The document provides information on various case studies and solutions to problems in different fields. It describes initiatives like Jelly, which aims to bring remote workers together for collaboration. It also discusses advocacy groups like Guerilla Girls Broadband and initiatives like Skillshare that organize community classes. Other solutions covered include websites like Hyperallergic that report on art and design trends, and projects like Firebelly Design's collaboration with clients on socially engaged design projects. The document presents information on these case studies in different categories like "Work Groups", "Education Groups", and "Design Advocacy".

1. Research Highlights
Case Studies &
Possible Outcome Storyboard
Jennifer W. Shepard
Professor JR Guilfoyle
Directed Research
Fall 2011

2. Work Groups
Problem =
Lack of Community in Work Environment
Solution = Jelly
http://workatjelly.com/
Provides Meet-ups so that people
can work together and collaborate
• Jelly is a “casual working event.” It is a website
that aims to bring people together in a home,
coffee shop, or office to work for the day. Jelly
provides chairs, sofas, wireless internet, and
interesting people to talk to or collaborate
with. It provides a perfect outlet for those
who are freelancing
• Many designers and developers have joined,
also product designers, photographers,
writers, etc.
• People come to Jelly for “fresh ideas and a
change of pace... no matter what you do or
what you create, you’re welcome to come
to Jelly and share your talent and learn
from others.”

3. Advocacy Groups/Collectives
Problem =
How to advocate for women
How to advocate for female artists
How to manage a collective
Solution=
Guerilla Girls Broadband
http://ggbb.org/
Guerilla Girls & Guerilla Girls Broadband: Inside Story
“Art Journal Summer 2011- p 89-101
This article was written by one of the founding members
of the Guerilla Girls Broadband and describes the advent
of the formation of the Guerilla Girls and how the group
eventually broke off into sects due to internal power
struggles. It talks about the politics of running a collective,
GGBB’s transition into advocacy involving politics outside
of the feminist realm and goes on to discuss their transi-
tion into a less exclusive group.

4. Education Groups
Problem:
The Rising Cost of College Education
I
nefficacy of College Programs in
Preparing Students for Job Market
Solution = Skillshare
http://www.skillshare.com/
Community Based Initiative in Which
Members Meet up and Teach Each other
Skillshare is a group that organizes classes taught by people
within the community and organizes meet-ups for classes.
“Neighborhoods, communities and cities are really the world’s
greatest universities. Our platform helps make the exchange of
knowledge easy, enriching, & fun.”

5. Economic Model
Problem =
Slowing World Economy
Limited Resources
Solution = Plentitude
http://www.julietschor.com/
Plentitude is an economic model that suggests that
we change our perceptions toward work, money,
materialism, etc.

6. Design/Art Publication
Problem =
sharing new cutting edge art with public
questioning traditional design/art categories
reporting on local emerging trends
Solution = Hyperallergic
http://hyperallergic.com/
Hyperallergic is an online arts journal that covers local
galleries, emerging artists and fashion/design trends.
comment by purveyor of magazine in which the subject in question is
Fashion Art, and the question posed is “What is Art?” Purveyor argues
that it is a mission of the magazine to explore these kinds of questions.

7. Design/Art Publication
Problem =
sharing new design/art with public
circumventing gallery system and/or
traditional cultural publications
Solution = Line
http://line-ajournal.com/
Line is an online journal that showcases cutting edge
art and design projects. It is unique in that it does not
distinguish between most forms of cultural expression,
it merely reports.

8. Design Advocacy/
Educational Model
Problem =
engaging communities through design
educating designers to create sustainable
projects that engage communities
Solution = Firebelly Design
http://firebellydesign.com/
Firebelly Design’s Firebelly University seeks to unite students
with real world clients. It is “a new entrepreneurial incubator
program, teaching people with a social awareness and pas-
sion for design to make a more just society.” In one project,
students collaborated with BeyondMedia, a company that
created a public video installation and companion website
called Women and Prison: A Site for Resistance. “While the
exhibit and site successfully engaged viewers outside prisons,
Beyondmedia wanted to reconnect with the women inside by
giving them a voice through the tangible media of a print.” So
they collaborated to create zine which was written using the
stories of the women inside and distributed among them.

