This is a presentation of what I do as a senior product manager in the mobile apps field. I hope you like it ! Contact me on LinkedIn for any enquiry : http://linkd.in/X2o1FD.
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Jonathan Rogez - works 2013
1. Jonathan Rogez jonathanrogez@gmail.com
works
what i’ve done,
how I’ve done it
& how could do it for you
2. what i do for a living i’m a digital product manager
as a product manager, my job is to create
and manage mobile applications
this I do on many projects + web
build a product define the user manage bring the product
Strategy experience implementation to market
consumer studies features project management communication&marketing
trials storyboarding product Roadmap content management
benchmarking UI and branding usage monitoring
some or all of this I’ve
done on select projects
3. how i work who i work with
these are the kind of people
i work with every day that would be me
brand managers customer support teams web agencies developers
customer research institutes marketing managers graphic designers
retail teams ad agencies ad networks engineering teams
4. how i work defining the product roadmap
from a rough idea or i organize features, content and help … to build a relevant product
briefing… prioritize things according to goals… roadmap
this is an actual candidate feature list app feature list and content map on Xmind sfr tv app roadmap
for a to-be-released app (!)
5. how i work - references story-boarding & design
2010 storyboard and UI for SFR Windows & Windows Phone apps
yes, i like metro !
6. how i work - references story-boarding & design
2011 UX guidelines and storyboard for SFR TV, SFR WiFi Android Honeycomb apps
among the 1st available android
tablets apps in France
7. how i work - references story-boarding & design
2010-2012 adaptation of set top box IPTV interface to touch devices
the challenge : make a built-for-TV interface feel at home
on mobile devices while keeping a distinctive visual flair
8. how i work - references story-boarding & design
UI and interaction design guide for SFR apps (apps to be released fall 2012)
i strive to keep the brand’s DNA intact while integrating
with each ecosystem’s distinctive characteristics
9. how i work - references story-boarding & design
augmented reality Wi-Fi UX revamp on Android apps to
Hotspot locator(UX) integrate side bezel navigation
constantly improving UX on core SFR apps through innovation and adaptation
10. how i work - references story-boarding & design
website overhaul completed
under 3 months
2011-2012 storyboard, UI for AppliScope (app recommendation service )
www.appliscope.fr
11. how i work - references driving the product beyond UI
designing and publishing a mobile app is only the tip of the mobile
digital iceberg
beyong UI/UX, i’ve worked [a lot] on building effective marketing
strategies that make the app relevant for brands & organisations
i can help you
build a launch strategy that guarantees maximum impact
plan and curate engaging content that fosters user interest & loyalty
leverage mobile tools (Cross-sell, notifications) and build a CRM strategy
to keep crowds coming beyond launch
define and track the right metrics to make sure you meet your business
goals
and it works ! i made AppliScope the #1 app recommendation app for android in France
(according to mediametrie in dec 2012)
12. how i work - references driving the product beyond UI
here’s an example of usage
i did a public market study about android for SFR ad network
monitoring through data
(e-mail me and I’ll send you a copy)
visualization
13. Jonathan Rogez jonathanrogez@gmail.com
i hope to hear from you !
thank you