Introducing Jordan Costello, A Video Resume

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As the world around us becomes more technologically advanced, how we get our message to the audience has become vital. Interviews done via Skype, references checked via LinkedIn and now, the "Video Resume." video, resume, interaction, new wave, jordan, public relations, #PBR4, media, digital

Karriere Business Technologie

JORDAN COSTELLO
The myth, the legend, your Public
Relations and Communications czar
http://ca.linkedin.com/in/jordanpcostello/
jordancostello86@gmail.com
(519) 567-9351
@jordancostello9

JORDAN WENT TO HIGH SCHOOL HERE..
CATHOLIC CENTRAL HIGH SCHOOL—WINDSOR, ON

HE DIDN’T KNOW WHAT HE WANTED TO DO AFTER
HIGH SCHOOL, SO HE STARTED WORK HERE..
GO FIGURE, RIGHT?

WASN’T MOVING UP THE LADDER SO HE PICKED UP
A SECOND JOB HERE..
MIND CONTINUING TO BE BLOWN, CORRECT?

TRADED IN THE RETAIL APRON FOR THE LUXURY OF A
HEADSET AND A CUBICAL…

OFFICE LIFE TOOK IT’S TOLL, THOUGH
WORKED HERE
EVEN HERE
FOUND STABLE HOURS AND MONEY HERE

ONCE AGAIN, GOT STUCK AND
NEEDED NEW CHALLENGE!
MOVE? STAY PUT?SCHOOL?

SPORTS BROADCASTING WAS A DREAM, SO MAYBE
SOMETHING.. MEDIA?
MEDIA CONVERGENCE
MARKETING

NO! PUBLIC RELATIONS. I HAD FOUND WHAT I
WANTED TO PURSUE
SUMMER 2012: I ENROLLED IN THE
PUBLIC RELATIONS PROGRAM, SET TO
BEGIN IN FALL 2012

I GOT TO INTERN AT A GREAT PLACE, CYPHER
SYSTEMS GROUP

IN UNDER TWO YEARS, I’VE ACQUIRED THE
SKILLS TO:
WRITE A MEDIA RELEASE
COMPILE A MEDIA KIT
COMPOSE A PROPOSAL LETTER
DEVELOP AND EXECUTE COMMUNICATION STRATEGIES
CREATE AND DELIVER MEDIA PLANS
WORK IN THE FIELD WITH PR PROFESSIONALS
STRENGTHEN COMMUNICATION SKILLS TO BUILD PROFESSIONAL RELATIONSHIPS

PROFESSIONAL FIELDS I WOULD LOVE TO
PURSUE
• SPORTS MARKETING/PROMOTIONS
• COMMUNICATIONS
• PUBLIC RELATIONS
• ADVERTISING
• MEDIA RELATIONS

WOULD YOU LIKE TO SPEAK FURTHER?
Please feel free to contact me at
your earliest convenience.
http://ca.linkedin.com/in/jordanpcostello/
jordancostello86@gmail.com
(519) 567-9351
@jordancostello9

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Have you been told that you need to improve your executive presence but you're not sure where to start? You're not alone. Navigating feedback about improving executive presence can feel like trying to solve a puzzle with missing pieces. ✨ 𝗪𝗵𝗮𝘁 𝗗𝗼𝗲𝘀 𝗘𝘅𝗲𝗰𝘂𝘁𝗶𝘃𝗲 𝗣𝗿𝗲𝘀𝗲𝗻𝗰𝗲 𝗘𝘃𝗲𝗻 𝗠𝗲𝗮𝗻? Having “executive presence” is critical to being seen as an effective leader. But what is it, really? Too often, leaders are given this feedback without enough context or direction to know how to improve it. You're left grappling with vague feedback and generic advice, unsure of how to bridge the gap between where you are and where you want to be. ✨ 𝗖𝗮𝘀𝗲 𝗶𝗻 𝗣𝗼𝗶𝗻𝘁 A client of mine received feedback from her CEO that she needed to improve her executive presence. At first, she took the feedback at face value and tried to seem more “executive.” Over time she realized she had no idea how to change his perception. By then, she was too embarrassed to ask for specific examples or suggestions on how to improve. 𝘼𝙨 𝙞𝙛 𝙗𝙮 𝙖𝙨𝙠𝙞𝙣𝙜 𝙖𝙗𝙤𝙪𝙩 𝙞𝙩, 𝙨𝙝𝙚’𝙙 𝙛𝙪𝙧𝙩𝙝𝙚𝙧 𝙙𝙚𝙢𝙤𝙣𝙨𝙩𝙧𝙖𝙩𝙚 𝙩𝙝𝙖𝙩 𝙨𝙝𝙚 𝙙𝙞𝙙𝙣’𝙩 𝙝𝙖𝙫𝙚 𝙞𝙩. Unsure of where to start, she felt trapped and defeated. As part of our coaching engagement, I helped her gain insight into what was causing these perceptions. We identified recurring themes—such as rushing around and appearing reactive—that made her seem frazzled and out of control. 🌪️ Together, we devised a simple, yet powerful solution based on my behavioral coaching methods. 𝗔𝗻𝗱 𝗶𝘁 𝘄𝗼𝗿𝗸𝗲𝗱. In these slides, you will learn my simple, 3-step strategy to improve your executive presence. By following this simple, 3-step approach, you will improve your executive presence. But, let’s face it, it can be challenging (and awkward) to get candid, actionable feedback from your stakeholders. And, synthesizing it to identify the right themes can be overwhelming. Not to mention coming up with a list of new behaviors to experiment with. It’s possible to do it on your own, but it’s much easier with help. An executive coach with expertise in behavioral coaching can make all the difference. Working with a coach will help you cut through the noise and create a practical action plan to get results quickly and effectively. By soliciting and synthesizing feedback on your behalf, a coach will identify areas for improvement that might not be immediately obvious. With their personalized support and guidance, you'll stay on track and make consistent progress towards your goals. They serve as your partner, providing encouragement, motivation, and constructive feedback every step of the way. I'm Angela Justice, PhD. Founder and Executive Coach at Justice Group Advisors. I help leaders earn and embrace their seat at the table, achieve extraordinary results, and be the leader everyone follows. Visit www.justicegroupadvisors.com to learn more.

Simple, 3-Step Strategy to Improve Your Executive Presence (Even if You Don't...

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https://www.hubspot.com/state-of-marketing · Scaling relationships and proving ROI · Social media is the place for search, sales, and service · Authentic influencer partnerships fuel brand growth · The strongest connections happen via call, click, chat, and camera. · Time saved with AI leads to more creative work · Seeking: A single source of truth · TLDR; Get on social, try AI, and align your systems. · More human marketing, powered by robots

2024 State of Marketing Report – by Hubspot

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ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!

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Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits. To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups. Technology For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did. While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis. Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad. Age and Gender When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same. Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers. Race Affects Attitudes As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).

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A report by thenetworkone and Kurio. The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).

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The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands. It’s important that you’re ready to implement new strategies in 2024. Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024. You’ll learn: - The latest trends in AI and automation, and what this means for an evolving paid search ecosystem. - New developments in privacy and data regulation. - Emerging ad formats that are expected to make an impact next year. Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape. If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.

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From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world. With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively. The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage. Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience. See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers See the original article on Forbes here: http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b

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Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world. Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance. For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age. Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.

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Introducing Jordan Costello, A Video Resume

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