11. What is the FASTEST
GROWING platform in
CONTENT consumption?
13. STATS
Globally, mobile data traffic
grew 2.3-fold over 2011,
more than DOUBLING
for the fourth year in a row
14. STATS
In 2011, mobile data traffic
was 8 TIMES the size of
the entire global Internet in 2000
15. STATS
The number of mobile-connected
devices will exceed the number of
people on earth by the end of 2012
Cisco’s “Visual Networking Index (VNI) Global Mobile Data Traffic Forecast Update”
16. BUT…
According to Price Waterhouse
Coopers’ latest Digital IQ survey,
66% of organizations are investing in
mobile technologies for their
employees. But most of these same
businesses are reacting to the
Bring Your Own Device (BYOD)
phenomenon, are not preparing for it.
20. COST AVOIDANCE
ALIVE- AGENT
customer service
interaction costs $12
compared to PENNIES
for an online interaction
21. A 30% deflection of calls to
self-service channels is seen as
successful.
It could be closer
to 80% to maximize cost-savings
22. CMS
Implementation:
Reducing the amount of time
spent on formatting should
translate into an increase in
production, of course, but the
200% increase in our output
surpassed all of our expectations.
Keith Schengili-Roberts,
Documentation & Localization Manager
AMD
http://www.ixiasoft.com/casestudy/case_study_AMD.pdf
23. Another CMS
Implementation:
GMAC used the Microsoft CM Server to
support two key initiatives: transferring the
content publishing function to content
authors and freeing up formerly burdened IT
resources to support more dynamic and
personalized customer-facing Web portals.
ROI: 87% Payback: 1.2 years
Nucleus Research, Inc.
ROI ANALYSIS YOU CAN TRUST ™
http://nucleusresearch.com/library/microsoft-roi/d96.pdf
25. LOST REVENUE
While you ABSOLUTELY
should chase cost reduction
potential revenueDWARFS
simple cost savings
28. New Product ADOPTION
and S ALES
A Canadian University study of more
than 34,000 customers showed that
customers who utilize a company’s
Internet-related service innovations
were over twice as likely to adopt the
company’s new product offering during
the first year of introduction
Canadian Journal of Administrative Sciences, 2010
29. …but that (IMHO) indicates those
internet offerings must have
been CURRENT
GERMANE
and USABLE
30. New Product ADOPTION
and S ALES
ROBOHELP Story
INVITROGEN Story