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Chapter	
  1	
  
                                                  INTRODUCTION	
  
Topic	
  name	
  :	
  Tool	
  for	
  share	
  informa/on	
  media	
  via	
  internet	
  

1.1	
  Overview	
  
Now,	
  This	
  is	
  a	
  Globaliza/on	
  period,	
  the	
  businesses	
  have	
  high	
  compe//on	
  also	
  the	
  
high	
   technology	
   has	
   high	
   development,	
   communica/on	
   and	
   telecommunica/on	
  
have	
  more	
  important.	
  Therefor	
  there	
  have	
  found	
  new	
  way	
  of	
  communica/on	
  as	
  
internet	
   and	
   other	
   mobile	
   device	
   that's	
   easy	
   to	
   access	
   many	
   informa/on	
   in	
  
any/me	
  and	
  anyway,	
  observed	
  from	
  News	
  reports	
  by	
  mobile	
  phone	
  as	
  a	
  picture	
  
or	
   video	
   clip	
   in	
   very	
   dangerous	
   pace	
   as	
   the	
   riot	
   at	
   central	
   world	
   plaza,	
   it's	
   very	
  
quick	
   and	
   easy.	
   Also	
   more	
   programming	
   show	
   via	
   internet	
   become	
   talk	
   of	
   the	
  
town	
   with	
   the	
   individual	
   idea	
   and	
   content.	
   Podcast	
   will	
   become	
   new	
   age	
   of	
  
communica/on.	
  
Social	
   network	
   and	
   internet	
   community	
   be	
   come	
   stronger,	
   also	
   technology	
   of	
  
mobile	
   device.	
   4.6	
   Billion	
   people	
   are	
   access	
   new	
   informa/on	
   from	
   their	
   mobile	
  
device,	
   also	
   Facebook	
   become	
   their	
   iden/fica/ons	
   profiles	
   on	
   the	
   internet	
  
networking,	
   and	
   Youtube	
   channel	
   become	
   their	
   favorite	
   program,	
   as	
   a	
   news,	
  
anima/on,	
  music	
  video,	
  any	
  entertainment	
  and	
  also	
  home	
  video	
  channel.	
  	
  	
  




Last	
   10	
   years	
   ago,	
   Outdoor	
   Broadcas/ng	
   had	
   use	
   OB	
   satellite	
   car	
   unit	
   and	
   they	
  
have	
   6-­‐8	
   members	
   in	
   their	
   crew,	
   5	
   years	
   ago,	
   they	
   had	
   use	
   just	
   camera,	
  
microphone	
   and	
   laptop,	
   they	
   had	
   3-­‐4	
   member	
   in	
   crew.	
   And	
   now	
   Broadcas/ng	
  
have	
   change radically	
   from	
   10	
   years	
   ago,	
   he	
   or	
   she	
   just	
   use	
   mobile	
   device	
   to	
  
broadcast	
  by	
  himself	
  or	
  herself,	
  just	
  like	
  one	
  stop	
  service.	
  
1.2	
  Scope	
  of	
  use	
  and	
  situa?on	
  

From,	
   the	
   Conference	
   of	
   the	
   Online	
   News	
   Associa/on	
   in	
   Washington,	
   DC,	
   in	
  
October,	
   2006.	
   They	
   found	
   the	
   word	
   “MoJo”	
   refer	
   to	
   Mobile	
   Journalists	
   that	
   is,	
  
staff	
  or	
  freelance	
  reporters	
  who	
  write	
  their	
  stories	
  from	
  their	
  communi/es	
  thanks	
  
to	
   technical	
   tools	
   such	
   as	
   digital	
   cameras	
   and	
   camcorders,	
   laptop	
   PCs	
   with	
  
broadband	
   wireless	
   connec/on	
   or	
   Smartphone.	
   And	
   the	
   another	
   one,	
   Backpack	
  
Journalism	
   is	
   a	
   form	
   of	
   Broadcast	
   Journalism	
   that	
   requires	
   the	
   journalist	
   to	
   be	
  
reporter,	
   cameraman,	
   editor	
   and	
   producer	
   of	
   stories,	
   oTen/mes	
   in	
   remote	
  
loca/ons	
  that	
  are	
  inaccessible	
  to	
  regular	
  field	
  reporters	
  and	
  their	
  camera	
  crews.	
  
These	
   journalists	
   are	
   oTen/mes	
   referred	
   to	
   as	
   Video	
   Journalists,	
   Mul/media	
  
Journalists,	
  and	
  even	
  Journalists	
  of	
  the	
  future.	
  Prac//oners	
  have	
  oTen	
  referred	
  to	
  
the	
   form	
   as	
   "a	
   character-­‐driven	
   methodology	
   with	
   a	
   specific	
   approach	
   and	
  
applica/on	
  that	
  yields	
  unique	
  results	
  and	
  that	
  does	
  not	
  work	
  in	
  all	
  situa/ons.	
  




