1. YOUR FREE COPYNovember 2014
Indwe
BLOEMFONTEINCAPETOWNDURBANEASTLONDONGABORONEGEORGEHOEDSPRUITJOHANNESBURGKIMBERLEY
LUBUMBASHILUSAKAWINDHOEKNELSPRUITPORTELIZABETHPIETERMARITZBURGRICHARDSBAYWALVISBAYHARARE
Reflection
Africa Through the Lens
profiles Every month, Indwe features at least one prominent local or
international celebrity, business person or remarkable public figure. In the past,
the magazine has featured such noted personalities as Nelson Mandela, Oliver
Tambo and Elana Afrika.
travel From extreme exploits in Mpumalanga to property prospects in
Mozambique and ocean adventures in Namibia, this section of the magazine
offers diverse angles on travel opportunities both locally and internationally,
with a specific focus on the destinations that SA Express visits.
exclusive accommodation Southern Africa has an abundance
of guesthouses, hotels, spas and safari lodges on offer, catering for the
sophisticated local and international tourist. In this section, Indwe explores the
country’s exclusive selection of elite establishments.
technology / business The well-informed articles in this section take
a look at current trends in the technological, business, finance, investment and
property industries, as supplied by specialists in the relevant fields.
motoring From exciting new vehicles on the market to Car of the Year
Finalists, Indwe’s extensive motoring section brings its readers all the facts and
opinions from experts in the industry.
Reader Demographics
70% business travellers
30% leisure travellers
71% male
29% female
60% of male travellers take more
than 10 trips per annum
LSM 9-10
About the Publisher Indwe is published monthly by TJT
Media. Our core business is corporate media, over the years we have
become specialists in in-flight publications and have a proud record
of publishing exceptional in-flight magazines for several domestic and
international airlines.
RATECARD
2015Indwe
Ladies' ChoiceBest of Jozi
BLOEMFONTEINCAPETOWNDURBANEASTLONDONGABORONEGEORGEHOEDSPRUITJOHANNESBURGKIMBERLEY
LUBUMBASHILUSAKAWINDHOEKNELSPRUITPORTELIZABETHPIETERMARITZBURGRICHARDSBAYWALVISBAYHARARE
BLOEMFONTEINCAPETOWNDURBANEASTLONDONGABORONEGEORGEHOEDSPRUITJOHANNESBURGKIMBERLEY
LUBUMBASHILUSAKAWINDHOEKNELSPRUITPORTELIZABETHPIETERMARITZBURGRICHARDSBAYWALVISBAYHARARE
YOUR FREE COPYAUGUST 2014
Indwe
The magazine Indwe is the exclusive monthly
in-flight magazine for SA Express. With a clean, sophisticated
layout and astute editorial copy, Indwe provides readers and
advertisers a superlative publication.
There is no more captive an audience than inside an airplane,
at 36,000 feet in the air. SA Express carries approximately
160,000 passengers per month between 16 domestic and
regional destinations.
A Thorough Distribution Indwe is placed
onboard allSAExpressflightsonthefirstdayofeachmonth,with
magazines that have been removed or damaged replenished
after each return flight. The magazine is also placed in all the
SAA Business Class Lounges (domestic and international),
and distributed to selected Publicity Associations, Tourist
Information Bureaus, Hotels and Private Lodges.

