Content marketers - like most digital marketers - love to execute the same strategy to drive views, subscribers, leads, and customers until its exhausted. Wilt Chamberlain, the late, great NBA Hall of Famer, had a legendary knack for dominating one thing, then moving on to another. To be great at content marketing is to emulate this approach!
2. I’m Jay Acunzo. I made this SlideShare!
(sorry...)
I’m a senior content manager at
HubSpot, a former Googler, and cofounder of Boston Content, a
community group of 300+ content
marketing and production pros.
Tweet me: @Jay_zo
Read me: JayAcunzo.com
Photo Disclaimer:
In real life, I have both
a torso and limbs.
I’m a former sports journalist (I even
wrote for a print publication) and a
huge sports nut, which explains this
crazy idea for a SlideShare.
6. He was okay at
the basketballs...
•
•
•
•
•
•
2-time champion
4-time MVP
Rookie of the Year
13-time All-Star
5th in scoring all-time
Named 1 of 50
Greatest Players in
NBA History
7. re donk
He was _____ at
okay
the basketballs...
•
•
•
•
•
•
2-time champion
4-time MVP
Rookie of the Year
13-time All-Star
5th in scoring all-time
Named 1 of 50
Greatest Players in
NBA History
65. Master one, then add
something new.
(And repeat.)
Blog Posts
Ebooks
SlideShares
Infographics
Data Analysis
Video
Podcasting
Interactive
Webinars
GIFs
Comics
NEW IDEAS!