Aspect	
   the	
   users	
   group	
   as	
   Amateur	
   freelance	
   journalist	
   who	
   write	
   their	
   stories	
  
from	
   their	
   communi/es	
   also	
   requires	
   the	
   journalist	
   to	
   be	
   reporter,	
   cameraman,	
  
editor,	
  designer	
  and	
  producer	
  of	
  stories	
  and	
  have	
  oTen	
  referred	
  to	
  the	
  form	
  as	
  a	
  
character-­‐driven	
  methodology	
  with	
  a	
  specific	
  approach	
  and	
  applica/on	
  that	
  yields	
  
unique	
  results	
  and	
  that	
  does	
  not	
  work	
  in	
  all	
  situa/ons.	
  And	
  a	
  lot	
  of	
  people	
  express	
  
their	
  idea,	
  emo/on,	
  opinion	
  	
  

In	
   Thailand	
   from	
   a	
   few	
   past	
   years,	
   many	
   fuss	
   situa/on natural	
   disaster, poli/c	
  
phenomenal	
   and	
   etc.	
   Many	
   people	
   have	
   use	
   their	
   technology	
   update	
   their	
   media	
  
in	
  their	
  situa/on.	
  Suddenly	
  Mobile	
  Journalists	
  have	
  working	
  on	
  it	
  and	
  share	
  their	
  
news	
  informa/on	
  that	
  they found	
  or	
  done	
  something	
  	
  
1.3	
  Project	
  opportunity	
  and	
  contribu?on	
  

This	
  kind	
  of	
  business	
  is	
  growing	
  up	
  also	
  the	
  market	
  need	
  a	
  uniqueness	
  design	
  and	
  
s/ll	
  have	
  share	
  market.	
  Many	
  technology	
  have	
  been	
  develop,	
  can	
  selected	
  to	
  the	
  
project.	
  This	
  project	
  aim	
  to	
  educate	
  people	
  to	
  discover	
  their	
  news	
  informa/on	
  ,	
  
explore	
   their	
   experience	
   or	
   skill	
   and	
   share	
   or	
   publish	
   their	
   media	
   to	
   their	
  
community	
  and	
  network.	
  	
  
There	
  have	
  3	
  main	
  factors	
  which	
  are	
  Physical,	
  Cogni/ve,	
  Social	
  and	
  Cultural	
  
Physical	
  

This	
   project	
   should	
   have	
   the	
   ergonomic	
   involve	
   to	
   the	
   design,	
   as	
   the	
   tool	
   to	
  
recording,	
   steaming	
   and	
   share	
   in	
   any	
   situa/on.	
   Also	
   there	
   have	
   to	
   comfortable	
   to	
  
portable	
  in	
  everyday	
  life.	
  	
  

Cogni?ve	
  

This	
   project	
   is	
   directly	
   about	
   communicate,	
   try	
   to	
   understand	
   news	
   informa/on	
  
media.	
  Also	
  the	
  process	
  of	
  broadcas/ng	
  and	
  make	
  them	
  look	
  more	
  professional	
  
and	
  easy	
  to	
  share	
  or	
  publish	
  to	
  their	
  community	
  and	
  network.	
  
Social	
  and	
  Cultural	
  

These	
   people	
   have	
   an	
   individual	
   culture	
   and	
   society,	
   almost	
   they	
   have	
   do	
   the	
  
explore	
   of	
   their	
   experience,	
   share	
   with	
   other	
   people,	
   network	
   and	
   community.	
  
Then	
  they	
  try	
  to	
  be	
  uniqueness	
  and	
  break	
  out	
  the	
  rules.	
  

                                    Probability	
  is	
  that	
  be	
  able	
  to	
  design	
  
                   Tool	
  for	
  publish	
  and	
  share	
  informa/on	
  media	
  via	
  internet	
  




Physical	
  ac/on	
                                   Service	
  system	
                            Interface	
  ac/on	
  




 Specific	
  tool	
                                Community	
  service	
                         Applica/on	
  soTware	
  
        Or	
                                             Or	
                                            Or	
  
Add	
  on	
  device	
                                Networking	
                                      Web	
  site	
  


The	
  design	
  should	
  be	
  able	
  in	
  one	
  or	
  the	
  other	
  or	
  combina/on	
  of	
  them.	
  
