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Alexei Kapterev’s

Presentation
SECRETS
 A textbook on presentations
Ok, there are MANY
good books on presentations
Perhaps even TOO MANY
Which one is

THE ONE
 you need?
Ask yourself: what do you NEED
 to KNOW about presentations?
The answer is simple.
 You need to know



3MAJOR
  SUBJECTS
1) Story      2) Design




3) Delivery
STORY
  Beginning
   Create a connection

   Problem
     Ask a question

   Solution
   Suggest an answer

  Resolution
      Call to action
DESIGN
    A
  Colors           Typography




Illustrations   Data Visualization
DELIVERY
But most books cover
ONLY one or two areas
But most books cover
ONLY one or two areas




   Well, except for one of them.
I teach entrepreneurship at the
Harvard Business School, where
I badger the students to improve
their presentation skills.
Previously, I had to send students to
THREE SEPARATE SOURCES...

         Tomas R. Eisenmann
          Professor of Business Administration,
          Harvard Business School
But Kapterev's "Presentation Secrets"
provides a terrific overview of
ALL THREE TOPICS, and it's the
right place to start for anyone who
wants build their presentation skills.

           Tomas R. Eisenmann
           Professor of Business Administration,
           Harvard Business School
It’s not just comprehensive. It’s well-written, too:



 When I pick it up I feel I'm in the
 company of an entertaining and
 humble expert who wants to share
 his expertise.


              Brian Jenner
              UK Speechwriters' Guild, Founder
And did I mention great reviews?


I have deep admiration for this body
of work. Kapterev has brought fresh
insights and discovery into how to
STRUCTURE, BUILD and
DELIVER a presentation.


          Nancy Duarte
          CEO, Duarte Design
If you need just
ONE GOOD BOOK
  on presentations,
 chances are that’s
  the one. Buy it.


     Alexei Kapterev
     Book author
TRANSFORM
 your presentations with

Presentation
SECRETS
Click to buy from your favorite retailer:




 Amazon          Apple          Wiley
Did you enjoy this
presentation? Share it.

              Cheers, A.

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Presentation Secrets Comprehensive Guide

  • 1. Alexei Kapterev’s Presentation SECRETS A textbook on presentations
  • 2. Ok, there are MANY good books on presentations
  • 4. Which one is THE ONE you need?
  • 5. Ask yourself: what do you NEED to KNOW about presentations?
  • 6. The answer is simple. You need to know 3MAJOR SUBJECTS
  • 7.
  • 8. 1) Story 2) Design 3) Delivery
  • 9. STORY Beginning Create a connection Problem Ask a question Solution Suggest an answer Resolution Call to action
  • 10. DESIGN A Colors Typography Illustrations Data Visualization
  • 12. But most books cover ONLY one or two areas
  • 13. But most books cover ONLY one or two areas Well, except for one of them.
  • 14. I teach entrepreneurship at the Harvard Business School, where I badger the students to improve their presentation skills. Previously, I had to send students to THREE SEPARATE SOURCES... Tomas R. Eisenmann Professor of Business Administration, Harvard Business School
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  • 19. TRANSFORM your presentations with Presentation SECRETS Click to buy from your favorite retailer: Amazon Apple Wiley
  • 20. Did you enjoy this presentation? Share it. Cheers, A.