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OneCalifornia Community Development Banking Report }2009 Q2




Does your bank educate
  your community?
          Ours does.




                                                                              TM




                                                                  B   A   N   K
O
                                                     Preparing the Way for Lifelong Learning & Success
                                                neCalifornia strides into its third year of          Lighthouse Community Charter School
                                     operations as a community development bank and
                                     supporting foundation with an ever-widening family of
                                     individuals, businesses and organizations dedicated to
                           TM
                                     improving economic opportunity. This report spotlights
                                     visions to educate—a fierce belief in innate capacities
                                     to learn, a focus on low-income communities and a
B        A       N        K          commitment to nurturing successful lives.
                                          Look into the eyes of a Lighthouse Community
BANKING ON                           Charter School student and you’ll see beaming evidence
                                     of the school’s mission, which is to equip each child
ONE SUCCESS
                                     with the knowledge, skills and principles to be a self-
                           TM
    AT A TIME                        motivated, lifelong learner. Multiply that light by 650
                                     students and you’ll feel the impact this K-12 Oakland          will accommodate all students with ample class-
                                     public school is having on students and their families.        rooms, science and media labs, art studios, a library
                                     Founded in 2002 to close the achievement gap, the              and planned outdoor recreation space.
                                     school has grown from 92 students the first year. The                Brian Rogers, Lighthouse Board President,
                                     student body is 80% low-income, 72% ESL (English               a former teacher and Executive Director of The
                                     as Second Language) and 90% from families where no             Rogers Family Foundation, advocates the Lighthouse
                                     one has gone to college. From the first class to graduate in   philosophy of educating the whole child. “It’s our
                                     June 2009, all 21 students—100%—are going to college.          family’s hope that Oakland can create schools where
                                          Jenna Stauffer, Director of Strategic Develop-            parents can drop kids off in kindergarten and expect
                                     ment and co-founder with fellow teachers Steve Sexton          they can go to college in 12 years. We’re invested in
                                     and Laura Kretschmar, describes the school’s inception:        this school and are partners with them in this project.”
                                     “We had taught in some of the most underserved ur-                   The school’s focus is on achievement—academic,
                                     ban schools in the country and decided we had to do            socio-emotional and behavioral—and learning.
                                     something about educational equity. Our vision is being        Teachers identify specific goals for their students and
     “Our vision is                  realized and our hope is that we make a positive impact        regularly analyze data and adjust practices in pursuit
     being realized                  on the future of children, Oakland and even the world.”        of these goals. Literacy is emphasized throughout
      and our hope                        As a California charter school and a nonprofit            the entire school and interwoven into every subject
    is that we make                  501c3 organization, Lighthouse is part of the public           area. Teaching and learning extend through a longer
   a positive impact                 school system, free from many of the procedural                school day and school year.
      on the future                  requirements of public district schools, yet still ac-               Science teacher Laura Kretschmar accompanied
       of children,                  countable for student achievement. It offers an alter-         her fifth graders on the first OneCal-sponsored field
                                     native to other schools and does not charge tuition. Ad-       trip. “The earthquake lab fit perfectly with what we
      Oakland and
                                     mission is determined by lottery. Lighthouse’s leased          were studying. It’s great for kids to have learning
   even the world.”                  campuses for K-6 and 7-12 have been too cramped and            experiences outside the classroom, to be exposed to
       Jenna Stauffer                high rents have drained valuable program dollars, so           other Oakland students and other science experts and
                                     the school undertook an $11 million renovation at 444          professionals.” Laura’s cousin, Alex Graf, worked in
                                     Hegenberger Road. OneCal Bank is helping with a                the film industry and was a frequent visitor to the
Above: Lighthouse fifth grader       $2 million dollar loan.                                        school. He died while working on a film in China in
on a OneCal-sponsored field               Lisa Zuffi, OneCal Bank Senior Vice President             2003 and a scholarship was founded to commemorate
trip to Chabot Space & Science       and Banking Group Head, shepherded the loan. “The              his life.
Center.                              relationship with Lighthouse has been building since                 Two 2009 Lighthouse graduates, Angelica Cuevas
                                     after the Bank opened in the fall of 2007 and through          and Alejandro Zepeda, entering Dominican College
Pictured on the cover and in         the school’s participation in the Chabot field trips.”         and University of San Francisco this fall, respectively,
top right photo: (left to right)     The annual OneCal-sponsored trips for Oakland public           received Alex Graf Scholarships, awarded through
Brian Rogers, Jenna Stauffer,        school fifth graders unite businesses and nonprofit            the East Bay College Fund.
Lisa Zuffi, Laura Kretschmar,        organizations in providing learning opportunities to                 To learn more and to give support, go to www.
Angelica Cuevas, Michele             spark college and career goals. “We’ve been talking to         lighthousecharter.org, www.eastbaycollegefund.org.
Davenport, Alejandro Zepeda.         Lighthouse all along about their need to find permanent
                                     space.” The credit package involves New Markets Tax
Bottom right: The light-filled       Credits and debt from OneCal Bank in partnership
warehouse space at 444               with NCB Capital Impact. The renovated facility will
Hegenberger Road before              open at the beginning of this school year.
renovation to Lighthouse                  The project, designed by Oakland architects Stark-
Community Charter School.            weather Bondy, is being built by Cahill Contractors,
                                     a third-generation Bay Area firm with an Oakland
                                     history dating back to CEO Jay Cahill’s grandfather, a
                                     1905 University of California graduate, inspired to his
PHOTOS:                              career by the need to rebuild San Francisco after the
COVER & ABOVE RIGHT: LINDA RUSSELL
ABOVE: CHRISTINE WALKER              1906 earthquake. Two existing warehouse/office build-
BOTTOM: COURTESY LIGHTHOUSE          ings, converted into a consolidated, light-filled space,
Working Together to Find Solutions                                          Tying It All Together with Financial Literacy
 East Bay College Fund                                                        OneCalifornia Foundation
 A community-based non-profit organization, the East Bay                      At the core of OneCalifornia’s mission to improve
 College Fund provides scholarships, mentoring, on-going college              economic opportunity, financial literacy promotes skills for
 counseling and life skills training to East Bay (primarily Oakland)          maintaining checking and savings accounts and using credit
 public high school students from low-income families and commu-              wisely. Essential at every stage of life, these skills are especially
 nities with historically low college attendance rates. Since its incep-      important for college students living away from home for the
 tion, East Bay College Fund has awarded 100 four-year $16,000                first time. Without parental supervision and with enticements
 scholarships with mentoring support.                                         offered on and off campus, many students become burdened
       OneCal is closely connected with East Bay College Fund through         with debt during college.
 Andy Fremder, who co-founded it in 2002, along with a committed                    A recent Sallie Mae study reported that seniors are
 group of East Bay citizens, educator and community activists, and            “graduating with an average credit card debt of more than
 who also serves on the board of OneCal Bank. Andy says, “The problems        $4,100, up from about $2,900 in 2004.” East Bay College
 need to be attacked from all sides. In order for all of this to work—        Fund scholars attending summer financial literacy classes
 education and opportunity—organizations need to work together.               at OneCal Foundation learned about the risks of easy credit.
 Students need a good education to qualify for college, they need support     Classes were taught by Susan Keiter of East Bay College Fund
 to succeed in college, and they need to be able to come back to a            and Andrea Walker of OneCal.
 community that offers jobs. We’re focused on the college piece, doing               Angelica Cuevas, who will be living at Dominican College,
 our part. Lighthouse is doing theirs. OneCal and the businesses and          said she was glad to be warned about how credit card companies
 organizations that bank there are developing economic opportunities.         target college students with offers. “Later when you get the
 It all ties together.”                                                       bill you realize you’ve spent a huge amount. It’s one of the
       Michele Davenport, Executive Director, describes the rela-             main things that puts college students in debt.”
 tionship between the East Bay College Fund and OneCalifornia as                    Alejandro Zepeda found out about overdraft charges.
 “long-standing and strong” and extending far beyond the deposit              “I thought the banks just charged you one time, but they can
 relationship. “OneCal is our partner, their team supports our efforts        get you every time you spend over the amount you thought
 and programs (and vice versa), their staff is critical to our selection      you had.”
 process as volunteers. They offer complimentary financial literacy                 Emely Srimoukda, who will be attending Chico State,
 courses for our scholars and have provided a credit workshop at              learned a technique for managing debit withdrawals. “I’ve
 our annual scholar/mentor retreat.” After attending financial litera-        had a bank for a few years, and I never used the little book to
 cy classes at OneCal Foundation, next door to OneCal Bank, new               keep track. Susan showed us how to use it.”
 scholars are invited to walk over to the Bank and open a free                      In their pursuit of a college education, these bright and
 checking account.                                                            accomplished students, along with other East Bay College
       Michele and College Counselor Susan Keiter are enthusias-              Fund scholars, have overcome tremendous obstacles placed
 tic advocates. The interviews, awards dinner, special events and             before them by immigration, financial hardship and tragedy.
 mentor/scholar retreat—all of which rely on volunteers—create com-           A near fatal car accident changed Alejandro Zepeda’s life and
 munity around the students. Susan works them throughout the four             shaped his ambition to succeed. In his neighborhood, he’d
 years to help them stay on track with their finances.                        witnessed many young men in trouble and decided to take
       Grass roots efforts and contributions from a wide variety of           a different path. He enters the University of San Francisco
 individuals and foundations enable the East Bay College Fund to support      this fall with steady determination. “I’ve decided to prove to
 over 80 continuing scholars. Seven Great Expectations scholarships           everyone who doubts me that I can accomplish my dreams.
 were given in the inaugural year, 2003, and now at least fifteen are         Regardless of what happens, I know that I will rise every time
 given annually. Eleven scholars have graduated from college, many            I fall.” As his supporters also know, the community will rise
 of whom have committed to support East Bay College Fund or to give           with him.
 back to the Oakland community. To learn about becoming a mentor,
 visit www.eastbaycollegefund.org/mentor.
                                                                                                                                                                PHOTOS: ANDREA WALKER




