The Consumer Consulting Board: How Online Customer Communities will reshape your business (by Tom De Ruyck)

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The Consumer Consulting Board: How Online Customer Communities will reshape your business (by Tom De Ruyck), presented at the AMSRS National Conferences in Melbourne (AU) on Thursday September 6, 2012.

Reisen Technologie

Insighting Developing

Business
Objectives

Optimizing Implementing

@tomderuyck

CHOOSING YOUR
Pilot Project

@tomderuyck

Communication is key!

Conversations from internal stakeholders Proud Conversation
company company

Boring Adored
company company

Conversations from external stakeholders

@tomderuyck

It’s an EVOLUTION,
not a REVOLUTION!

@tomderuyck

linkedin.com/in/tomderuyck
@tomderuyck
tom@insites-consulting.com

www.insites-consulting.com

New York – London – Ghent – Rotterdam – Timisoara

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The Consumer Consulting Board: How Online Customer Communities will reshape your business (by Tom De Ruyck)

10. @tomderuyck

11. @tomderuyck

12. @tomderuyck

13. @tomderuyck

14. @tomderuyck

15. @tomderuyck

16. @tomderuyck

17. @tomderuyck

18. @tomderuyck

19. @tomderuyck

20. Insighting Developing Business Objectives Optimizing Implementing @tomderuyck

21. @tomderuyck

22. @tomderuyck

23. @tomderuyck

24. @tomderuyck

25. @tomderuyck

26. @tomderuyck

27. @tomderuyck

28. @tomderuyck

29. @tomderuyck

30. @tomderuyck

31. @tomderuyck

32. @tomderuyck

33. CHOOSING YOUR Pilot Project @tomderuyck

34. @tomderuyck

35. Communication is key! Conversations from internal stakeholders Proud Conversation company company Boring Adored company company Conversations from external stakeholders @tomderuyck

36. Internal @tomderuyck

37. Internal @tomderuyck

38. Internal @tomderuyck

39. Internal @tomderuyck

40. @tomderuyck

41. External @tomderuyck

42. @tomderuyck

43. @tomderuyck

44. @tomderuyck

45. @tomderuyck

46. @tomderuyck

47. It’s an EVOLUTION, not a REVOLUTION! @tomderuyck