I have had great success helping companies with innovative, complex solutions develop a sales story and process that helps make those solutions commercial successes. Help generate revenues for companies in: advanced analytics, sensors, business intelligence, food safety, marketing technology, enterprise software, mobile payments, mobile technology and other areas,
1. John Hennessy Resume Page 1
John Hennessy
Chicago, IL
thinkfirst@sbcglobal.net
312-450-5565
ThinkVine, Chicago, IL (April 2014 to Oct. 2014)
Venture funded startup. SaaS approach to help clients generate more sales from their existing marketing budgets through recommendations on how to allocate their marketing dollars more effectively. Clients are top tier BtoC advertisers and their agencies. Founded 2009. 40 full time employees.
EVP
Develop more compelling and value focused message and sales process.
Expand sales team, partnerships and revenues
Mobeam, Inc., Palo Alto, CA (Nov. 2012 to Dec. 31, 2013)
Venture funded startup. Patented beaming technology and mobile application connects mobile, digital payments, coupons, gift cards, loyalty cards and other barcoded identifiers to laser Point of Sales (POS) scanner systems without requiring expensive POS scanner upgrades. Founded in 2010. 13 full time and 6 contracted employees.
SVP
Sign several payment provider and coupon issuer as mobile app. customers.
Develop strategic relationship with gift card and rebate mobile application platform Clutch.
Co-sell core mobile beaming technology to handset makers with licensed technology partners, ams and Lattice semiconductor.
Establish commercial relationships with: mobile application developers, mobile payment and gift card providers, advertisers, agencies, and retailers.
Locus Traxx, Jupiter, FL (May 2009 to Nov. 2012)
Angel-funded startup. Ensures food safety and freshness through an Internet of Things (IOT) wireless shipment monitoring technology and services. Continuously reports temperature, door security and location from shipments in transit throughout the world. Founded in 2009. Grew to 100 employees and over 50 customers.
SVP Sales and Marketing
Develop marketing and sales programs to take us from unknown startup to over 100 employees serving dozens of customers and thousands of shipments.
Hire and train: marketing team, outside sales team and inside sales teams.
Work with our lobbyist and former Congressman, current members and staffers on Capitol Hill to inform Food Safety and Farm Bill legislation on the importance of continuous shipment temperature and security monitoring services.
Active volunteer and influential executive Food Safety committee member for both the United Fresh Produce Association and the Produce Marketing Association.
2. John Hennessy Resume Page 2
Concept Shopping, Lisle, IL (Jan. 2000 to May 2009)
Silicon Valley funded startup. Increases both store and brand sales by delivering personalized offers to shoppers in store based on daily evaluation of their frequent shopper purchase data. Acquired and now part of DS-IQ.
SVP Sales and Marketing
Build sales for ourselves and our partners through delivery of personalized coupons provided and funded by leading global consumer marketers including: Kraft, Procter & Gamble, General Mills, and dozens of others.
Partner with Albertsons and Safeway supermarket chains to implement our in-store, personalized marketing program in thousands of stores.
Develop and implement innovative, personalized promotional programs supported by CPG funded coupons, targeted based on shopper purchase data profiles.
Present our new personalized marketing approach to industry organizations and at industry events.
Create industry awareness of the power of purchase data to influence sales through a weekly column on loyalty marketing that ran for over two years in RetailWire.com.
Information Resources, Chicago, IL
SVP Sales (Dec. 1997 – Dec. 1999)
Deliver revenue above goal and expenses below budget while building business intelligence software unit to $60 million.
Manage software sales offices in San Francisco, Los Angeles, Chicago, and Cincinnati.
Increase sales for CPG field sales teams through mobile and corporate decision support tools supplied to leading global brand marketers like Procter and Gamble and Anheuser-Busch.
Jointly sell distributed business intelligence based business solutions with Oracle and their database technology.
Create a team environment that maintains zero turnover in a 14 member US sales team in four regional offices.
Information Resources
VP, Regional Sales Manager (Jan. 1996 to Dec. 1997)
Remain above goal on a $20 million plan.
Develop a web-based information hosting and reporting capability to satisfy the needs of one large customer. Leverage that innovation into a multi-million dollar new line of business.
Deliver analytic solution bundles that include Oracle-based OLAP decision support and business intelligence tools.
Manage sales offices and teams in Chicago and Cincinnati.
3. John Hennessy Resume Page 3
Information Resources
Sr. Sales Representative (Mar. 1992 to Dec. 1995)
Number one sales rep for two consecutive years at over 200% of goal, hitting a single rep. record of over $6 million in annual sales.
Increase fact-based selling success by solving information distribution and analysis challenges faced by customers in the Consumer Packaged Goods vertical market using sophisticated decision support software, multi- dimensional database technology, custom consulting, and hosting services.
Help Consumer Packaged Goods companies like: Procter & Gamble, Kellogg, Ralston Purina and Frito Lay increase sales through the effective distribution and application of big data before it was called big data.
Information Resources
Account Executive (Oct. 1990 to Mar. 1992)
Improve the sales performance of the Grocery Products Division of Kraft General Foods through the application of consumer purchase insights obtained through syndicated data, consumer panel data and custom analytics.
SAMI, Chicago, IL
Client Service Representative (Aug. 1989 to Oct,. 1990)
Develop a data-driven sales program to support the launch of Tropicana Twister that made Twister a $100 million brand in its first 12 months.
Improve the value customers get from our syndicated data services.
SAMI
Technical Marketing Analyst III (Sept. 1981 to Aug. 1989)
Deliver technical sales support and client services for accounts including; Bausch & Lomb, Bristol Myers, Van Dekamp's, Ocean Spray, Wm. Wrigley, and Clorox.
Education
Aug. 1988 Loyola University Graduate School of Business
Jan. 1985 Loyola University of Chicago
AB Communications
Directorships
Locus Solutions, LLC