                                                                                                 East Bay College Fund scholars at a OneCal Foundation finan-
                                                                                                 cial literacy class: (from below, far left) Emely Srimoukda,
                                                                                                 Alejandro Zepeda, Karla Burgos and Andrew Wilson (lower
                                                                                                 right) with Susan Keiter of East Bay College Fund; (above)
                                                                                                 Shavonnee Clark and Tyrone Radford, Jr.



                                                                                                                                                                          3
Exloring Opportunities for the Unbanked and Underbanked
 Financial Literacy Q & A: Leading to Innovation                                          Cestas Populares Update

 Many people in the San Francisco Bay Area have no banking relationships
 or less than what’s adequate for their financial well-being. By assessing the
 problems, asking questions, and looking past old assumptions to innovations,
 OneCal is finding ways to help low-income communities meet their distinct needs.
 In partnership with other organizations, OneCal Foundation is implementing
 several ideas to serve unbanked and underbanked individuals and foster
 economic opportunity. A key component of OneCal’s involvement is the prepaid
 debit card, which allows the holder to purchase items, receive direct deposit, pay
 bills and load cash onto the card. No credit check or linked bank account is
 required, and there is no way for the holder to overdraft.
 Payroll Debit Cards
 The Situation: Every summer, Oakland Private Industry Council (PIC) gives jobs
 to low-income, disadvantaged Oakland youth, ages 14 to 24, and pays them with
 checks. Unfortunately, many of the youth are unbanked and turn to check cashing
 services, which may have predatory policies including high fees (as much as 3%
 per check) and enticements to borrow against future paychecks.
 The Question: Is there a viable alternative for paying employees and meeting
 requirements of PIC’s payroll operations?