1.4	
  Research	
  plan	
  
  Have	
  divide	
  to	
  4	
  phases	
  

  1.	
  Explore	
  idea	
  and	
  Find	
  concept	
       	
                               in	
  June	
  
  2.	
  Field	
  research	
  and	
  Data	
  collec/on	
   	
                               in	
  July	
  
  3.	
  Analysis	
  data	
  and	
  Prepare	
  presenta/on	
                                in	
  August	
  
  4.	
  Doing	
  document	
  and	
  Document	
  proof	
                                    in	
  September	
  
                                       30.06
                                  Proprosal present                               15.07
                                                                               interview                *This	
  plan	
  is	
  s/ll	
  in	
  development	
  
                                                                            13.07
                                                                          interview

                                                                        10.07
                                                                      interview
                            25-29.06                              06.07
                         Analysis data &                        interview
                      Prepare presentation               04.07
                                                       interview
                                                  02.07
                                             interview p’ no


                      JUNE                                       JULY                             AUGUST                          SEPTEMBER

                     Explore idea                              Field research                    Analysis data                Document proof
                    Find concept                               Data collection                prepare presentation

                                                       05.07
                                                     meet adivsor
                                                               08.07
                                                               Class
                                                                     16-21.07
                                                                  studio working
                                                                      observe
                                                                                   22.07
                                                                                   Class

      03.06                               01.07                                                                   26.08                             30.09
Proprosl submit#1                   Proprosal submit#2                                                     Reseach presentation                   Chapter 1-2
                                                                                                             Design direction                      subbmit




  What	
  to	
  be	
  know	
  ?	
  


  How	
  Broadcast	
  processing	
  in	
  studio/	
  outdoor	
  and	
  tape	
  steaming	
  ?	
  
  Who	
  have	
  any	
  job	
  or	
  experience	
  in	
  Broadcast	
  ?	
  
  What	
  device	
  used	
  in	
  Broadcast/Podcast	
  ?	
  
  How	
  they	
  find	
  the	
  content	
  ?	
  
  How	
  is	
  Podcast	
  processed	
  ?	
  
  How	
  is	
  it	
  different	
  between	
  Radio	
  sta/on	
  and	
  TV	
  sta/on	
  ?	
  
  How	
  access	
  of	
  informa/on	
  news	
  by	
  mobile	
  device	
  ?	
  
  What	
  do	
  you	
  think	
  about	
  media	
  (TV,	
  Radio,	
  internet)	
  ?	
  
  Which	
  situa/on	
  you	
  need	
  to	
  share	
  your	
  informa/on	
  media	
  ?	
  

