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International Facility Management Association
International Facility Management Association

How IFMA uses social media

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Social Media What is it and how does IFMA use it today? Ryan Bellinghausen
What is social media? Wikipedia: Social media includes Web-based and mobile technologies used to turn communication into interactive dialogue. Social media is a group of Internet-based applications that build on the ideological and technological foundations of Web 2.0, and that allow the creation and exchange of user-generated content. Social media is media for social interaction as a super-set beyond social communication.
What’s out there? Publish Interactive Personal Livestream International Photos Games Real-time Communicate Discuss Create Connect Links Videos Virtual Professional Podcasts Creative Share
What sites does IFMA use? Facebook – social networking Twitter – microblogging, social networking LinkedIn – professional social networking Flickr – photo sharing YouTube – video sharing SlideShare – presentation hosting
IFMA: April 2012 General statistics: • Likes: 1,211 • Facebook has more than 845 million active users. • The average user spends about 20 minutes per day on Facebook. IFMA: June 2011 • The United States has about • Likes: 663 152.5 million users. • People between the ages of 25-44 use Facebook the most.
General Statistics IFMA: April 2012 •More than 300 million users. • Followers: 6,613 •Generates more than 300 million • Following: 925 tweets a day. • Tweets: 2,210 •Handles over 1.6 billion search queries a day.
IFMA: April 2012 • Group members: 19,193 • Subgroups: 9
• Maintain your sites and invite others • Keep it relevant, timely and appropriate • Don’t be pushy • Don’t jump into every social network • Poke around • Have fun!
 Have a question, comment or suggestion? Let’s work together to get started! See you online!

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Social Media

  • 1. Social Media What is it and how does IFMA use it today? Ryan Bellinghausen
  • 2. What is social media? Wikipedia: Social media includes Web-based and mobile technologies used to turn communication into interactive dialogue. Social media is a group of Internet-based applications that build on the ideological and technological foundations of Web 2.0, and that allow the creation and exchange of user-generated content. Social media is media for social interaction as a super-set beyond social communication.
  • 3. What’s out there? Publish Interactive Personal Livestream International Photos Games Real-time Communicate Discuss Create Connect Links Videos Virtual Professional Podcasts Creative Share
  • 4. What sites does IFMA use? Facebook – social networking Twitter – microblogging, social networking LinkedIn – professional social networking Flickr – photo sharing YouTube – video sharing SlideShare – presentation hosting
  • 5. IFMA: April 2012 General statistics: • Likes: 1,211 • Facebook has more than 845 million active users. • The average user spends about 20 minutes per day on Facebook. IFMA: June 2011 • The United States has about • Likes: 663 152.5 million users. • People between the ages of 25-44 use Facebook the most.
  • 6.
  • 7. General Statistics IFMA: April 2012 •More than 300 million users. • Followers: 6,613 •Generates more than 300 million • Following: 925 tweets a day. • Tweets: 2,210 •Handles over 1.6 billion search queries a day.
  • 8.
  • 9.
  • 10. IFMA: April 2012 • Group members: 19,193 • Subgroups: 9
  • 11.
  • 12.
  • 13. • Maintain your sites and invite others • Keep it relevant, timely and appropriate • Don’t be pushy • Don’t jump into every social network • Poke around • Have fun!
  • 14.  Have a question, comment or suggestion? Let’s work together to get started! See you online!