                                                                                                                                                           PHOTO: LINDA RUSSELL
 The Innovation: OneCal Foundation and Community Financial Resources are                  An innovative project of OneCal Bank and the
 partnering to provide reloadable debit cards and pay the opening fees, as well           Mission Asset Fund (MAF) in San Francisco, Cestas
 as most of the monthly maintenance fees, for 1,000 participating youth this              Populares brings traditional informal lending circles into
 summer. The participants receive their wages through these cards and, when               formalized modern banking. It helps people build
 summer ends, may keep the cards and be responsible for any monthly fees.                 credit histories and gain access to financial services.
 The cards are reloadable at various locations. The Foundation will provide               Amilcar Reys and Carmen Gaytan were attending
 financial literacy classes through its OneCal SAFE program to educate youth              financial training at Mission Asset Fund (MAF) when
 about banking services and financial management.                                         they learned about Cestas. With their daughter Graciela
                                                                                          and one other, they formed the project’s first lending circle.
 Neighborhood Economic Development Hub                                                         Having completed their initial four-month cycle,
 The Situation: In San Francisco, of the more than 50,000 unbanked individuals,           the group is in an eight-month duration, allowing
 34,000 live in the Mission District. Many of these people are living below the           each person to borrow and repay $200 twice in the
 poverty line; many are immigrants. They need help in overcoming language                 cycle. Through their individual accounts at various
 barriers, discrimination and other issues. A myriad of nonprofits serve their            banks, each person contributes $50 a month to the
 needs, but the splinter approach is costly and inefficient.                              circle’s fund at MAF. OneCal debits the accounts
 The Question: Can organizations join forces to strengthen their delivery of services     through an electronic network. Loan payments are
 and create a place where people can go to get their variety of needs met?                reported and cash flows to MAF. MAF makes an electronic
 The Innovation: A renovated warehouse at the corner of Mission and 19th Streets          deposit to the account of the next borrower. Loans,
 will house several nonprofit organizations dedicated to economic development.            used as wished, pay household bills, tuition, car repair
 By the end of this year, Plaza Adelante will open as a hub offering social services      and debt.
 to the community and shared business services for all tenants in the building. An-            Carmen, pictured above with Amilcar and a
 chor organizations are the Mission Economic Development Agency (MEDA),                   symbolic money basket, shares her experience. “I
 Good Samaritan Family Resource Center, Mission Asset Fund, CAMINOS Pathways              never thought about saving. In our country [Columbia],
 Learning Center and OneCalifornia Foundation. With its Mission District Pro-             we live day by day. If we have money, we spend it.
 gram, the Foundation hopes to help the unbanked by providing them with                   Now I know we have to have money in the bank. It’s
 kiosk access to financial services and prepaid debit cards, as well as financial         like a family savings plan.” Both Carmen and Amilcar
 literacy classes.                                                                        have work histories—she a nurse at General Hospital
 “Smarter” ATMs                                                                           and he a chef at Little Joe’s for 17 years and before
 The Situation: Typical ATMs link to customers’ bank accounts but don’t offer a full      that on fishing boats in El Salvador. Due to misfortune
 range of banking services. For people with no bank accounts or living in neighbor-       and going on disability, they had ruined their credit.
 hoods underserved by their financial institution, ATMs are useless or inadequate.        Carmen says that the group and the organizations
 The Question: Can a smarter machine help people avoid the high costs of predatory        backing it build trust and give her a greater sense of
 check cashing and payday lending practices and offer needed financial services?          security. “I have friends who’ve done lending circles
 The Innovation: A financial kiosk that allows users to choose from multiple languages    –maybe 15 people putting in $100 every month. But
 and pay a fee based on the services used, including bill payment, money transfers,       they are just thinking about the money. They aren’t
 international remittances, money orders, and the purchase of stored value cards,         thinking about building credit.”
 gift cards, phone cards and more. The kiosk will be an important part of OneCalifornia        Amilcar and Carmen see building credit as a step
 Foundation’s Mission District Program. Future innovations may allow for prepaid          toward their dreams. He wants to start a spaghetti
 debit cards to be purchased through the kiosk, as well as check cashing and payday       sauce business. They are trying to buy a house. She
 loan services offering interest rates and loan limits acceptable to organizations        loves to buy presents for her grandchildren. “Now I
 advocating for borrowers.                                                                can’t just go spend $50. It makes me feel good to have
                                                                                          money in the bank.” www.missionassetfund.org
 To learn more, go to www.onecalfoundation.org or call 510.663.2253
                                                                                                                                                     4
Improving Community Health & Fueling Business Growth


C              Clearing the Air: Loans for Clean Trucks
            lean air benefits all of us, but some people fight
harder for it. For years, as a West Oakland resident, Margaret
Gordon championed air quality for her neighborhood.
Since February 2008, when she was appointed as the Port of
Oakland’s First Port Environmental Liaison, Commissioner
Gordon has brought her knowledge and passion to issues of
public health and environmental justice, as well as to issues
facing independent truckers, including better working condi-
tions and access to capacity and sustainability.
     Studies of health risks from diesel exhaust in West Oakland
led to an April 2008 resolution by the California Air Resources
Board (ARB). The Emission Reduction Plan for Ports and
Goods Movement includes a return to 2001 emission levels




