescriptionDescription
App will be available in both the App Store and Google Play and will have...App will be available in both the App Store and Google Play and will have...
• Instant alerts to devicesInstant alerts to devices
• Wireless connection toWireless connection to all Club Car products to the app through the chipall Club Car products to the app through the chip
technology and the cloud placed in each producttechnology and the cloud placed in each product
• Subscription is $480 every year for 4 yearsSubscription is $480 every year for 4 years
• In the works: Bluetooth technology where the app will connect to the pre-In the works: Bluetooth technology where the app will connect to the pre-
existing Visage GPS System and allow for GPS, music, etc.existing Visage GPS System and allow for GPS, music, etc.
Now, your Club Car products will never be out of service or be out of styleNow, your Club Car products will never be out of service or be out of style
How It WorksHow It Works
Sensor, Cloud, Chip, AppSensor, Cloud, Chip, App
Cost of ServiceCost of Service
● The app will alert both customer and technician that attention is needed.The app will alert both customer and technician that attention is needed.
● Depending on the kind of repair, as well as the part that is needed, the cost ofDepending on the kind of repair, as well as the part that is needed, the cost of
service will be an hourly rate of approx.service will be an hourly rate of approx. $80$80.00 including the price of the.00 including the price of the
item that is needed to fix the Club Car.item that is needed to fix the Club Car.
● If the charge of the mechanical failure is less than theIf the charge of the mechanical failure is less than the yearly subscription,yearly subscription, thenthen
there is no additional charge incurred by the customer.there is no additional charge incurred by the customer.
● If the cost is more than the subscription amount, then the customer bears theIf the cost is more than the subscription amount, then the customer bears the
full cost of the repair.full cost of the repair.
SubscriptionsSubscriptions
● Price/subscription- 5-7% ofPrice/subscription- 5-7% of
the cost of the vehiclethe cost of the vehicle
o Covers the approx.Covers the approx.
$80.00 hourly fee$80.00 hourly fee
o Contributes to coveringContributes to covering
the cost of thethe cost of the
applicationapplication
Villager 2 LSV (Price $7,991)Villager 2 LSV (Price $7,991)
oSubscription=Subscription=
7991(.06)=$479.467991(.06)=$479.46
oRevenue=479.46xRevenue=479.46x
oCost of Subscription=64080Cost of Subscription=64080
oBreak-Even AnalysisBreak-Even Analysis
 0=479.46x+640800=479.46x+64080
 We must sell 150We must sell 150
subscriptions for thesubscriptions for the
Villager 2 LSVVillager 2 LSV
MarketingMarketing
• With multiple industries how do we reach ourWith multiple industries how do we reach our
clientele?clientele?
• Buying Power vs. Supplier PowerBuying Power vs. Supplier Power
• How do we come out on top?How do we come out on top?
• PGA Golf tournament sponsorshipPGA Golf tournament sponsorship
• Social media promotionsSocial media promotions
The next big thing for golf carts since wheels isThe next big thing for golf carts since wheels is
here.here.
How will it be receivedHow will it be received??
● Club Cars new revenue: 240 MillionClub Cars new revenue: 240 Million
● Only 2% of the US golfing population needs to purchase IRFusion to double ClubOnly 2% of the US golfing population needs to purchase IRFusion to double Club
Car’s revenue.Car’s revenue.
● New RevenueNew Revenue
● 2% of 25 million golfers in America= 500,000 golfers2% of 25 million golfers in America= 500,000 golfers
● 500,000 golfers buy a one year subscription500,000 golfers buy a one year subscription
● How will it be received by personal cart ownersHow will it be received by personal cart owners
● Increased ExpertiseIncreased Expertise
● How will it be received by commercial cart ownersHow will it be received by commercial cart owners
● Readiness and ReliabilityReadiness and Reliability
● How it will be received by golf operation cart ownersHow it will be received by golf operation cart owners
● Mass OperationsMass Operations
● Bridging the gap between renewing leases and buying new cartsBridging the gap between renewing leases and buying new carts
HHow can the it be applied to other IR productsow can the it be applied to other IR products??
