IBM Software Day 2013. Unleash business innovation with the next generation of cloud computing

2. Unleash Business Innovation with the
Next Generation of Cloud Computing
Mohamed Abdula
Director, Strategy and Product Management
SmartCloud Foundation

3. Technology has never been more important to business
2004 2006 2008 2010 2012
79% Technology Factors
69% People Skills
68% Market Factors
Economic factors
Regulatory Concerns
Globalization
2012 IBM Global CEO Study
For the first time, CEOs identify technology as the most important external force
impacting their organizations

4. CIOs turn to innovative technologies to deliver outcomes
Big Data 83%
Mobile 74%
Cloud 68%
BPM 60%
Security 58%

5. The challenge: Innovate while managing rapid change
Massive Boundless Accelerating Expanding risk
amounts of data Infrastructures Markets and cost
2.4 Quintrillion 1.2 Billion 64% 100,000
Bytes of new Mobile employees Worry that they Cyber attacks
data Created accessing business cannot keep up every minute,
Every Day applications & data every day

6. Enabling new models of engagement
Systems of Record Systems of Engagement
• Core Data and Transactions • Social, Mobile, User Interface
Intelligent,
• Applications Infrastructure Adaptive • Parallel Application Model
• Dedicated Resources Workloads • Shared Infrastructure
Data & Transaction Integrity Smarter Devices & Assets

7. Enabling new models of service innovations
Vehicle Emergency
Monitoring Services
Services
Warranty Data
Services Person
Insurance al
“Pay as you ServiceRemote
Drive” Services s Access
Services
Data Center

8. A next generation Cloud infrastructure is fundamental
Big Data  Analyze an enormous variety of information sources
Analytics  Real-time insights and actions on streaming data
Security
Intelligence
Mobile Cloud & Optimized
 People and Identity
Data and Information
Enterprise 
Workloads  Application Security
 Hybrid mobile
app development  Agile provisioning  Security Analytics
 Multi-channel integration  Elastic compute power
 Device management  Scalable storage resources
 Workloads on the move  Intelligent services

9. Characteristics of an enterprise-class Cloud infrastructure
Intelligent Workload Optimization Build upon a
common Cloud
management
Patterns of Expertise standards
architecture
Dynamically Orchestrated Services

10. Cloud Service Orchestration is an emerging critical need
Intelligent, adaptive Cloud workloads …
Resource Orchestration Workload Orchestration Service Orchestration
Onboard, provision, manage Workload aware placement / optimization Llifecycle of business cloud services

11. Enterprise Cloud architecture driven by standards
Intelligent, Hybrid
Cloud Services
Common Cloud Management Services
built on a standards reference model
Cloud Workload
Orchestration
Cloud Service
Management
Cloud Service
Virtualization
Delivery
Service Visibility Image Management Service Orchestration
Service Control Patch Management Storage Service Automation
Service Automation VM Protection Network Service Automation
Open Service
Lifecycle Collaboration

12. Enterprise Cloud are in action today
5000+ Private Cloud Implementations Intelligent, Hybrid
Solutions for : Cloud Services
• Virtualization Optimization
• Cloud Enabling The Datacenter
Cloud Workload
• Continuous Delivery
Orchestration
Cloud Service
Virtualization Cloud Service Management
Delivery
Service Visibility Image Management Service Orchestration
Service Control Patch Management Storage Service Automation
Service Automation VM Protection Network Service Automation
Open Service
Lifecycle Collaboration

13. Delivering flexibility in consuming & integrating hybrid clouds
Evolve existing Accelerate
Immediate access to
infrastructure adoption with expert
a managed platform
to Cloud integrated systems
Common Cloud Management Services  open standards reference model

14. IBM remains committed to Cloud, actively participating in the
Open community and addressing client challenges
 200+ Million daily Cloud transactions IBM SmartCloud
 1 Million application users working in IBM Cloud
IBM PureSystems
 13 Billion+ security events managed per day
 Over 60 SaaS solutions for immediate access
 5,000+ private Cloud client engagements
 1,000s participating in the Open community
 Strong partner ecosystem

15. ibm.com/cloud