9. Design Advocacy
Problem =
advocating for women who have been
incarcerated
engaging the public to educate about
incarceration of women
Solution = Women and Prison: A
Site for Resistance
http://womenandprison.org/
BeyongMedia created a website to facilitate interaction
between the under-represented group

10. Design Advocacy examples of entries by
exhibition goers
Problem =
exposing issues about the environment
visually archiving the waste of an individual
family to promote awareness
Solution = Squanderless
http://squanderless.com/
Squanderless is a project by professor, artist and
designer Jean Brennan. She catalogued and
documented the domestic waste of her family
of four for a period of time. The project culminated
in an exhibition, which invited viewers to participate
by submitting their own drawings and statements
about the item they throw away the most frequently.
project website

11. Design Advocacy
Problem =
circumventing the gallery system
offering exposure for emerging artists
exposing art to the public
changing the urban landscape
using design to communicate about art
Solution = ArtBridge
http://art-bridge.org/ installation views
of Artbridge projects
ArtBridge is a group that creates public installations of
emerging artists’ works. “ArtBridge seeks to enhance
the urban experience by transforming overhead con-
struction scaffolding into temporary art installations...
Using proprietary vinyl material, ArtBridge installs
large-scale works by emerging artists directly onto the
scaffold’s panel surfaces, taking art out of galleries and
into the public realm.” Artbridge was founded by artist
and designer, Rodney Durso. Rodney uses his design
skills to showcase emerging artists and to bring art to
the public in a new and innovative way.

12. Education Speaking of the Bauhaus, Ellert goes on to say that the
Bauhaus “was a practical educational establishment with
problem= a strong bias toward manual training (145).” The article
applying art to industry goes onto discuss Josef Albers contribution to the
Bauhaus stating that he taught the Bauhaus’ preliminary
merging art and design education design course which involved the creation of physical
3-dimensional forms to give the students an opportunity
merging art and life to learn about the materials and the relationships of the
materials. This coursework was designed to spark the
Solution= The Bauhaus School students imaginative and creative faculties. The article
of Art and Design also discusses the fact that the Bauhaus operated in the
“craftsman tradition” and emphasized stringent planning
for each project. The Bauhaus also “stressed the inter-
relationship between art and life and art and craft”(149).
article 1= Workshops encouraged students to learn trades such as
Ellert, JoAnn C. “The Bauhaus and Black Mountain College.” cabinetry, weaving and more.
Penn State University Press 24.3
(1972): 144-152. Print.
abstract=
This article discusses the relationship between the
Bauhaus and Black Mountain College and the continuation
of teaching ideologies in the later. The article discusses the
contributions of Joseph and Anni Albers, Black Mountain
College founder, John Andrew Rice, and the theories and
methodologies of Walter Gropius, founder of the Bauhaus.
The article discusses the fact that Gropius sought to “[em-
phasize] the pragmatic, life-oriented approach to education
espoused by John Dewey, a philosopher who believed that
“in every human being there exists latent artistic powers
which need only to be awakened.”

13. Advocacy, Branding, Cross
Disciplinary Collaboration
problem =
advocating for a consumer base
advocating for women
m
aintaining and reflecting an
established brand
creating corporate identity through
crowdsourcing
solution = Glamour Reel Moments
http://www.glamalert.com/reelmoments-2011/
Glamour Reel Moments is a collaboration between read-
ers, celebrities and Glamour Magazine. The project utilizes
stories submitted by readers as the basis for short films
that are posted to the website. The movies each illustrate
a story inspired by a reader, that addresses a women’s
issue or something related. The first story, “A Proper Send-
Off” is about a woman diagnosed with breast cancer. The
second movie, “Kalien” is about autism, and the third movie,
“Free Hugs” is about the emotional toll of a bad break-up.
Glamour states that the project is intended to allow more
women a hand at directing, while illustrating real life stories
and overall “empowering” women.