2. YOUR FREE COPYOctober 2014
Indwe
BLOEMFONTEINCAPETOWNDURBANEASTLONDONGABORONEGEORGEHOEDSPRUITJOHANNESBURGKIMBERLEY
LUBUMBASHILUSAKAWINDHOEKNELSPRUITPORTELIZABETHPIETERMARITZBURGRICHARDSBAYWALVISBAYHARARE
Wooden WondersSA's Unique Trees
ADVERTISING SALES
NATIONAL SALES & BUSINESS DEVELOPMENT MANAGER
Chantal Barton
+27 83 459 3086
chantal@tcbmedia.co.za
NATIONAL SALES MANAGER
Bryan B Kayavhu
+27 83 785 6691
bryan@tcbmedia.co.za
CONTENT
PUBLISHER
Bernard Hellberg
+27 82 350 2857
bernard@tcbmedia.co.za
EDITOR
Nicky Furniss
nicky@tcbmedia.co.za
GRAPHIC DESIGNER
Lindsey Steenkamp
design@tcbmedia.co.za
TCB MEDIA (Pty) Ltd
P O Box 11273,Hatfield,0028
PRETORIA OFFICE
343 Lynnwood Road,Menlo
Park,Pretoria,0081
Tel:+27 12 425 5800
Fax:0866 773 285
CAPETOWN OFFICE
203 Manhattan Suites,Esplanade
Road,Century City
Tel:+27 21 552 2829
Fax:0866 773 285
Advertising Rates 2014
Insertion Rate 3 Editions
(- 5%)
6 Editions
(- 7.5%)
7+ Editions
(- 10%)
Double Page Spread (DPS) R44 900 R42 700 R40 700 R38 900
Full Page (FP) R26 900 R25 900 R24 800 R23 700
Half Page (HP) R15 400 R14 700 R13 900 R13 400
Advertorial / Editorial (FP) R 32 450
Advertorial / Editorial (DPS) R 53 950
PRIME POSITIONS
Inside Front DPS R 51 500 R 48 100 R 46 800 R 44 800
Second DPS R48 900 R46 900 R44 800 R42 800
Outside Back Cover R31 900 R30 700 R28 900 R27 900
Inside Back Cover R28 900 R27 900 R26 900 R25 700
Page next to Contents R28 900 R27 900 R26 900 R25 700
Publication Dates
Issue Date Editorial Cover Material
February 2015 02 Jan 09 Jan 16 Jan
March 2015 30 Jan 06 Feb 13 Feb
April 2015 02 Mar 09 Mar 16 Mar
May 2015 30 Mar 10 Apr 17 Apr
June 2015 01 May 08 May 15 May
July 2015 01 Apr 08 Jun 15 Jun
August 2015 03 Jul 09 Jul 16 Jul
September 2015 31 Jul 10 Aug 17 Aug
October 2015 03 Sep 10 Sep 17 Sep
November 2015 02 Oct 09 Oct 16 Oct
December 2015 02 Nov 09 Nov 16 Nov
January 2016 24 Nov 04 Dec 11 Dec
Conditions:
• All rates include 16,5% Agency Commission and excludeVAT.
• 5% Discount with payment upon placement.
• All rates are for full colour insertions.
• Third page strips and quarter pages limited to 8 per edition.
Placement at the discretion of the editor.
• The right to refuse/edit advertorial is reserved.
CancellationPenalties:
• Cancellation deadlines are the same as
booking deadlines.
• Clientswhofailtosupplycopy/photographs/finishedadvertising
materialbydeadlinewillbebilledforthespacebooked.
Material Specs
Sizes Trim (Height x Width) Bleed (H x W) Type (H x W)
DPS 275 x 420mm 285 x 430mm 260 x 405mm
Full Page 275 x 210mm 285 x 220mm 265 x 200mm
Half Page Vertical 275 x 105mm 280 x 110mm 265 x 95mm
Half Page Horizontal 137 x 210mm 142 x 215mm 130 x 200mm
www.freemagazines.co.za
Available on your favourite platform at
RATECARD
2015Indwe
Material Requirements
- A fee of R750 per advertisement (incl. three corrections) will be levied for new material designs.
- TCB Media prefers ADSTREAM for material uploads. To use ADSTREAM email ads.za@adstream.com or
call +27 11 799 7846. Alternatively, please supply material in print optimised high resolution (300dpi) PDF
format with a colour proof*. Include bleed as per table and include crop marks. (Please add 5mm offset to
prevent colour bars and registration marks in bleed). All fonts must be embedded.
*If proof is not supplied, TCB Media cannot be held responsible for colour matching in the final product.
tailormade publishing
www.tcbmedia.co.za