                                                                      B
or below statewide by 2010, and an 85% reduction statewide
in the health risk from diesel particulate matter (PM) from all                            Oakland Chamber Honors Members
goods movement sources by 2020.
     For 2,000 independent truckers, this resolution translates                   eing a community development bank means aligning with
to buying new, cleaner big rigs or installing modified “scrubbers”    mission-driven organizations to build relationships vital for community
in their older models. 500 to 1,000 truckers who have yet to          prosperity. The goals of the Oakland Metropolitan Chamber of Commerce—
comply will need grants and/or loans to cover the costs of new        to promote commerce and industry, to advance economic growth,
or modified equipment. The Port of Oakland has selected               and to enhance the quality of life in the city of Oakland—are close to
OneCal Bank to provide financing to those truckers serving            OneCal’s own. In June, the Chamber awarded OneCal Bank President
the Port. The Bank is offering SBA 7(a) loan programs. The            & CEO Jeff Cheung their Business Person of the Year Award.
truckers also receive banking services—free checking, savings         When Jeff picked up the voice mail message announcing the award,
and online banking—as well as financial education.                    he had to listen twice. “In this economic climate where banks have
     With OneCal’s SBA Clean Truck Loan Program,                      gotten bad press, to be a banker and get the Business Person of the
truckers can take advantage of the Obama administration               Year award—I’m still kind of amazed.” He quickly added, “I only ac-
fee waiver on 7(a) loans, which also carry a 90% guarantee.           cept it as part of recognition of our OneCal team—a great staff, advi-
If truckers require additional business capital, OneCal’s SBA         sors, board members and community partners. At the awards cer-
Manager Robert Gebauer and his team will help them assess             emony, Jeff spoke extemporaneously about the challenges we’re all
their needs. Whatever the bigger picture, one thing is clear.         facing. Below is a recap of his thoughts on his favorite topic...
Clean trucks will benefit truckers and create healthier,
sustainable communities.
      Older diesel trucks release more particulate matter (PM),       Banking on Community Street
including soot, ash, and metallic abrasion particles, than newer
trucks. The majority of PM is in the form of carbon, which directly
relates to chronic respiratory diseases. The soluble organics                                            “ In the Kellogg Foundation’s annual report,
                                                                                                          President & CEO Sterling Speirn stated that
portion of PM—30% to 50%—contains numerous cancer-causing                                                  thinking out of the box is not a luxury any
chemical compounds. Exposure to diesel PM is an occupational                                               more. The economic climate has crushed
hazard of truckers and dockworkers. Newer diesel engines have                                              the box. We can’t be just thinking about
particulate scrubbers on the exhaust system, which makes them                                              surviving. We have to think about thriving.
essentially as clean as gasoline engines. Scrubbers reduce carbon                                          If there are any blessings to the distressed
monoxide and PM, and can be installed on older trucks.                                                     economy, if there’s any kind of silver lining,
     A goal of the ARB resolution is to reduce localized health                                            it’s that people understand we have to work
risk in communities expeditiously. Commissioner Gordon                                                     together. People are showing greater will-
has long been working toward that end. In 2001, she co-founded                                             ingness to collaborate in innovative ways.
the West Oakland Environmental Indicators Project, which
reported diesel emissions there as five times greater than in the          At OneCal we’re working harder than ever, but not just to keep up.
rest of Oakland. She planned the San Francisco Bay Area’s first       We’re looking for opportunities to try things that haven’t been done
regional conference on reducing diesel pollution and improving        before or do what’s been done better with more sustainable results.
public health. The “Ditching Dirty Diesel” event rallied community    When the economy recovers, it won’t be enough to be back where we
organizations, environmentalists, public health groups and            were before the downturn. That can’t be our measure. We have to do
government officials to focus on asthma and other health problems     better, especially for low-income pockets of our community.
related to diesel air pollution.                                           Please join us in Community Development Banking.                               ”
     An asthma sufferer, she co-authored the Healthy Home Indoor
Air Quality Project and served on Governor Schwarzenegger’s                 Jeffrey Cheung, President & CEO, OneCalifornia Bank
statewide committee on State Goods Movement Action Plan.
Now, with OneCal as their banker, California truckers can
move on their own action plans for cleaner emissions.                 Pictured at the Chamber’s 104th Annual Meeting, members and award winners (clockwise from top
     For more information: Robert Gebauer 510.550.8409.               left) John Nelson, Joe Haraburda, Jim Ellis, Patricia Scates, Michael LeBlanc, Phil Arca, Jeff Cheung,
                                                                      Jose Corona, Dan Cohen, Reid Edwards. Photo courtesy Oakland Chamber. www.oaklandchamber.com.
                                                                                                                                                                         5
Banking on One Success at a Time                                                                                                       FIRST CLASS MAIL
                                                          OneCalifornia Bank, FSB                                                                                                                U.S. POSTAGE PAID
                                                          1438 Webster Street, Suite 100                                                                                                         OAKLAND, CA
                                                          Oakland, CA 94612                                                                                                                      PERMIT NO. 332




                                                                                                                                                                     Celebrating Indie Awards 2009



                                                                                  TM




                                                             COMMUNITY
                                                             CONNECTS
                                                           OneCalifornia Bank, FSB
                                                             www.OneCalBank.com
                                                              Phone 510.550.8400
                                                          1438 Webster Street, Suite 100
                                                               Oakland, CA 94612

                                                          OneCalifornia Foundation
                                                           www.OneCalFoundation.org
                                                              Phone 510.663.2253
                                                          1438 Webster Street, Suite 101
                                                               Oakland, CA 94612
                                                               Salvador Menjívar
                                                               Executive Director

                                                                Bank Hours
                                                               M– Th 9 am – 4 pm                                                                          Sparks flew at the Crucible May 15th
                                                                F 9am – 5 pm                                                                              when the Indie Awards celebrated Oakland’s innovative,        PHOTOS: VIVIAN CHEN, MICHELLE WALKER PHOTOGRPAHY
                                                                                                                                                          socially- and environmentally-responsible businesses and
Printed on 100% recycled paper ©2009 OneCalifornia Bank