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M 604 ch1

  • 1. Chapter  1   INTRODUCTION   Topic  name  :  Tool  for  share  informa/on  media  via  internet   1.1  Overview   Now,  This  is  a  Globaliza/on  period,  the  businesses  have  high  compe//on  also  the   high   technology   has   high   development,   communica/on   and   telecommunica/on   have  more  important.  Therefor  there  have  found  new  way  of  communica/on  as   internet   and   other   mobile   device   that's   easy   to   access   many   informa/on   in   any/me  and  anyway,  observed  from  News  reports  by  mobile  phone  as  a  picture   or   video   clip   in   very   dangerous   pace   as   the   riot   at   central   world   plaza,   it's   very   quick   and   easy.   Also   more   programming   show   via   internet   become   talk   of   the   town   with   the   individual   idea   and   content.   Podcast   will   become   new   age   of   communica/on.   Social   network   and   internet   community   be   come   stronger,   also   technology   of   mobile   device.   4.6   Billion   people   are   access   new   informa/on   from   their   mobile   device,   also   Facebook   become   their   iden/fica/ons   profiles   on   the   internet   networking,   and   Youtube   channel   become   their   favorite   program,   as   a   news,   anima/on,  music  video,  any  entertainment  and  also  home  video  channel.       Last   10   years   ago,   Outdoor   Broadcas/ng   had   use   OB   satellite   car   unit   and   they   have   6-­‐8   members   in   their   crew,   5   years   ago,   they   had   use   just   camera,   microphone   and   laptop,   they   had   3-­‐4   member   in   crew.   And   now   Broadcas/ng   have   change radically   from   10   years   ago,   he   or   she   just   use   mobile   device   to   broadcast  by  himself  or  herself,  just  like  one  stop  service.  
  • 2. 1.2  Scope  of  use  and  situa?on   From,   the   Conference   of   the   Online   News   Associa/on   in   Washington,   DC,   in   October,   2006.   They   found   the   word   “MoJo”   refer   to   Mobile   Journalists   that   is,   staff  or  freelance  reporters  who  write  their  stories  from  their  communi/es  thanks   to   technical   tools   such   as   digital   cameras   and   camcorders,   laptop   PCs   with   broadband   wireless   connec/on   or   Smartphone.   And   the   another   one,   Backpack   Journalism   is   a   form   of   Broadcast   Journalism   that   requires   the   journalist   to   be   reporter,   cameraman,   editor   and   producer   of   stories,   oTen/mes   in   remote   loca/ons  that  are  inaccessible  to  regular  field  reporters  and  their  camera  crews.   These   journalists   are   oTen/mes   referred   to   as   Video   Journalists,   Mul/media   Journalists,  and  even  Journalists  of  the  future.  Prac//oners  have  oTen  referred  to   the   form   as   "a   character-­‐driven   methodology   with   a   specific   approach   and   applica/on  that  yields  unique  results  and  that  does  not  work  in  all  situa/ons.   Aspect   the   users   group   as   Amateur   freelance   journalist   who   write   their   stories   from   their   communi/es   also   requires   the   journalist   to   be   reporter,   cameraman,   editor,  designer  and  producer  of  stories  and  have  oTen  referred  to  the  form  as  a   character-­‐driven  methodology  with  a  specific  approach  and  applica/on  that  yields   unique  results  and  that  does  not  work  in  all  situa/ons.  And  a  lot  of  people  express   their  idea,  emo/on,  opinion     In   Thailand   from   a   few   past   years,   many   fuss   situa/on natural   disaster, poli/c   phenomenal   and   etc.   Many   people   have   use   their   technology   update   their   media   in  their  situa/on.  Suddenly  Mobile  Journalists  have  working  on  it  and  share  their   news  informa/on  that  they found  or  done  something    
  • 3. 1.3  Project  opportunity  and  contribu?on   This  kind  of  business  is  growing  up  also  the  market  need  a  uniqueness  design  and   s/ll  have  share  market.  Many  technology  have  been  develop,  can  selected  to  the   project.  This  project  aim  to  educate  people  to  discover  their  news  informa/on  ,   explore   their   experience   or   skill   and   share   or   publish   their   media   to   their   community  and  network.     There  have  3  main  factors  which  are  Physical,  Cogni/ve,  Social  and  Cultural   Physical   This   project   should   have   the   ergonomic   involve   to   the   design,   as   the   tool   to   recording,   steaming   and   share   in   any   situa/on.   Also   there   have   to   comfortable   to   portable  in  everyday  life.     Cogni?ve   This   project   is   directly   about   communicate,   try   to   understand   news   informa/on   media.  Also  the  process  of  broadcas/ng  and  make  them  look  more  professional   and  easy  to  share  or  publish  to  their  community  and  network.   Social  and  Cultural   These   people   have   an   individual   culture   and   society,   almost   they   have   do   the   explore   of   their   experience,   share   with   other   people,   network   and   community.   Then  they  try  to  be  uniqueness  and  break  out  the  rules.   Probability  is  that  be  able  to  design   Tool  for  publish  and  share  informa/on  media  via  internet   Physical  ac/on   Service  system   Interface  ac/on   Specific  tool   Community  service Applica/on  soTware   Or   Or   Or   Add  on  device   Networking   Web  site   The  design  should  be  able  in  one  or  the  other  or  combina/on  of  them.  
  • 4. 1.4  Research  plan   Have  divide  to  4  phases   1.  Explore  idea  and  Find  concept     in  June   2.  Field  research  and  Data  collec/on     in  July   3.  Analysis  data  and  Prepare  presenta/on   in  August   4.  Doing  document  and  Document  proof   in  September   30.06 Proprosal present 15.07 interview *This  plan  is  s/ll  in  development   13.07 interview 10.07 interview 25-29.06 06.07 Analysis data & interview Prepare presentation 04.07 interview 02.07 interview p’ no JUNE JULY AUGUST SEPTEMBER Explore idea Field research Analysis data Document proof Find concept Data collection prepare presentation 05.07 meet adivsor 08.07 Class 16-21.07 studio working observe 22.07 Class 03.06 01.07 26.08 30.09 Proprosl submit#1 Proprosal submit#2 Reseach presentation Chapter 1-2 Design direction subbmit What  to  be  know  ?   How  Broadcast  processing  in  studio/  outdoor  and  tape  steaming  ?   Who  have  any  job  or  experience  in  Broadcast  ?   What  device  used  in  Broadcast/Podcast  ?   How  they  find  the  content  ?   How  is  Podcast  processed  ?   How  is  it  different  between  Radio  sta/on  and  TV  sta/on  ?   How  access  of  informa/on  news  by  mobile  device  ?   What  do  you  think  about  media  (TV,  Radio,  internet)  ?   Which  situa/on  you  need  to  share  your  informa/on  media  ?