• Product is versatile and can be used in other aspects ofProduct is versatile and can be used in other aspects of
the companythe company
• Consumers will be able to detect any problems with theirConsumers will be able to detect any problems with their
said power drills, air tools, air compressor units, etc. withsaid power drills, air tools, air compressor units, etc. with
the chip’s use to contact top of the line mechanics inthe chip’s use to contact top of the line mechanics in
order to help with maintenance of the productorder to help with maintenance of the product
Other IdeasOther Ideas
Brands of Ingersoll Rand: Aro, American Standard, Trane, Thermo King,Brands of Ingersoll Rand: Aro, American Standard, Trane, Thermo King, Club CarClub Car
Idea 1: Temperature Control- App to control temperature of individual rooms from SmartIdea 1: Temperature Control- App to control temperature of individual rooms from Smart
devicedevice
Pro: Potentially lowering energy billsPro: Potentially lowering energy bills
Con: Too similar to other productsCon: Too similar to other products
Wanted to take another approachWanted to take another approach
Idea 2: App connected to other products (Similar to a remote) to cut on or offIdea 2: App connected to other products (Similar to a remote) to cut on or off
Pro: Could heavily impact industries such as healthcarePro: Could heavily impact industries such as healthcare
Olympus decided to make an app with sensorsOlympus decided to make an app with sensors
Con: Not right for the Ingersoll Rand brandCon: Not right for the Ingersoll Rand brand
Product needs to affect Ingersoll Rand & ConsumerProduct needs to affect Ingersoll Rand & Consumer
Idea 3: CLUB CAR- App connecting a sensor in the golf cartIdea 3: CLUB CAR- App connecting a sensor in the golf cart
Pro: Sensor makes regular routine check ups and detect problemsPro: Sensor makes regular routine check ups and detect problems
Sends alert to surrounding Club Cars to makes repairsSends alert to surrounding Club Cars to makes repairs
Marketable to consumers & IR and has high estimated profitability levelMarketable to consumers & IR and has high estimated profitability level
Realistic cost wiseRealistic cost wise
SummarySummary• Questions Asked:Questions Asked:
1.1. How will your project help Ingersoll Rand expand into emerging marketsHow will your project help Ingersoll Rand expand into emerging markets
and/or increase Ingersoll Rand’s services business to drive profitableand/or increase Ingersoll Rand’s services business to drive profitable
growth?growth?
2.2. HHow will your project deliver innovative, customer-driven solutions?ow will your project deliver innovative, customer-driven solutions?
• Vehicle Malfunction Solution:Vehicle Malfunction Solution:
• Provides feasibilityProvides feasibility
• Ensures less responsibility on ownersEnsures less responsibility on owners
• Applying IRFusion to Trane:Applying IRFusion to Trane:
• Partnering with automotive industryPartnering with automotive industry
• Creates new source of incomeCreates new source of income

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Case study presentation final

  • 2. The Internet of ThingsThe Internet of Things The Questions Asked:The Questions Asked: 1.1.How will your project help Ingersoll Rand expand into emergingHow will your project help Ingersoll Rand expand into emerging markets and/or increase Ingersoll Rand’s services business to drivemarkets and/or increase Ingersoll Rand’s services business to drive profitable growth?profitable growth? 2.2.HHow will your project deliver innovative, customer-driven solutions?ow will your project deliver innovative, customer-driven solutions? The Questions Posed:The Questions Posed: ““When there was only Dial-up, could you imagine the Internet today?When there was only Dial-up, could you imagine the Internet today? Therefore, with the internet today, can you imagine what’s next?”Therefore, with the internet today, can you imagine what’s next?”
  • 3. AgendaAgenda ● Information Sector:Information Sector: ● Austin Williams, Ryland Watts, Daniel Lindsay, Sadia IslamAustin Williams, Ryland Watts, Daniel Lindsay, Sadia Islam ● Product Specialists:Product Specialists: ● Oyinkansola Famulegun, Catie Brown, Tiyanna StewartOyinkansola Famulegun, Catie Brown, Tiyanna Stewart ● Financial Analysts:Financial Analysts: ● Khalil Ajiborode, Kim Noel, Miles NimmonsKhalil Ajiborode, Kim Noel, Miles Nimmons ● Marketing Specialists:Marketing Specialists: ● Logan Mitchell, Laseandra KellyLogan Mitchell, Laseandra Kelly ● Special Sector:Special Sector: ● Jalen West, Pamela Mondane, Julian AdamsJalen West, Pamela Mondane, Julian Adams
  • 6. Club CarClub Car ● What is Club Car?What is Club Car? ● Different ModelsDifferent Models ● Precedent i3Precedent i3 ● Precedent i2Precedent i2 ● Precedent i2LPrecedent i2L ● Explanation of Different ModelsExplanation of Different Models ● Relation to Customer ExperienceRelation to Customer Experience ● How do the different models enhance theHow do the different models enhance the customer experience?customer experience?