                                                                                                                                                          artists. Erin Kilmer-Neel (top left), OneCal Foundation
                                                            Your deposits fuel                                                                            Program Officer, announced the winners: Awaken Café,
                                                            OneCal’s mission.                                                                             Greenie; Hip Learning, Naru Kwina (lower left with his
                                                            Ask us about CDARS®, the                                                                      daughter and 2008 winner Keith “K-Dub” Williams and
                                                           Certificate of Deposit Account                                                                 Andrea Walker, OneCal Foundation Executive Program
                                                           Registry Service. Now you can                                                                  Assistant), Youth Empowerment; Catered to You, Newbie;
                                                            invest up to $50 million, be                                                                  Grand Lake Theatre, Pillar; Girl With a Truck, Innovator,
                                                           eligible for FDIC insurance on                                                                 Isabella Guajardo (above right); Margo Rivera Weiss,
                                                          every dollar, and enjoy working                                                                 Ripple Effect; Cynthia Elliott of Rough and Ready Repairs
                                                            with just one bank—OneCal!                                                                    and Steve Ma of Woody’s Drapery & Laundromat, Neighborhood
                                                                                              For information and photos of all Indie Award winners,
                                                            Call Norma Saavedra                      go to www.oaklandunwrapped.org/indies.               Dynamos; and Khalil Shaheed, Oakland Soul. Join us next
                                                              Senior Vice President
                                                                                             To learn about industrial arts, go to www.thecrucible.org.   year for the 2010 Indie Awards. Fire up the local economy
                                                          Depository Relationship Officer                                                                 by supporting Oakland’s independent businesses and artists.
                                                          NSaavedra@OneCalBank.com
                                                                 u510.550.8405              CDFI Certified Bank
                                                                                            Member FDIC                 EQUAL HOUSING LENDER

