Empfohlen
Empfohlen
Weitere ähnliche Inhalte
Ähnlich wie Itbetw trust you_jost
Ähnlich wie Itbetw trust you_jost (12)
Mehr von ITB Berlin
Mehr von ITB Berlin (20)
Itbetw trust you_jost
- 1. Search the world's opinion
- 2. There are about 100.000.000 hotel reviews in the internet TrustYou, STABLAB University Munich
- 3. In average 80% of all reviews are positive TrustYou, STABLAB University Munich
- 4. Up to 90% use social media before making a buying decision Nielsen, 2009
- 7. ? ? HOTEL “Where can I “What are find relevant my guests information?” OTAs + ? saying?” Agencies “How do I guide my users?”
- 8. Semantic Chaos Structure Technology Semantic Technology
- 9. Semantic Chaos Structure Technology “No WiFi in “The check-in was hotel rooms.” very quick.” “The surroundings were noisy and bleak.” “The staff was “Food and drinks friendly to kids.” were great.”
- 10. Semantic Chaos Structure Technology Hotel Hotel Hotel ABC DEF XYZ Semantic + Kid Friendly Staff (4) Technology + Great Restaurant (8) - Small rooms (3) - No WiFi (2) Criteria: Good Food Category: Family Hotel
- 11. Backup Magic Box Backup TrustYou.com Backup TrustYou Analytics
- 17. back
- 18. back
- 19. ! ! HOTEL Search Analyze TrustYou Search™ Travel ! TrustYou Analytics™ Websites Structure TrustYou Semantics™
- 22. back
- 23. back
- 24. back
- 25. back
- 26. back
- 27. back
- 28. back
- 29. back
- 30. back
- 31. back
- 32. back
- 33. back
- 34. back
- 35. back
- 36. back
- 37. back
- 38. back
- 39. back
- 40. back
- 41. back
- 42. back
- 43. back