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HYPER FOCUSED
TO A FAULT
THE FUTURE OF COLLABORATIVE MOBILE
|BRITTANY TARVIN @BRITTANYTARVIN
InfoQ.com: News & Community Site
• 750,000 unique visitors/month
• Published in 4 languages (English, Chinese, Japanese and Brazilian
Portuguese)
• Post content from our QCon conferences
• News 15-20 / week
• Articles 3-4 / week
• Presentations (videos) 12-15 / week
• Interviews 2-3 / week
• Books 1 / month
Watch the video with slide
synchronization on InfoQ.com!
http://www.infoq.com/presentations
/mobile-privacy-security
Presented at QCon New York
www.qconnewyork.com
Purpose of QCon
- to empower software development by facilitating the spread of
knowledge and innovation
Strategy
- practitioner-driven conference designed for YOU: influencers of
change and innovation in your teams
- speakers and topics driving the evolution and innovation
- connecting and catalyzing the influencers and innovators
Highlights
- attended by more than 12,000 delegates since 2007
- held in 9 cities worldwide
HI I'M BRIT!
Co-founder & CEO @FadingRed
iOS/Mac Developer
Girl Develop It Chicago Leader @GDIChicago
CONNECTING THE DOTS...
Hyper Focus in Mobile Development
Limitations on the Future
Privacy & Security Concerns
Best Practices and Big Ideas
A Theoretical Future for the Mobile Ecosystem
HYPER FOCUSED
“Great iOS apps have a laser focus on the
task users want to accomplish.”
— Apple HIG
APP DESCRIPTION STATEMENT
“A shopping list creation tool for thrifty
people who love to cook.” — Apple HIG
WHAT DOES THIS HAVE TO DO
WITH PRIVACY AND SECURITY?
KIND OF A LOT, ACTUALLY.
A critical factor for the sustainable
development of [the mobile] eco-system is a
robust and effective framework for the
protection of privacy, where users can
continue to have confidence and trust in
mobile applications and services. — GSMA
THE FACTS:
60% uninstall or avoid apps due to privacy concerns
Mobile introduces new security challenges
Humans avoid vulnerability
PRIVACY POLICIES ARE A MESS
3,000+ words
10+ minutes to read
Crammed with technical jargon
Zero consistency
YOU'RE GOING TO DO WHAT TO
MY COOKIE?!
PERSONALLY IDENTIFIABLE
DATA
Seemingly anonymous, publicly accessible information can
add up to unique identification.
THE PERSONAL GENOME
PROJECT
SEEMINGLY ANONYMOUS...
ZIP, GENDER, BIRTHDAY
Uniquely identifies 87% of US population
MOBILE SPECIFIC CONCERNS
GPS tracking
Contacts, call and text logs
Device Identifers
Your life on one tiny device
THE RESULT...
LOCK IT DOWN
RIGHT TO DATA PORTABILITY
API'S & BIG DATA
SMALL CHANGES, BIG IMPACT
Transparency and granularity of control
Lifecycle privacy and security information
Readable, mobile optimized privacy policies
Train every software developer in security
EDUCATION + CONSISTENCY = TRUST
WHAT IF...
Indie mobile developers to major
corporations attacked privacy and
security in a consistent manner that
established consumer trust?
The mobile eco-system could be hyper
focused and hyper collaborative?
API design processes encouraged
external participation?
We really made smart phones earn their
title?
RESOURCES & FURTHER READING
EU Data Protection Reform 2012 Directive
RDP Antitrust & Privacy Critique
Privacy on the Go
Consumer Privacy Bill of Rights
Mobile Privacy Principles
Best Practices for Mobile App Developers
Privacy and Data Management on Mobile Devices
Participants in Personal Genome Project Identified by
Privacy Experts
THANK YOU!
|BRITTANY TARVIN @BRITTANYTARVIN

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Hyper Focused to a Fault

  • 1. HYPER FOCUSED TO A FAULT THE FUTURE OF COLLABORATIVE MOBILE |BRITTANY TARVIN @BRITTANYTARVIN
  • 2. InfoQ.com: News & Community Site • 750,000 unique visitors/month • Published in 4 languages (English, Chinese, Japanese and Brazilian Portuguese) • Post content from our QCon conferences • News 15-20 / week • Articles 3-4 / week • Presentations (videos) 12-15 / week • Interviews 2-3 / week • Books 1 / month Watch the video with slide synchronization on InfoQ.com! http://www.infoq.com/presentations /mobile-privacy-security
  • 3. Presented at QCon New York www.qconnewyork.com Purpose of QCon - to empower software development by facilitating the spread of knowledge and innovation Strategy - practitioner-driven conference designed for YOU: influencers of change and innovation in your teams - speakers and topics driving the evolution and innovation - connecting and catalyzing the influencers and innovators Highlights - attended by more than 12,000 delegates since 2007 - held in 9 cities worldwide
  • 4. HI I'M BRIT! Co-founder & CEO @FadingRed iOS/Mac Developer Girl Develop It Chicago Leader @GDIChicago
  • 5. CONNECTING THE DOTS... Hyper Focus in Mobile Development Limitations on the Future Privacy & Security Concerns Best Practices and Big Ideas A Theoretical Future for the Mobile Ecosystem
  • 7. “Great iOS apps have a laser focus on the task users want to accomplish.” — Apple HIG
  • 8. APP DESCRIPTION STATEMENT “A shopping list creation tool for thrifty people who love to cook.” — Apple HIG
  • 9.
  • 10.
  • 11.
  • 12.
  • 13. WHAT DOES THIS HAVE TO DO WITH PRIVACY AND SECURITY?
  • 14. KIND OF A LOT, ACTUALLY.
  • 15. A critical factor for the sustainable development of [the mobile] eco-system is a robust and effective framework for the protection of privacy, where users can continue to have confidence and trust in mobile applications and services. — GSMA
  • 16. THE FACTS: 60% uninstall or avoid apps due to privacy concerns Mobile introduces new security challenges Humans avoid vulnerability
  • 17. PRIVACY POLICIES ARE A MESS 3,000+ words 10+ minutes to read Crammed with technical jargon Zero consistency
  • 18. YOU'RE GOING TO DO WHAT TO MY COOKIE?!
  • 19. PERSONALLY IDENTIFIABLE DATA Seemingly anonymous, publicly accessible information can add up to unique identification.
  • 22. ZIP, GENDER, BIRTHDAY Uniquely identifies 87% of US population
  • 23. MOBILE SPECIFIC CONCERNS GPS tracking Contacts, call and text logs Device Identifers Your life on one tiny device
  • 25.
  • 27. RIGHT TO DATA PORTABILITY
  • 28. API'S & BIG DATA
  • 29. SMALL CHANGES, BIG IMPACT Transparency and granularity of control Lifecycle privacy and security information Readable, mobile optimized privacy policies Train every software developer in security
  • 32. Indie mobile developers to major corporations attacked privacy and security in a consistent manner that established consumer trust?
  • 33. The mobile eco-system could be hyper focused and hyper collaborative?
  • 34. API design processes encouraged external participation?
  • 35. We really made smart phones earn their title?
  • 36.
  • 37. RESOURCES & FURTHER READING EU Data Protection Reform 2012 Directive RDP Antitrust & Privacy Critique Privacy on the Go Consumer Privacy Bill of Rights Mobile Privacy Principles Best Practices for Mobile App Developers Privacy and Data Management on Mobile Devices Participants in Personal Genome Project Identified by Privacy Experts
  • 38. THANK YOU! |BRITTANY TARVIN @BRITTANYTARVIN