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One Cal Report Q2 2009

  • 1. OneCalifornia Community Development Banking Report }2009 Q2 Does your bank educate your community? Ours does. TM B A N K
  • 2. O Preparing the Way for Lifelong Learning & Success neCalifornia strides into its third year of Lighthouse Community Charter School operations as a community development bank and supporting foundation with an ever-widening family of individuals, businesses and organizations dedicated to TM improving economic opportunity. This report spotlights visions to educate—a fierce belief in innate capacities to learn, a focus on low-income communities and a B A N K commitment to nurturing successful lives. Look into the eyes of a Lighthouse Community BANKING ON Charter School student and you’ll see beaming evidence of the school’s mission, which is to equip each child ONE SUCCESS with the knowledge, skills and principles to be a self- TM AT A TIME motivated, lifelong learner. Multiply that light by 650 students and you’ll feel the impact this K-12 Oakland will accommodate all students with ample class- public school is having on students and their families. rooms, science and media labs, art studios, a library Founded in 2002 to close the achievement gap, the and planned outdoor recreation space. school has grown from 92 students the first year. The Brian Rogers, Lighthouse Board President, student body is 80% low-income, 72% ESL (English a former teacher and Executive Director of The as Second Language) and 90% from families where no Rogers Family Foundation, advocates the Lighthouse one has gone to college. From the first class to graduate in philosophy of educating the whole child. “It’s our June 2009, all 21 students—100%—are going to college. family’s hope that Oakland can create schools where Jenna Stauffer, Director of Strategic Develop- parents can drop kids off in kindergarten and expect ment and co-founder with fellow teachers Steve Sexton they can go to college in 12 years. We’re invested in and Laura Kretschmar, describes the school’s inception: this school and are partners with them in this project.” “We had taught in some of the most underserved ur- The school’s focus is on achievement—academic, ban schools in the country and decided we had to do socio-emotional and behavioral—and learning. something about educational equity. Our vision is being Teachers identify specific goals for their students and “Our vision is realized and our hope is that we make a positive impact regularly analyze data and adjust practices in pursuit being realized on the future of children, Oakland and even the world.” of these goals. Literacy is emphasized throughout and our hope As a California charter school and a nonprofit the entire school and interwoven into every subject is that we make 501c3 organization, Lighthouse is part of the public area. Teaching and learning extend through a longer a positive impact school system, free from many of the procedural school day and school year. on the future requirements of public district schools, yet still ac- Science teacher Laura Kretschmar accompanied of children, countable for student achievement. It offers an alter- her fifth graders on the first OneCal-sponsored field native to other schools and does not charge tuition. Ad- trip. “The earthquake lab fit perfectly with what we Oakland and mission is determined by lottery. Lighthouse’s leased were studying. It’s great for kids to have learning even the world.” campuses for K-6 and 7-12 have been too cramped and experiences outside the classroom, to be exposed to Jenna Stauffer high rents have drained valuable program dollars, so other Oakland students and other science experts and the school undertook an $11 million renovation at 444 professionals.” Laura’s cousin, Alex Graf, worked in Hegenberger Road. OneCal Bank is helping with a the film industry and was a frequent visitor to the Above: Lighthouse fifth grader $2 million dollar loan. school. He died while working on a film in China in on a OneCal-sponsored field Lisa Zuffi, OneCal Bank Senior Vice President 2003 and a scholarship was founded to commemorate trip to Chabot Space & Science and Banking Group Head, shepherded the loan. “The his life. Center. relationship with Lighthouse has been building since Two 2009 Lighthouse graduates, Angelica Cuevas after the Bank opened in the fall of 2007 and through and Alejandro Zepeda, entering Dominican College Pictured on the cover and in the school’s participation in the Chabot field trips.” and University of San Francisco this fall, respectively, top right photo: (left to right) The annual OneCal-sponsored trips for Oakland public received Alex Graf Scholarships, awarded through Brian Rogers, Jenna Stauffer, school fifth graders unite businesses and nonprofit the East Bay College Fund. Lisa Zuffi, Laura Kretschmar, organizations in providing learning opportunities to To learn more and to give support, go to www. Angelica Cuevas, Michele spark college and career goals. “We’ve been talking to lighthousecharter.org, www.eastbaycollegefund.org. Davenport, Alejandro Zepeda. Lighthouse all along about their need to find permanent space.” The credit package involves New Markets Tax Bottom right: The light-filled Credits and debt from OneCal Bank in partnership warehouse space at 444 with NCB Capital Impact. The renovated facility will Hegenberger Road before open at the beginning of this school year. renovation to Lighthouse The project, designed by Oakland architects Stark- Community Charter School. weather Bondy, is being built by Cahill Contractors, a third-generation Bay Area firm with an Oakland history dating back to CEO Jay Cahill’s grandfather, a 1905 University of California graduate, inspired to his PHOTOS: career by the need to rebuild San Francisco after the COVER & ABOVE RIGHT: LINDA RUSSELL ABOVE: CHRISTINE WALKER 1906 earthquake. Two existing warehouse/office build- BOTTOM: COURTESY LIGHTHOUSE ings, converted into a consolidated, light-filled space,
  • 3. Working Together to Find Solutions Tying It All Together with Financial Literacy East Bay College Fund OneCalifornia Foundation A community-based non-profit organization, the East Bay At the core of OneCalifornia’s mission to improve College Fund provides scholarships, mentoring, on-going college economic opportunity, financial literacy promotes skills for counseling and life skills training to East Bay (primarily Oakland) maintaining checking and savings accounts and using credit public high school students from low-income families and commu- wisely. Essential at every stage of life, these skills are especially nities with historically low college attendance rates. Since its incep- important for college students living away from home for the tion, East Bay College Fund has awarded 100 four-year $16,000 first time. Without parental supervision and with enticements scholarships with mentoring support. offered on and off campus, many students become burdened OneCal is closely connected with East Bay College Fund through with debt during college. Andy Fremder, who co-founded it in 2002, along with a committed A recent Sallie Mae study reported that seniors are group of East Bay citizens, educator and community activists, and “graduating with an average credit card debt of more than who also serves on the board of OneCal Bank. Andy says, “The problems $4,100, up from about $2,900 in 2004.” East Bay College need to be attacked from all sides. In order for all of this to work— Fund scholars attending summer financial literacy classes education and opportunity—organizations need to work together. at OneCal Foundation learned about the risks of easy credit. Students need a good education to qualify for college, they need support Classes were taught by Susan Keiter of East Bay College Fund to succeed in college, and they need to be able to come back to a and Andrea Walker of OneCal. community that offers jobs. We’re focused on the college piece, doing Angelica Cuevas, who will be living at Dominican College, our part. Lighthouse is doing theirs. OneCal and the businesses and said she was glad to be warned about how credit card companies organizations that bank there are developing economic opportunities. target college students with offers. “Later when you get the It all ties together.” bill you realize you’ve spent a huge amount. It’s one of the Michele Davenport, Executive Director, describes the rela- main things that puts college students in debt.” tionship between the East Bay College Fund and OneCalifornia as Alejandro