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Assuring Quality in
Online Courses Through Design
Jenni Hayman, M.Ed
Why quality must be
assured
Inside Higher Ed “Equal Promises, Unequal Experiences”
April, 2016 George Washington University students take legal
action against the University for failing to provide a quality, or
equivalent learning experience compared with on-ground
students.
Students paid $33,000 for the masters program, $4,000 more
than on-ground students
Defining quality
“Quality means identifying the needs of the student, then taking
steps to meet those needs.” (Endean, Bai & Du, 2010)
What students need...
Clear instructions
Effective course organization and scaffolding
Access to instructors and regular interaction with them
Explicitly stated learning objectives
Content that’s current and relevant and aligned with objectives
Assessments that measure objectives
What students need...
Clear assignment instructions with high quality examples
Multiple content types (reading, video, audio, images,
interactive learning objects)
Reminders and support
Meaningful and timely feedback
Inclusive design (accessible, diverse)
What instructors need...
Support, time, and professional development for course design
Professional development for online instruction including
specific learning management system and online facilitation
skills
Appropriate class size (formula based on department needs
and assessment strategies)
Formative and summative feedback on successes and
challenges
Educational developer
role
Support, collaboration and partnership with instructors/subject
matter experts - other stakeholders?
Resource advice for content and assessment strategies
specific to the course topic and discipline
Recommendations for LMS and external tools that achieve
communication and interaction goals within the course
Course design project management
Educational developer
role
First run facilitation support and modeling
Trouble-shoot using student data and participation levels
Formative adjustments based on early feedback
Post-course evaluation and recommendations for continuous
improvement
Course design for quality
Course planning, outline, learning objectives (LOs)
Active learning design, high expectations, multiple feedback channels, social
opportunities
Content that supports students to meet LOs (including student-curated)
Content in multiple formats assuring accessibility
Assessments that confirm achievement of the LOs - multiple assessment types
Course is well organized with explicit and transparent guidance and high
quality examples of assessments
Course is actively and regularly facilitated by the instructor
Course design for quality
Course planning, outline, learning objectives (LOs)
Active learning design, high expectations, multiple feedback channels, social
opportunities
Content that supports students to meet LOs (including student-curated)
Content in multiple formats assuring accessibility
Assessments that confirm achievement of the LOs - multiple assessment types
Course is well organized with explicit and transparent guidance and high
quality examples of assessments
Course is actively and regularly facilitated by the instructor

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Assuring Quality in Online Courses

  • 1. Assuring Quality in Online Courses Through Design Jenni Hayman, M.Ed
  • 2. Why quality must be assured Inside Higher Ed “Equal Promises, Unequal Experiences” April, 2016 George Washington University students take legal action against the University for failing to provide a quality, or equivalent learning experience compared with on-ground students. Students paid $33,000 for the masters program, $4,000 more than on-ground students
  • 3. Defining quality “Quality means identifying the needs of the student, then taking steps to meet those needs.” (Endean, Bai & Du, 2010)
  • 4. What students need... Clear instructions Effective course organization and scaffolding Access to instructors and regular interaction with them Explicitly stated learning objectives Content that’s current and relevant and aligned with objectives Assessments that measure objectives
  • 5. What students need... Clear assignment instructions with high quality examples Multiple content types (reading, video, audio, images, interactive learning objects) Reminders and support Meaningful and timely feedback Inclusive design (accessible, diverse)
  • 6. What instructors need... Support, time, and professional development for course design Professional development for online instruction including specific learning management system and online facilitation skills Appropriate class size (formula based on department needs and assessment strategies) Formative and summative feedback on successes and challenges
  • 7. Educational developer role Support, collaboration and partnership with instructors/subject matter experts - other stakeholders? Resource advice for content and assessment strategies specific to the course topic and discipline Recommendations for LMS and external tools that achieve communication and interaction goals within the course Course design project management
  • 8. Educational developer role First run facilitation support and modeling Trouble-shoot using student data and participation levels Formative adjustments based on early feedback Post-course evaluation and recommendations for continuous improvement
  • 9. Course design for quality Course planning, outline, learning objectives (LOs) Active learning design, high expectations, multiple feedback channels, social opportunities Content that supports students to meet LOs (including student-curated) Content in multiple formats assuring accessibility Assessments that confirm achievement of the LOs - multiple assessment types Course is well organized with explicit and transparent guidance and high quality examples of assessments Course is actively and regularly facilitated by the instructor
  • 10. Course design for quality Course planning, outline, learning objectives (LOs) Active learning design, high expectations, multiple feedback channels, social opportunities Content that supports students to meet LOs (including student-curated) Content in multiple formats assuring accessibility Assessments that confirm achievement of the LOs - multiple assessment types Course is well organized with explicit and transparent guidance and high quality examples of assessments Course is actively and regularly facilitated by the instructor

Editor's Notes

  1. “The misrepresentations are designed to present the program as something that it is not: a credible, longstanding program, with courses and content specifically designed for the online learning environment,” the complaint reads. “In reality, at the time the plaintiffs applied for the online program, there were no graduates of the program and the ‘content’ mostly consisted of scanned-in PDFs of textbooks (with blurry pages and sentences cut off) and PowerPoint slides taken from the in-class courses, without any narration or explication.”
  2. Acknowledging that there are different perspectives on what quality means - administrator, department, students, faculty members, educational developers, accrediting bodies - Quality Matters rubric helps
  3. Combination of quality matters guidelines and other research reports