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Miles irce 2013
- 1. Pinterest â A Year Later @MrJasonMiles Jason Miles⊠Vice President Of Advancement (Marketing, Development & HR) at Northwest University Adjunct Professor in the School Of Business Management Co-Founder Of Liberty Jane Clothing, est. 2008 Co-Author Of Bestselling Pinterest Power Blogger @ www.marketingonpinterest.com
- 2. Pinterest â A Year Later @MrJasonMiles Pew Research Study December 2012: 15% of online adults say they use Pinterest 13% of online adults say they use Instagram 16% of online adults say they use Twitter 67% of online adults say they use Facebook * March 2013: Youtube Hits 1 Billion Monthly Viewers
- 3. Pinterest â A Year Later @MrJasonMiles Our StoryâŠ
- 4. Pinterest â A Year Later @MrJasonMiles Our StoryâŠ08
- 5. Pinterest â A Year Later @MrJasonMiles Our StoryâŠ09
- 6. Pinterest â A Year Later @MrJasonMiles Our StoryâŠ10
- 7. Pinterest â A Year Later @MrJasonMiles 26,000 Subscribers 10,150 Subscribers 30,000 Fans 7,500 Subscribers 1,925 Subscribers Our StoryâŠ13
- 8. Pinterest â A Year Later @MrJasonMiles Liberty Jane Patterns Pinterest Traffic July 2011 to January 21012 Over 12,600 Referral Links From Pinterest To Liberty Jane Patterns Over 6,000 visits in January of 2013âŠ
- 9. Pinterest â A Year Later @MrJasonMiles The Pinterest Story âą Started January 2010 â grew at 40% m-o-m growth but with a very small user community to start. âą JANUARY 2012 â Was sending more referral traffic to websites than Youtube, LinkedIn, or Google Plus combined. (Techcrunch) âą MARCH 2012 â Was sending more traffic than TwitterâŠ(Techcrunch) âą SEPTEMBER 2012 â Begins sending more traffic than the Yahoo Network to websites. (Techcrunch)
- 10. Pinterest â A Year Later @MrJasonMiles April 2012
- 11. Pinterest â A Year Later @MrJasonMiles Top Sources Of Referral Traffic Online (Source: TechCrunch 9/12) 1) Organic Search 2) Direct Typing of the URL 3) Facebook 4) Pinterest
- 12. Pinterest â A Year Later @MrJasonMiles âPinterest demonstrates some of the strongest user engagement, retention, and virality metrics I have ever seen in an online business.â Robert Moore
- 13. Pinterest â A Year Later @MrJasonMiles Pinterest buyers spend more money, more often, and on more items than any of the other top 5 social media sites. (Source: comScore) Marketingpilgrim â 12 Stats That make A Business Case For Pinterest
- 14. Pinterest â A Year Later @MrJasonMiles U.S. consumers who use Pinterest follow an average of 9.3 retail companies on the site. (Source: shop.org)
- 15. Pinterest â A Year Later @MrJasonMiles Pinterest pins which include prices receive 36% more likes than those which do not. (Source: Shopify)
- 16. Pinterest â A Year Later @MrJasonMiles Pinterest generates over 4x as much revenue per click (attributable to first touch) as Twitter and 27% more revenue per click than Facebook. (Source: Converto)
- 17. Pinterest â A Year Later @MrJasonMiles 47% of U.S. online consumers have made a purchase based on recommendations from Pinterest. (Source: BlogHer)
- 18. Pinterest â A Year Later @MrJasonMiles Pinterest is retaining and engaging users as much as 2-3x as efficiently as Twitter was at a similar time in its history. (Source: RJ Metrics)
- 19. Pinterest â A Year Later @MrJasonMiles Of people with Pinterest accounts, 21% have purchased an item after seeing it on Pinterest. (Sources: comScore and Nielsen)
- 20. Pinterest â A Year Later @MrJasonMiles Pinterest generated more referral traffic for businesses than Google+, YouTube, and LinkedIn combined. (Source: Shareaholic)
- 21. Pinterest â A Year Later @MrJasonMiles Pictures Videos Slideshare Slides Soundcloud Audio Clips (MP3s) 4 Types Of Content To Pin
- 22. Pinterest â A Year Later @MrJasonMiles BEST PRACTICES
- 23. Pinterest â A Year Later @MrJasonMiles #1. Start With An Audit Of Your Website⊠âŠUse the Pin It Button Found on the Pinterest âGoodiesâ PageâŠ
- 24. Pinterest â A Year Later @MrJasonMiles âŠEnsure you have either a product image or promo-graphic on each page / post
- 25. Pinterest â A Year Later @MrJasonMiles Give Visitors Lots Of Images To PinâŠ
- 26. Pinterest â A Year Later @MrJasonMiles You Donât want to see this very oftenâŠ
- 27. Pinterest â A Year Later @MrJasonMiles #2. Create A Professional Profile In Pinterest (Either Corporate or Corporate Spokesperson) 1. A professional headshot. 2. A warm greeting. 3. A clear statement about who you are. 4. A clear statement about your role in the company. 5. A clear statement about what the company does. 6. A credibility indicator if you have one. 7. A description of what your pinboards will contain. 8. A call to action to follow you! 9. A link (in the globe icon) to your primary website. 10. A link (in the FB âfâ) to your Facebook profile.
- 28. Pinterest â A Year Later @MrJasonMiles Authority Profile Become An visual Sherpa for your niche Invite Your Current Fans, Followers, Customers To Follow You On Pinterest Use Pinterest To Give a Visual Insiders View â A new way to get close to the customer Or just run a contest! #3. Develop Your Marketing Plan
- 29. Pinterest â A Year Later @MrJasonMiles #4. Consider 3rd Party Solutions Curalate adds solid value⊠PinAlerts is cool too!
- 30. Pinterest â A Year Later @MrJasonMiles #5. Run Contests!
- 31. Pinterest â A Year Later @MrJasonMiles ⊠Pick up a copy of Pinterest Power ⊠#6. Learn MoreâŠ
- 32. Pinterest â A Year Later @MrJasonMiles #7. Set Up Analytics⊠Pins â Repins â Likes - Clicks
- 33. Pinterest â A Year Later @MrJasonMiles #8. Set Up Rich Pins FunctionalityâŠ
- 34. Pinterest â A Year Later @MrJasonMiles #8. Set Up Rich Pins Functionality⊠Plus Rich Pin Content for⊠Movie Pins⊠Recipe Pins⊠Product PinsâŠ
- 35. Pinterest â A Year Later @MrJasonMiles Thanks⊠On Pinterest @ Pinterest.com/jasonmiles Pinterest.com/cinnamonmiles