Zepeda found out about overdraft charges. “long-standing and strong” and extending far beyond the deposit “I thought the banks just charged you one time, but they can relationship. “OneCal is our partner, their team supports our efforts get you every time you spend over the amount you thought and programs (and vice versa), their staff is critical to our selection you had.” process as volunteers. They offer complimentary financial literacy Emely Srimoukda, who will be attending Chico State, courses for our scholars and have provided a credit workshop at learned a technique for managing debit withdrawals. “I’ve our annual scholar/mentor retreat.” After attending financial litera- had a bank for a few years, and I never used the little book to cy classes at OneCal Foundation, next door to OneCal Bank, new keep track. Susan showed us how to use it.” scholars are invited to walk over to the Bank and open a free In their pursuit of a college education, these bright and checking account. accomplished students, along with other East Bay College Michele and College Counselor Susan Keiter are enthusias- Fund scholars, have overcome tremendous obstacles placed tic advocates. The interviews, awards dinner, special events and before them by immigration, financial hardship and tragedy. mentor/scholar retreat—all of which rely on volunteers—create com- A near fatal car accident changed Alejandro Zepeda’s life and munity around the students. Susan works them throughout the four shaped his ambition to succeed. In his neighborhood, he’d years to help them stay on track with their finances. witnessed many young men in trouble and decided to take Grass roots efforts and contributions from a wide variety of a different path. He enters the University of San Francisco individuals and foundations enable the East Bay College Fund to support this fall with steady determination. “I’ve decided to prove to over 80 continuing scholars. Seven Great Expectations scholarships everyone who doubts me that I can accomplish my dreams. were given in the inaugural year, 2003, and now at least fifteen are Regardless of what happens, I know that I will rise every time given annually. Eleven scholars have graduated from college, many I fall.” As his supporters also know, the community will rise of whom have committed to support East Bay College Fund or to give with him. back to the Oakland community. To learn about becoming a mentor, visit www.eastbaycollegefund.org/mentor. PHOTOS: ANDREA WALKER East Bay College Fund scholars at a OneCal Foundation finan- cial literacy class: (from below, far left) Emely Srimoukda, Alejandro Zepeda, Karla Burgos and Andrew Wilson (lower right) with Susan Keiter of East Bay College Fund; (above) Shavonnee Clark and Tyrone Radford, Jr. 3
  • 4. Exloring Opportunities for the Unbanked and Underbanked Financial Literacy Q & A: Leading to Innovation Cestas Populares Update Many people in the San Francisco Bay Area have no banking relationships or less than what’s adequate for their financial well-being. By assessing the problems, asking questions, and looking past old assumptions to innovations, OneCal is finding ways to help low-income communities meet their distinct needs. In partnership with other organizations, OneCal Foundation is implementing several ideas to serve unbanked and underbanked individuals and foster economic opportunity. A key component of OneCal’s involvement is the prepaid debit card, which allows the holder to purchase items, receive direct deposit, pay bills and load cash onto the card. No credit check or linked bank account is required, and there is no way for the holder to overdraft. Payroll Debit Cards The Situation: Every summer, Oakland Private Industry Council (PIC) gives jobs to low-income, disadvantaged Oakland youth, ages 14 to 24, and pays them with checks. Unfortunately, many of the youth are unbanked and turn to check cashing services, which may have predatory policies including high fees (as much as 3% per check) and enticements to borrow against future paychecks. The Question: Is there a viable alternative for paying employees and meeting requirements of PIC’s payroll operations? PHOTO: LINDA RUSSELL The Innovation: OneCal Foundation and Community Financial Resources are An innovative project of OneCal Bank and the partnering to provide reloadable debit cards and pay the opening fees, as well Mission Asset Fund (MAF) in San Francisco, Cestas as most of the monthly maintenance fees, for 1,000 participating youth this Populares brings traditional informal lending circles into summer. The participants receive their wages through these cards and, when formalized modern banking. It helps people build summer ends, may keep the cards and be responsible for any monthly fees. credit histories and gain access to financial services. The cards are reloadable at various locations. The Foundation will provide Amilcar Reys and Carmen Gaytan were attending financial literacy classes through its OneCal SAFE program to educate youth financial training at Mission Asset Fund (MAF) when about banking services and financial management. they learned about Cestas. With their daughter Graciela and one other, they formed the project’s first lending circle. Neighborhood Economic Development Hub Having completed their initial four-month cycle, The Situation: In San Francisco, of the more than 50,000 unbanked individuals, the group is in an eight-month duration, allowing 34,000 live in the Mission District. Many of these people are living below the each person to borrow and repay $200 twice in the poverty line; many are immigrants. They need help in overcoming language cycle. Through their individual accounts at various barriers, discrimination and other issues. A myriad of nonprofits serve their banks, each person contributes $50 a month to the needs, but the splinter approach is costly and inefficient. circle’s fund at MAF. OneCal debits the accounts The Question: Can organizations join forces to strengthen their delivery of services through an electronic network. Loan payments are and create a place where people can go to get their variety of needs met? reported and cash flows to MAF. MAF makes an electronic The Innovation: A renovated warehouse at the corner of Mission and 19th Streets deposit to the account of the next borrower. Loans, will house several nonprofit organizations dedicated to economic development. used as wished, pay household bills, tuition, car repair By the end of this year, Plaza Adelante will open as a hub offering social services and debt. to the community and shared business services for all tenants in the building. An- Carmen, pictured above with Amilcar and a chor organizations are the Mission Economic Development Agency (MEDA), symbolic money basket, shares her experience. “I Good Samaritan Family Resource Center, Mission Asset Fund, CAMINOS Pathways never thought about saving. In our country [Columbia], Learning Center and OneCalifornia Foundation. With its Mission District Pro- we live day by day. If we have money, we spend it. gram, the Foundation hopes to help the unbanked by providing them with Now I know we have to have money in the bank. It’s kiosk access to financial services and prepaid debit cards, as well as financial like a family savings plan.” Both Carmen and Amilcar literacy classes. have work histories—she a nurse at General Hospital “Smarter” ATMs and he a chef at Little Joe’s for 17 years and before The Situation: Typical ATMs link to customers’ bank accounts but don’t offer a full that on fishing boats in El Salvador. Due to misfortune range of banking services. For people with no bank accounts or living in neighbor- and going on disability, they had ruined their credit. hoods underserved by their financial institution, ATMs are useless or inadequate. Carmen says that the group and the organizations The Question: Can a smarter machine help people avoid the high costs of predatory backing it build trust and give her a greater sense of check cashing and payday lending practices and offer needed financial services? security. “I have friends who’ve done lending circles The Innovation: A financial kiosk that allows users to choose from multiple languages –maybe 15 people putting in $100 every month. But and pay a fee based on the services used, including bill payment, money transfers, they are just thinking about the money. They aren’t international remittances, money orders, and the purchase of stored value cards, thinking about building credit.” gift cards, phone cards and more. The kiosk will be an important part of OneCalifornia Amilcar and Carmen see building credit as a step Foundation’s Mission District Program. Future innovations may allow for prepaid toward their dreams. He wants to start a spaghetti debit cards to be purchased through the kiosk, as well as check cashing and payday sauce business. They are trying to buy a house. She loan services offering interest rates and loan limits acceptable to organizations loves to buy presents for her grandchildren. “Now I advocating for borrowers. can’t just go spend $50. It makes me feel good to have money in the bank.” www.missionassetfund.org To learn more, go to www.onecalfoundation.org or call 510.663.2253 4
