2. OUTLINE
• Google History
• Search Engine Market Share
• Google Search Operators
• Google Advanced Search
• Google Search Tools & Filters
• Google Services & Products
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3. Google History
• 1996 Began as a Research project by
two Ph.D. students at Stanford University
• 1997 The domain google.com was
registered
• 1998Google Inc., was incorporated at a
garage in Menlo Park, California
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4. Google History
• The Beginning http://google.stanford.edu/
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5. Search Engine Market Share
• On 2013 Google Notes 84% of the Market*
*Source: http://www.netmarketshare.com/search-engine-market-share.aspx?qprid=4&qpcustomd=0
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6. Google Search Operators
• Exact Word or Phrase
“Use quotes to search for an exact word or set of words”
e.g. “Knowledge management” 27.200.000 Results
Knowledge management 371.000.000 Results
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7. Google Search Operators
• Exclude a word
Add a dash (-) before a word(s) to exclude all results that include that
word(s)
e.g. "knowledge management" -expert system
26.900.000 Results
"Knowledge management" -expert –system
16.100.000 Results
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8. Google Search Operators
• Include similar word(s)
Add a tilde sign (~) immediately in front of a word to search for that
word as well as even more synonyms
e.g. child literacy 30.900.000 Results
~child literacy 73.800.000 Results
~child ~literacy 30.600.000 Results
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9. Google Search Operators
• The OR and | Operators
Specify synonyms or alternative forms with an uppercase OR or | (vertical bar)
e.g. literacy OR learning
literacy | learning 2.980.000 Results
Literacy learning 110.000.000 Results
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10. Google Search Operators
• Search within a site or domain
• Include "site:" to search for information within a single website
e.g. "knowledge management" site:www.loc.gov
Results are retrieved from LOC website Only!
• Include “allinurl:” to search for term anywhere in URL
e.g. allinurl:Knowledge management
Results are displayed with knowledge management in the URL
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11. Google Search Operators
• Search within a site or domain
• Include “allintitle:“to search for information in the title of the webpage
• Include “allintext:“to search for information in the text of the webpage
• Include “allinanchor:“to search for information in the links of the
webpage
e.g. allintitle:knowledge management
Results are displayed from webpages with title knowledge
management
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12. Google Search Operators
• Search For Specific File
• Include “filetype:" to search for a particular type of document
e.g. knowledge management filetype:pdf
Results are display for pdf document
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13. Google Search Operators
• Search for a number range
Include two periods (with no spaces) to see results that contain
numbers in a given range of things like dates, prices, and
measurements (include unit of measure)
e.g. knowledge management 2010..2013
Results are display for webpages dated between 2010 and 2013
canon $20..$50
Results are displayed for Canon Camera pricing between 20 and 50
US Dollars
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14. Google Search Operators
• The Star Operator
Use *, an asterisk character, known as a wildcard, to match one or
more words in a phrase (enclosed in quotes)
e.g. “knowledge * management”
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15. Google Advanced Search
• Instead of Search Operators Advanced
search does it all
We can use any or all of the following filters
• Language
• Region
• Last updated date
• Site or domain
• Where the search terms appear on the page
• SafeSearch filter turned on or off
• Reading level
• File type
• Usage rights
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16. Google Search Tools & Filters
• At the top of your search results page,
click a filtering option to customize the
search results
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17. Google Search Tools & Filters
• Web: By default, your Google search will show unfiltered results that
can include all the types of content below.
• Images: See only results from Google Images.
• Maps: See only results from Google Maps.
• Videos: See only video results from YouTube.
• News: See only results from Google News.
• Books: See only results from Google Books, including reviews,
excerpts, and where you can buy the book…
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18. Google Services & Products
• Search Tools
Google Alert : sends email alerts based on chosen search terms
Google Scholar: search engine for the full text of scholarly literature
• Communication and publishing tools
Play store: mobile Apps
Blogger: Blogs hosting
Gmail: email service
Drive: previously known as Google Docs
Google Sites: Website creation tool
YouTube: upload, view, and share video clips
Google+: social networking service
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19. Google Services & Products
• Operating systems
Android: an operating system for mobile devices
• Hardware
Nexus: Smartphone and Tablet running the Android operating system
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22. References
• Blachman, N. (2007, February 2). Interactive online Google tutorial and references - Google
Guide. Interactive online Google tutorial and references - Google Guide. Retrieved March 21,
2013, from http://www.googleguide.com/
• Explore a Google data center with Street View - YouTube. (n.d.). YouTube. Retrieved March 21,
2013, from http://www.youtube.com/watch?v=avP5d16wEp0
• History of Google - Wikipedia, the free encyclopedia. (n.d.). Wikipedia, the free encyclopedia.
Retrieved March 21, 2013, from http://en.wikipedia.org/wiki/History_of_Google
• Lesson Plans - Search Education - Google . (n.d.). Google. Retrieved March 21, 2013, from
http://www.google.com/insidesearch/searcheducation/lessons.htm
• Our history in depth -€ “ Company- Google . (n.d.). Google. Retrieved March 21, 2013, from
http://www.google.com/intl/en/about/company/h
• Search operators - Web Search Help. (n.d.). Google Help. Retrieved March 21, 2013, from
http://support.google.com/websearch/bin/answer.py?hl=en&answer=136861
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