1. Relevant and high performing
impact ads
www.intextual.net

2. WHO ARE WE?
INTEXTUAL IS AN ONLINE ADVERTISING NETWORK
FEATURING AN UNIQUE CONTEXTUAL TARGETING
TECHNOLOGY
INTEXTUAL ALLOWS ADVERTISERS TO REACH THEIR
DESIRED AUDIENCE BY CHOOSING RELEVANT KEYWORDS
TO THEIR PRODUCTS & SERVICES
INTEXTUAL HAS SUCCESFULLY RUN CAMPAIGNS FOR
+300 FIRST TIER ADVERTISERS IN LATIN AMERICA AND
SPAIN .
INTEXTUAL REACHS OVER 40MM PEOPLE EVERY MONTH

3. WHO IS USING INTEXTUAL?
ADVERTISERS SITES

4. INTEXTUAL'S AUDIENCE
MX CL ES
8.658.490 3.333.486 3.472.931
AR PE BR
8.554.433 3.682.634 1.084.139
CO VE USA
3.914.553 2.382.082 1.467.310
E-Planning ad-server stats – january 2011

5. ADVANTAGES
Keyword Targeting
We offer a solution for each audience and campaign.
Extensive Reach to over 40.000.000
monthly unique users
In-Text formats ensures
CTRs from 2% to 15%.
High Impact Video formats .
Save Time. Our specialized team uploads and
optimizes the campaigns.
Target by Country, Frequency,
Time of the day

6. What about users' attention?
The Golden Triangle
Eyetracking
Heatmap
1) Banners go
unnoticed
2) Text content
gets the
most
attention.

7. INTEXTUAL'S SOLUTION
IntextAd identifies website's
content, looking for relevant
keywords to our ads. These
keywords are double
underlined in another color
to highlight them.
= HIGH RELEVANCE
Whenever a user mouseover
one of these highlighted
keywords, a relevant ad is
shown.
= HIGH IMPACT

8. AD FORMATS
Intextual Ads:
Are the Internet
equivalent
to infomercials,
sponsorships or
PNT that had
existed on TV,
radio and
graphic
advertising
since always.

9. RESUMING: INTEXT ADS vs BANNERS
Brand Recall
4 to 5 times higher than traditional display banners
Increased purchase intent
+ 77% product favorability
+ 68% product purchase intent
+ 42% brand purchase intent
Better Post View results
+ 400% searched for the brand vs. non
exposed
+ 250% visited the site time after
Message Recall
2,5 times higher
Comscore Study – July 2010 - http://bit.ly/a99sF2

10. WHAT DOES USERS THINK ABOUT INTEXT?
Which one of these ad-formats was
the most relevant to you?
21% Intext-Ads
15% Google Text-Ads
14% Interstitials-Ads
10% Video banners
14% Squared Banners
11% Horizontal Banners
Comscore Study – July 2010 - http://bit.ly/a99sF2

11. Reach Us!
ARGENTINA COLOMBIA COSTA RICA CHILE
Tel: 5411 4774 6819 Tel: 57(1) 317 8022 BEA DIGITAL Tel: 562 231 63 53
J A Cabrera 5728 Of 7 Calle 69A Nro 4-47 Piso 4 Andrés Soler AV Providencia 2088 of 32
Germán Herebia BEA DIGITAL ventas@beadigital.com AHI ONLINE
gherebia@intextual.net Andrés Soler Jaime Fuenzalida
ventas@beadigital.com j.fuenza@ahi.cl
MEXICO PANAMA PERU VENEZUELA
Emilio Castelar 171 BEA DIGITAL BEA DIGITAL BEA DIGITAL
Polanco - Mexico DF Andrés Soler Andrés Soler Andrés Soler
José Antonio Azpiazu ventas@beadigital.com ventas@beadigital.com ventas@beadigital.com
jazpiazu@intextual.net