  • 5. Improving Community Health & Fueling Business Growth C Clearing the Air: Loans for Clean Trucks lean air benefits all of us, but some people fight harder for it. For years, as a West Oakland resident, Margaret Gordon championed air quality for her neighborhood. Since February 2008, when she was appointed as the Port of Oakland’s First Port Environmental Liaison, Commissioner Gordon has brought her knowledge and passion to issues of public health and environmental justice, as well as to issues facing independent truckers, including better working condi- tions and access to capacity and sustainability. Studies of health risks from diesel exhaust in West Oakland led to an April 2008 resolution by the California Air Resources Board (ARB). The Emission Reduction Plan for Ports and Goods Movement includes a return to 2001 emission levels B or below statewide by 2010, and an 85% reduction statewide in the health risk from diesel particulate matter (PM) from all Oakland Chamber Honors Members goods movement sources by 2020. For 2,000 independent truckers, this resolution translates eing a community development bank means aligning with to buying new, cleaner big rigs or installing modified “scrubbers” mission-driven organizations to build relationships vital for community in their older models. 500 to 1,000 truckers who have yet to prosperity. The goals of the Oakland Metropolitan Chamber of Commerce— comply will need grants and/or loans to cover the costs of new to promote commerce and industry, to advance economic growth, or modified equipment. The Port of Oakland has selected and to enhance the quality of life in the city of Oakland—are close to OneCal Bank to provide financing to those truckers serving OneCal’s own. In June, the Chamber awarded OneCal Bank President the Port. The Bank is offering SBA 7(a) loan programs. The & CEO Jeff Cheung their Business Person of the Year Award. truckers also receive banking services—free checking, savings When Jeff picked up the voice mail message announcing the award, and online banking—as well as financial education. he had to listen twice. “In this economic climate where banks have With OneCal’s SBA Clean Truck Loan Program, gotten bad press, to be a banker and get the Business Person of the truckers can take advantage of the Obama administration Year award—I’m still kind of amazed.” He quickly added, “I only ac- fee waiver on 7(a) loans, which also carry a 90% guarantee. cept it as part of recognition of our OneCal team—a great staff, advi- If truckers require additional business capital, OneCal’s SBA sors, board members and community partners. At the awards cer- Manager Robert Gebauer and his team will help them assess emony, Jeff spoke extemporaneously about the challenges we’re all their needs. Whatever the bigger picture, one thing is clear. facing. Below is a recap of his thoughts on his favorite topic... Clean trucks will benefit truckers and create healthier, sustainable communities. Older diesel trucks release more particulate matter (PM), Banking on Community Street including soot, ash, and metallic abrasion particles, than newer trucks. The majority of PM is in the form of carbon, which directly relates to chronic respiratory diseases. The soluble organics “ In the Kellogg Foundation’s annual report, President & CEO Sterling Speirn stated that portion of PM—30% to 50%—contains numerous cancer-causing thinking out of the box is not a luxury any chemical compounds. Exposure to diesel PM is an occupational more. The economic climate has crushed hazard of truckers and dockworkers. Newer diesel engines have the box. We can’t be just thinking about particulate scrubbers on the exhaust system, which makes them surviving. We have to think about thriving. essentially as clean as gasoline engines. Scrubbers reduce carbon If there are any blessings to the distressed monoxide and PM, and can be installed on older trucks. economy, if there’s any kind of silver lining, A goal of the ARB resolution is to reduce localized health it’s that people understand we have to work risk in communities expeditiously. Commissioner Gordon together. People are showing greater will- has long been working toward that end. In 2001, she co-founded ingness to collaborate in innovative ways. the West Oakland Environmental Indicators Project, which reported diesel emissions there as five times greater than in the At OneCal we’re working harder than ever, but not just to keep up. rest of Oakland. She planned the San Francisco Bay Area’s first We’re looking for opportunities to try things that haven’t been done regional conference on reducing diesel pollution and improving before or do what’s been done better with more sustainable results. public health. The “Ditching Dirty Diesel” event rallied community When the economy recovers, it won’t be enough to be back where we organizations, environmentalists, public health groups and were before the downturn. That can’t be our measure. We have to do government officials to focus on asthma and other health problems better, especially for low-income pockets of our community. related to diesel air pollution. Please join us in Community Development Banking. ” An asthma sufferer, she co-authored the Healthy Home Indoor Air Quality Project and served on Governor Schwarzenegger’s Jeffrey Cheung, President & CEO, OneCalifornia Bank statewide committee on State Goods Movement Action Plan. Now, with OneCal as their banker, California truckers can move on their own action plans for cleaner emissions. Pictured at the Chamber’s 104th Annual Meeting, members and award winners (clockwise from top For more information: Robert Gebauer 510.550.8409. left) John Nelson, Joe Haraburda, Jim Ellis, Patricia Scates, Michael LeBlanc, Phil Arca, Jeff Cheung, Jose Corona, Dan Cohen, Reid Edwards. Photo courtesy Oakland Chamber. www.oaklandchamber.com. 5
  • 6. Banking on One Success at a Time FIRST CLASS MAIL OneCalifornia Bank, FSB U.S. POSTAGE PAID 1438 Webster Street, Suite 100 OAKLAND, CA Oakland, CA 94612 PERMIT NO. 332 Celebrating Indie Awards 2009 TM COMMUNITY CONNECTS OneCalifornia Bank, FSB www.OneCalBank.com Phone 510.550.8400 1438 Webster Street, Suite 100 Oakland, CA 94612 OneCalifornia Foundation www.OneCalFoundation.org Phone 510.663.2253 1438 Webster Street, Suite 101 Oakland, CA 94612 Salvador Menjívar Executive Director Bank Hours M– Th 9 am – 4 pm Sparks flew at the Crucible May 15th F 9am – 5 pm when the Indie Awards celebrated Oakland’s innovative, PHOTOS: VIVIAN CHEN, MICHELLE WALKER PHOTOGRPAHY socially- and environmentally-responsible businesses and Printed on 100% recycled paper ©2009 OneCalifornia Bank artists. Erin Kilmer-Neel (top left), OneCal Foundation Your deposits fuel Program Officer, announced the winners: Awaken Café, OneCal’s mission. Greenie; Hip Learning, Naru Kwina (lower left with his Ask us about CDARS®, the daughter and 2008 winner Keith “K-Dub” Williams and Certificate of Deposit Account Andrea Walker, OneCal Foundation Executive Program Registry Service. Now you can Assistant), Youth Empowerment; Catered to You, Newbie; invest up to $50 million, be Grand Lake Theatre, Pillar; Girl With a Truck, Innovator, eligible for FDIC insurance on Isabella Guajardo (above right); Margo Rivera Weiss, every dollar, and enjoy working Ripple Effect; Cynthia Elliott of Rough and Ready Repairs with just one bank—OneCal! and Steve Ma of Woody’s Drapery & Laundromat, Neighborhood For information and photos of all Indie Award winners, Call Norma Saavedra go to www.oaklandunwrapped.org/indies. Dynamos; and Khalil Shaheed, Oakland Soul. Join us next Senior Vice President To learn about industrial arts, go to www.thecrucible.org. year for the 2010 Indie Awards. Fire up the local economy Depository Relationship Officer by supporting Oakland’s independent businesses and artists. NSaavedra@OneCalBank.com u510.550.8405 CDFI Certified Bank Member FDIC EQUAL HOUSING LENDER