Rapid changes in technology and consumer behavior are changing retail – in store and on the go. And when these trends go mainstream, retailers will adapt to consumer needs, rather than just playing the waiting game or letting the competition eat into their lunch. 2014 is the year to rethink retail. For more on retail trends, click here: http://www.infosys.com/trends/Pages/retail-2014.aspx

1. TRENDS 2014
THE RETAIL
COLLECTION
RESPONSIVE NOT ENOUGH,
ADAPTIVE IS IMPERATIVE

2. TRENDS 2014
THE RETAIL
COLLECTION
Rapid changes in technology and consumer behavior
are changing retail – in store and
on the go. And when these trends go mainstream,
retailers will adapt to consumer needs, rather than just
playing the waiting game or letting the competition
eat into their lunch. 2014 is the year to rethink retail.

3. TRENDS 2014
THE RETAIL
COLLECTION
1
2
GETTING
PERSONAL
LIKE IT,
BUY IT
Consumers will want ‘even
more’ personalized offers
and tailor-made
promotions
Consumers will want to ‘buy
now’ – anywhere online
without visiting the retailer’s
e-commerce website

4. TRENDS 2014
THE RETAIL
COLLECTION
3
4
DELIVER
NOW!
PAY AS
YOU LIKE IT!
Two-day shipping will be
archaic – consumers will
choose delivery time and
place as per convenience
Consumers will ‘choose’
the flexibility of multiple
payment options

5. TRENDS 2014
THE RETAIL
COLLECTION
5
6
EVERYWHERE FOR
EVERY CONSUMER
DESIGN-TO-SHELF
GETS NIMBLER
Consumers will want to
engage with retailers on all
digital channels
of their choice
Fashion will get faster –
consumers will ‘choose’ to
co-create products with
retailers and lead trends

6. TRENDS 2014
THE RETAIL
COLLECTION
7
REVERSE
SHOWROOMING
Showrooming is fading –
consumers will ‘continue’ to
research more online and
then buy in store

7. TRENDS 2014
THE RETAIL
COLLECTION
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