  • 7. Industry / SWOT AnalysisIndustry / SWOT Analysis
  • 8. PerformancePerformance ● Customer reviewsCustomer reviews ● General Manager of Detroit Country ClubGeneral Manager of Detroit Country Club ● Competitive edge gained through consistentCompetitive edge gained through consistent performanceperformance ● Club Car performance over the yearsClub Car performance over the years
  • 9. Why the ProductWhy the Product?? TodayToday Club Car Needs Repair Owner may not know a repair is necessary unless it directly affects performance Owner buys third party accessories and attempts to fix vehicle by himself/herself Owner calls to schedule an appointment for Club Car dealer to repair a problem that may have been avoided with periodical servicing GOAL: Increase efficiency & effectiveness of maintenance in order to raise Club Car’s long lasting value
  • 10. Why the Product?Why the Product? EFFICIENCYEFFICIENCY ● Automatic detection ofAutomatic detection of maintenance issuesmaintenance issues ● Secure internal systemSecure internal system that connects contractedthat connects contracted technicians andtechnicians and customerscustomers EFFECTIVENESSEFFECTIVENESS ● Notification of PeriodicNotification of Periodic ServicingServicing ● PreventativePreventative Maintenance ProceduresMaintenance Procedures
  • 11.
  • 12. DescriptionDescription App will be available in both the App Store and Google Play and will have...App will be available in both the App Store and Google Play and will have... • Instant alerts to devicesInstant alerts to devices • Wireless connection toWireless connection to all Club Car products to the app through the chipall Club Car products to the app through the chip technology and the cloud placed in each producttechnology and the cloud placed in each product • Subscription is $480 every year for 4 yearsSubscription is $480 every year for 4 years • In the works: Bluetooth technology where the app will connect to the pre-In the works: Bluetooth technology where the app will connect to the pre- existing Visage GPS System and allow for GPS, music, etc.existing Visage GPS System and allow for GPS, music, etc. Now, your Club Car products will never be out of service or be out of styleNow, your Club Car products will never be out of service or be out of style
  • 13. How It WorksHow It Works
  • 14. Sensor, Cloud, Chip, AppSensor, Cloud, Chip, App
  • 15. Cost of ServiceCost of Service ● The app will alert both customer and technician that attention is needed.The app will alert both customer and technician that attention is needed. ● Depending on the kind of repair, as well as the part that is needed, the cost ofDepending on the kind of repair, as well as the part that is needed, the cost of service will be an hourly rate of approx.service will be an hourly rate of approx. $80$80.00 including the price of the.00 including the price of the item that is needed to fix the Club Car.item that is needed to fix the Club Car. ● If the charge of the mechanical failure is less than theIf the charge of the mechanical failure is less than the yearly subscription,yearly subscription, thenthen there is no additional charge incurred by the customer.there is no additional charge incurred by the customer. ● If the cost is more than the subscription amount, then the customer bears theIf the cost is more than the subscription amount, then the customer bears the full cost of the repair.full cost of the repair.
  • 16. SubscriptionsSubscriptions ● Price/subscription- 5-7% ofPrice/subscription- 5-7% of the cost of the vehiclethe cost of the vehicle o Covers the approx.Covers the approx. $80.00 hourly fee$80.00 hourly fee o Contributes to coveringContributes to covering the cost of thethe cost of the applicationapplication Villager 2 LSV (Price $7,991)Villager 2 LSV (Price $7,991) oSubscription=Subscription= 7991(.06)=$479.467991(.06)=$479.46 oRevenue=479.46xRevenue=479.46x oCost of Subscription=64080Cost of Subscription=64080 oBreak-Even AnalysisBreak-Even Analysis  0=479.46x+640800=479.46x+64080  We must sell 150We must sell 150 subscriptions for thesubscriptions for the Villager 2 LSVVillager 2 LSV
  • 17. MarketingMarketing • With multiple industries how do we reach ourWith multiple industries how do we reach our clientele?clientele? • Buying Power vs. Supplier PowerBuying Power vs. Supplier Power • How do we come out on top?How do we come out on top? • PGA Golf tournament sponsorshipPGA Golf tournament sponsorship • Social media promotionsSocial media promotions The next big thing for golf carts since wheels isThe next big thing for golf carts since wheels is here.here.
