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Q4 Media Overview




              © 2011 IBM Corporation
Q4 Media Overview
Layer            Print                         Online


                       Sustainability               TheSmarterCity Experience
Agenda               Smarter Commerce            City within a City banner pre rolls
                           Cloud                             CMO Study
                      Smarter City V2                      Cloud Banners
                       Data Security                        CMO Mobile
                        CMO Study


                       Marine Max                       Marine Max LP
Make The Case            E Meter                       Marine Max Banner
                     Amsterdam Airport                     E Meter LP
                                                      Amsterdam Airport LP

                        DB2 Wave 2                    Competitive Online Ads
Competitive            Netezza Wave 2
                          System Z
                        Web sphere

                   Smart Cloud Enterprise             Smart Cloud Banners + LP
Mid Market                                      Smarter Cloud Managed Banners +LP’s
                 Smart CloudManagedBackup
                                               Vulnerability Management Banners+ LP’s
                  Vulnerability Management            Lotus Live Banners + LP’s
                          Lotus Live
                          Storewize
                        System x Intel                 System X Banners + LP’s
Express Seller   Storage campaign (Coming in
                            Nov)




                                                                © 2011 IBM Corporation
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Marine Max Online Banner
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Q4 Media Overview