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Green & Beyond: Data Center Actions to Increase Business Responsiveness and Reduce Costs
1. Green & Beyond : Data Center Actions to Increase Business Responsiveness and Reduce Costs Andy Soon Site & Facilities Services Sales Leader, Global Technology Services, IBM Malaysia
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5. Power use % of total data center electricity use 35 30 25 20 15 10 5 0 Chiller/ cooling tower Information technology Switch/ gen Uninterruptible power supply (UPS) Power distribution unit Computer room air- conditioner Humidifier Optimize IT Infrastructure Energy Efficiency Optimize Data Center Infrastructure Energy Efficiency Active Energy Management Lighting Cooling systems Electrical and building systems Cooling, Power and IT are the 3 largest consumer of energy in a data center
6. Use a simple “MPG” equivalent for data center energy efficiency to find out where you are today How energy efficient is your data center? Most energy efficient Least energy efficient 66% 28% 50% 40% 33% Current Objective 1.5 3.5 2.0 2.5 3.0
7. Data Center Energy Efficiency Metric Source: http://www.thegreengrid.org/
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9. Industry snapshot of PUE ratings in data center Green = PUE < 1.7 (Excellent) Red = PUE of 2.2-2.7 (Fair ) Include benefits 23% average savings; < 2 year payback, size done (big, small) Ave = 2.3
12. Energy Assessment Recommendation provide potential cost savings Basic Energy Cost Calculations Size of Data Center (sq mt) Power consumption Design point (watt/sq mt) Total DC power (kW) Yearly power consump tion (kWh) Cost per kWh ($) Annual Total DC Power bill I T equip Power consump tion (%) DC Infrastructure Power consumption (%) 1000 600 600 5256000 0.10 $ $ 525,600 30 70 Cost Savings Calculator Annual DC Infrastructure Power Cost Annual DC Infrastructure Power Savings (%) Annual DC Infrastructure Power Savings ($) Tons of CO2 saved per year Cars taken off the road per year 367,920 $ 25 $91,980 581 102
21. The RDHX can either be water cooled or air (refrigerant) cooled
22. A commitment for DC build is a lifetime spending commitment What is the cost to operate a 1m 2 of DC ? You need to see the the full picture Strategy: Match your business needs to IT needs Planning: Develop the roadmap for investment and Needs Design: Transform the “Needs” into a buildable system Construction: Implement with “Quality”, “Budget” and “Reliable ” Operation: Preserve the DC and Running Costs Building a New Data Centre : When and Where Does it Stop? Operation Need Design Construction Replacement Planning ??
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24. Industry Practices on Data Center Design Uptime Institute ASHRAE European Union – US Department of Energy and EPA
25. ASHRAE TC9.9 2008 Recommendations new operating environment The data centers for ASHRAE classes 1 and 2, the new allowable environment range from 18degC to 27deg C . (previously 20degC to 25degC)
26. * Source: IBM engineering estimates, 2008 You need to optimize around energy costs since they comprise 60 percent of the capital costs to build a new data center.* This chart illustrates why you need to optimize energy costs—not floor space. Shell 7% Mechanical 20% Contingency 9% General Contractor Fee 8% Architect / Engineer 5% Commissioning 2% Fit-Up Costs 9% Instrumentation & Controls 4% Mechanical Cost Breakout Cooling Plant 72% Raised Floor Cooling 28% Power Cost Breakout Generator 45% UPS 27% Power Distribution 28% Power 36% Shell 7%
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32. Up to 1.5 mw per module 20K square feet or greater of IT production raised floor Increase power capacity per module 3X Enterprise modular data center solution allows you to incrementally increase both power capacity and floor space as needed. Enterprise modular data center allows you to grow—without disruption to your IT operations. Increase number of modules per data center Achieve an up to 25 percent faster deployment through standardization than a custom design approach
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Hinweis der Redaktion
Key messages First, Project Big Green is delivering significant client benefits and IBM has delivered on our commitment and we’re continuing to enhance our offerings. There’s no question that we’re continuing to invest the billion dollars a year that we originally defined. We’re enhancing our own data centers. We’re delivering new software, new services and new technology to really deliver that 40 to 50 percent energy efficiency improvement that we stated right in Project Big Green One. And we’ve got many client examples where they achieve those benefits and want to talk to other customers about it. Second, energy efficiency is a global issue with significant impact today and will have even greater impact in the future. Since we announced Project Big Green One to Project Big Green Two, oil prices have doubled. So the energy efficiency concerns that we saw when we announced in May of 2007 have been significantly accelerated. If you’re in the United States today you’re paying over $4 a gallon for gasoline and last year at this time you were paying less than $2. As data centers are huge user of energy, it is a major focus for us. Third, data center design must change. It's very clear that data center designs over the last 20 or 30 years have not kept pace with dramatic changes in technology and that customers really are not getting the scalability, the alignment of operating and capital costs to the expensive data centers that they're building today. we are going to announce dramatic changes in the design and building of data centers for the future. Fourth, we're finding that energy efficiency is a key metric to evaluate the overall IT efficiency of an organization. If we can make an organization's IT infrastructure very energy efficient, by nature, we've also made the IT organization very operationally and capitally efficient because they're taking advantage of every IT dollar they spend by increasing their utilization and their use and increasing the basic operational energy efficiency out of every computing ounce that they use. Finally, we continue to experience that these are not solutions that customers have to wait for. They are available today and in many cases, they have immediate financial returns. We've seen as an example in the energy efficiency assessments that many customers are experiencing in general payback periods of two years or less on significant benefits
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