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Procurement Strategic Partnerships




12 May 2011
Procurement Strategic Partnerships- MCA event
                                                                                      Strategic Part



Determinants for Strategic Alliances & Partnerships
           Determinants for strategic partnerships



                1. Market                     3. Control and
             attractiveness                   Management

                          Flexibility



                              2. Synergic
                               Capabilities



                                 - Page 2 -
Procurement Strategic Partnerships- MCA event
                                                                                                     Strategic Part


Determinants for Strategic Alliances & Partnerships
Market Attractiveness

Both partners should….
                                                                       Determinants for strategic partnerships
• Deeply understand the market

• Have mutual benefits. Clear opportunities of “enlarging                  1. Market                3. Control and
                                                                        attractiveness              Management
  the size of their own pies”
                                                                                      Flexibility
• Determine the strategic purpose common goal

• Try as hard as possible to „aim their fire‟ at outside rivals,                         2. Synergic
                                                                                          Capabilities
  not at each other




                                                 - Page 3 -
Procurement Strategic Partnerships- MCA event
                                                                                              Strategic Part


Determinants for Strategic Alliances & Partnerships
Synergic Capabilities

Both partners should….
                                                                Determinants for strategic partnerships
• Have a proven record of constant incremental
 improvement
                                                                    1. Market                3. Control and
                                                                 attractiveness              Management
• Present clear overlapping / complementary capabilities.
                                                                               Flexibility
 Each partner will have something the other one lacks.

                                                                                  2. Synergic
                                                                                   Capabilities




                                             - Page 4 -
Procurement Strategic Partnerships- MCA event
                                                                                                Strategic Part


Determinants for Strategic Alliances & Partnerships
Synergic Capabilities

Overlap is also essential because it….
                                                                  Determinants for strategic partnerships
• Acts as a regulator valve on the continuity of supply. It
 helps partners weather any unforeseen storms.                                                 3. Control and
                                                                       1. Market
                                                                    attractiveness             Management
• Boosts information and knowledge sharing.
                                                                                 Flexibility

• Helps to develop trust among the parties. It boosts
 commitment and cooperation.                                                         2. Synergic
                                                                                      Capabilities




                                                - Page 5 -
Procurement Strategic Partnerships- MCA event
                                                                                                 Strategic Part


Determinants for Strategic Alliances & Partnerships
Control and Management

• Clear scope and division of responsibility among partners.
                                                                   Determinants for strategic partnerships
  “Good fences make good neighbours”.

• Allocate tasks and responsibilities in a way that enables                                     3. Control and
                                                                        1. Market
  each party to do what they do best.                                attractiveness             Management

                                                                                  Flexibility
• Agree on commercialisation strategies

• Define the type of relationship up, down, and across the                            2. Synergic
  organisations (contact points, decision making and                                   Capabilities

  information transfer processes, etc.)




                                              - Page 6 -
Procurement Strategic Partnerships- MCA event
                                                                                                    Strategic Part


Determinants for Strategic Alliances & Partnerships
Flexibility

• By nature, all partnerships are different , each with its own
                                                                      Determinants for strategic partnerships
  unique advantages and disadvantages. However, they
  should all share one principle: change
                                                                           1. Market               3. Control and
• Any partnership should be an open-ended and dynamic                   attractiveness             Management

  relationship; therefore, the design and management of the                          Flexibility

  alliance should evolve continually in response to
  competitive challenges and changing capabilities of both                               2. Synergic
  partners.                                                                               Capabilities


• Follow principles not rules




                                                - Page 7 -
Procurement Strategic Partnerships- MCA event
                                                                                                        Strategic Part


Strategic Procurement
Key concepts
                                                                     Strategic
                                                                                              Objective:            Value
                                                                     sourcing
• Strategic procurement is                                                                    Internal
                                                                                              collaboration:    High
 more than just squeezing
                                                                                              Skill set:
 suppliers, but it is                                                                          Strong emphasis on soft skills
                                                                                               Detailed visibility (leaders role
 instead an overall                                                                              is key)
                                                                                               Focus on longer term benefits
                                                                                               Management of suppliers
 change in the purchase                                                                          performance
                             Process                                                           Networking
 approach from a process     Focus
 focus to a more holistic                                                                             Collaboration
                             Objective:          Cost                                                        Focus
 and strategic approach.
                             Internal
                             collaboration:   Low
                             Skill set: tactical
                              Market analysis
                              Suppliers selection
                              Negotiation




                                                                      Tactical
                                                                     sourcing



                                                        - Page 8 -
Procurement Strategic Partnerships- MCA event
                                                                                                               Strategic Part


The journey towards collaborative partnerships
Fundamental changes
• The introduction of strategic procurement requires a radical change in the culture of the
 organisation (the buyer). To maximise its benefit it is essential to introduce these changes:




                                                                         Simple and
                                                                        action oriented
        Leaders                              People                      policies and                  Accountability
                                                                          processes

                                      • Emphasis on soft skills        • Tailored to meet the     • Service provided by the
• Promote constant interaction
                                      • Procurement team                 needs of customers,         procurement activity
  between Procurement Manager
                                        empowered and                    suppliers and other         analysed to assess the
  and Business Leaders.
                                        encouraged to develop the        stakeholders                customer‟s experience
• Act as role models and
  facilitators of relationship          behaviours inherent in high    • Focus on STANDARDS
  building.                             performance teamworking          rather than RULES
• Actively involved with customers,     and cross functional working
  partners, suppliers and other
  stakeholders in understanding
  and anticipating their needs
Procurement Strategic Partnerships- MCA event
                                                                                                                         Strategic Part