  • 18. How will it be receivedHow will it be received?? ● Club Cars new revenue: 240 MillionClub Cars new revenue: 240 Million ● Only 2% of the US golfing population needs to purchase IRFusion to double ClubOnly 2% of the US golfing population needs to purchase IRFusion to double Club Car’s revenue.Car’s revenue. ● New RevenueNew Revenue ● 2% of 25 million golfers in America= 500,000 golfers2% of 25 million golfers in America= 500,000 golfers ● 500,000 golfers buy a one year subscription500,000 golfers buy a one year subscription ● How will it be received by personal cart ownersHow will it be received by personal cart owners ● Increased ExpertiseIncreased Expertise ● How will it be received by commercial cart ownersHow will it be received by commercial cart owners ● Readiness and ReliabilityReadiness and Reliability ● How it will be received by golf operation cart ownersHow it will be received by golf operation cart owners ● Mass OperationsMass Operations ● Bridging the gap between renewing leases and buying new cartsBridging the gap between renewing leases and buying new carts
  • 19. HHow can the it be applied to other IR productsow can the it be applied to other IR products?? • Product is versatile and can be used in other aspects ofProduct is versatile and can be used in other aspects of the companythe company • Consumers will be able to detect any problems with theirConsumers will be able to detect any problems with their said power drills, air tools, air compressor units, etc. withsaid power drills, air tools, air compressor units, etc. with the chip’s use to contact top of the line mechanics inthe chip’s use to contact top of the line mechanics in order to help with maintenance of the productorder to help with maintenance of the product
  • 20. Other IdeasOther Ideas Brands of Ingersoll Rand: Aro, American Standard, Trane, Thermo King,Brands of Ingersoll Rand: Aro, American Standard, Trane, Thermo King, Club CarClub Car Idea 1: Temperature Control- App to control temperature of individual rooms from SmartIdea 1: Temperature Control- App to control temperature of individual rooms from Smart devicedevice Pro: Potentially lowering energy billsPro: Potentially lowering energy bills Con: Too similar to other productsCon: Too similar to other products Wanted to take another approachWanted to take another approach Idea 2: App connected to other products (Similar to a remote) to cut on or offIdea 2: App connected to other products (Similar to a remote) to cut on or off Pro: Could heavily impact industries such as healthcarePro: Could heavily impact industries such as healthcare Olympus decided to make an app with sensorsOlympus decided to make an app with sensors Con: Not right for the Ingersoll Rand brandCon: Not right for the Ingersoll Rand brand Product needs to affect Ingersoll Rand & ConsumerProduct needs to affect Ingersoll Rand & Consumer Idea 3: CLUB CAR- App connecting a sensor in the golf cartIdea 3: CLUB CAR- App connecting a sensor in the golf cart Pro: Sensor makes regular routine check ups and detect problemsPro: Sensor makes regular routine check ups and detect problems Sends alert to surrounding Club Cars to makes repairsSends alert to surrounding Club Cars to makes repairs Marketable to consumers & IR and has high estimated profitability levelMarketable to consumers & IR and has high estimated profitability level Realistic cost wiseRealistic cost wise
  • 21. SummarySummary• Questions Asked:Questions Asked: 1.1. How will your project help Ingersoll Rand expand into emerging marketsHow will your project help Ingersoll Rand expand into emerging markets and/or increase Ingersoll Rand’s services business to drive profitableand/or increase Ingersoll Rand’s services business to drive profitable growth?growth? 2.2. HHow will your project deliver innovative, customer-driven solutions?ow will your project deliver innovative, customer-driven solutions? • Vehicle Malfunction Solution:Vehicle Malfunction Solution: • Provides feasibilityProvides feasibility • Ensures less responsibility on ownersEnsures less responsibility on owners • Applying IRFusion to Trane:Applying IRFusion to Trane: • Partnering with automotive industryPartnering with automotive industry • Creates new source of incomeCreates new source of income

Hinweis der Redaktion

  1. Ryland: Add more information please. The answers to these questions would be great. I know you’re trying to be brief but per the first place example Jordon showed to us, the PowerPoint was very dense with information.
  2. Sadia- Please add more information, slide is too bare
  3. Khalil- Did you still need disclaimer?
  4. How we come out on top ? Umm what
  5. Who buys it golfers or people that own golf carts?