14. Design Advocacy/
Fine Art
Problem=
creating community through collaboration
representing the nature of a community
crossing design/art boundaries
circumventing the gallery system
Solution=
The Brooklyn Love Exchange
http://brooklynloveexchange.blogspot.com/
The Brooklyn Love Exchange is a project by artist, textiles
designer and educator, Iviva Olenick. During this project,
Olenick collected stories and accounts from Brooklynites
for an entire year. She embroidered their stories into a
non-linear book or “blog” as she often refers to her work,
illustrating the stories through the use of embroidered type.
She also created a map of the borough uses direct quotes
from each of the participants. The project culminated in an
exhibition at the Muriel Guipen Gallery in Carol Gardens
Brooklyn and continues to live on

15. Design Advocacy
problem = advocating for the 99%
raising awareness about
social inequities
inciting massive infrastructure
and political change
engaging social discourse
poster submissions
solution = Occuprint
http://occuprint.org/
Occuprint is an online, ongoing, participatory open call for
people to contribute design posters advocating for the
Occupy Wall Street movement and all of the values that it
embodies. It serves as a forum for designers to share their
take on the movement and what it means to them. It is a
non-profit space that does not seek to profit from any of
the submissions, but merely to offer a voice for those who
wish to express themselves.

16. Cross Disciplinary Creative
Collaboration
problem = breaking disciplinary and social
boundaries
creating a platform & network
to facilitate cross disciplinary
collaboration
solution = HitRecord
http://www.hitrecord.org/
Hit Record is an open collaborative production company
created by actor Joseph Gordon Levitt. The goal of the
project is to initiate participation between multiple
collaborators from multiple backgrounds on various
projects. Proposals are generated by all members. The
group does projects that range from films, books and
also performances, which feature live improvisation.
Overall, Levitt states that the collaboration is of interest
to him, because it breaks down social barriers by allow-
ing him to collaborate with talented individuals that are
outside of his normal circle, i.e. Hollywood. Collabora-
tors can upload resources, which other contributors are
encouraged to “remix.” Collaborators enjoy the benefits
of actually being paid for their efforts in the event that
the project generates revenue. Writers, artists, actors,
and the like are invited to participate.

17. left and below:
Education, shots from the
website. It asks
Cross Disciplinary Collaboration you questions to
determine your
personal taste in
artwork, and then
problem = bringing art to a wider audience makes recom-
mendations for
celebrating the culture of a location events based on
your responses.
bridging the gap between different
disciplines to promote understanding
and appreciation
Pacific Standard Time
http://www.pacificstandardtime.org
“Pacific Standard Time is an unprecedented collaboration
of cultural institutions across Southern California coming
together to celebrate the birth of the L.A. art scene. Begin-
ning October 2011, over 60 cultural institutions will make
their contributions to this region-wide initiative encompass-
ing every major L.A. art movement from 1945 to 1980.
Celebrate the era that continues to inspire the world.”
The website documents event and lecture times and offers
an interactive feature that allows the user to save events
such as gallery openings in a chache for reference. It also
offers additional information, videos
and other learning tools. right: still from a video where
Anthony Kiedis (musician) and
Ed Ruscha (visual artist) discuss
differences and similarities in
their art forms.
http://youtu.be/9VrDEtpQGMs

18. Additional Inspiration

19. Anselm
Kiefer
combining image and language to
create visual metaphor
Anselm Kiefer, Antwerp City Museums,
Exhibition Publication 10/23/2010-1/23/11
Text by Christien Deblaere
“Anselm Kiefer was born in Donaueschingen
in 1945. After studying law, literature and
linguistics at the University of Freiburg, he
was undecided between a career in writing
and the visual arts. It was Joseph Beuys, whom
he met at the Dusseldorf Art Academy, who
suggested he should combine the two modes
of expression. Kiefer’s oeuvre is a Gesamtk
unstwerk of word and image, a poetic and
epic total experience. He is, first and foremost,
a teller of stories. Writing plays an important
role in his work. He often integrates leaden
books into his creations.”

20. Ed Ruscha
uses language and visual tropes in a way
that crosses disciplinary boundaries of
art and design. Also utilizes commercial
production techniques such as silkscreen
and off-set printing.

21. graphic music notation

22. Possible Outcome Storyboard