The journey towards collaborative partnerships

                     Value




                                                                                                                Strategic
                                                                                                                 partner


                                                                            Supplier
                                     Supplier           Supplier            Type C
                                     Type C             Type B

                                                                     Time

  Organisational             • Segregated subcultures                                     • Collaborative environment
         culture
                             •   Reactive
   Procurement                                                                            • Proactive
                             •   Not standardised and inconsistent
     processes                                                                            • Unified , corporate vision of what
                             •   Cost driven
                                                                                             services the company requires
                             •   Rules more important than success

             Your            • Supplier perceived as “good to                             • Supplier perceived as a trusted advisor
relationship with                have”                                                       and partner
      the supplier

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Value of Consulting - Paul Winter

  • 2. Procurement Strategic Partnerships- MCA event Strategic Part Determinants for Strategic Alliances & Partnerships Determinants for strategic partnerships 1. Market 3. Control and attractiveness Management Flexibility 2. Synergic Capabilities - Page 2 -
  • 3. Procurement Strategic Partnerships- MCA event Strategic Part Determinants for Strategic Alliances & Partnerships Market Attractiveness Both partners should…. Determinants for strategic partnerships • Deeply understand the market • Have mutual benefits. Clear opportunities of “enlarging 1. Market 3. Control and attractiveness Management the size of their own pies” Flexibility • Determine the strategic purpose common goal • Try as hard as possible to „aim their fire‟ at outside rivals, 2. Synergic Capabilities not at each other - Page 3 -
  • 4. Procurement Strategic Partnerships- MCA event Strategic Part Determinants for Strategic Alliances & Partnerships Synergic Capabilities Both partners should…. Determinants for strategic partnerships • Have a proven record of constant incremental improvement 1. Market 3. Control and attractiveness Management • Present clear overlapping / complementary capabilities. Flexibility Each partner will have something the other one lacks. 2. Synergic Capabilities - Page 4 -
  • 5. Procurement Strategic Partnerships- MCA event Strategic Part Determinants for Strategic Alliances & Partnerships Synergic Capabilities Overlap is also essential because it…. Determinants for strategic partnerships • Acts as a regulator valve on the continuity of supply. It helps partners weather any unforeseen storms. 3. Control and 1. Market attractiveness Management • Boosts information and knowledge sharing. Flexibility • Helps to develop trust among the parties. It boosts commitment and cooperation. 2. Synergic Capabilities - Page 5 -
  • 6. Procurement Strategic Partnerships- MCA event Strategic Part Determinants for Strategic Alliances & Partnerships Control and Management • Clear scope and division of responsibility among partners. Determinants for strategic partnerships “Good fences make good neighbours”. • Allocate tasks and responsibilities in a way that enables 3. Control and 1. Market each party to do what they do best. attractiveness Management Flexibility • Agree on commercialisation strategies • Define the type of relationship up, down, and across the 2. Synergic organisations (contact points, decision making and Capabilities information transfer processes, etc.) - Page 6 -
  • 7. Procurement Strategic Partnerships- MCA event Strategic Part Determinants for Strategic Alliances & Partnerships Flexibility • By nature, all partnerships are different , each with its own Determinants for strategic partnerships unique advantages and disadvantages. However, they should all share one principle: change 1. Market 3. Control and • Any partnership should be an open-ended and dynamic attractiveness Management relationship; therefore, the design and management of the Flexibility alliance should evolve continually in response to competitive challenges and changing capabilities of both 2. Synergic partners. Capabilities • Follow principles not rules - Page 7 -
  • 8. Procurement Strategic Partnerships- MCA event Strategic Part Strategic Procurement Key concepts Strategic Objective: Value sourcing • Strategic procurement is Internal collaboration: High more than just squeezing Skill set: suppliers, but it is  Strong emphasis on soft skills  Detailed visibility (leaders role instead an overall is key)  Focus on longer term benefits  Management of suppliers change in the purchase performance Process  Networking approach from a process Focus focus to a more holistic Collaboration Objective: Cost Focus and strategic approach. Internal collaboration: Low Skill set: tactical  Market analysis  Suppliers selection  Negotiation Tactical sourcing - Page 8 -
  • 9. Procurement Strategic Partnerships- MCA event Strategic Part The journey towards collaborative partnerships Fundamental changes • The introduction of strategic procurement requires a radical change in the culture of the organisation (the buyer). To maximise its benefit it is essential to introduce these changes: Simple and action oriented Leaders People policies and Accountability processes • Emphasis on soft skills • Tailored to meet the • Service provided by the • Promote constant interaction • Procurement team needs of customers, procurement activity between Procurement Manager empowered and suppliers and other analysed to assess the and Business Leaders. encouraged to develop the stakeholders customer‟s experience • Act as role models and facilitators of relationship behaviours inherent in high • Focus on STANDARDS building. performance teamworking rather than RULES • Actively involved with customers, and cross functional working partners, suppliers and other stakeholders in understanding and anticipating their needs
  • 10. Procurement Strategic Partnerships- MCA event Strategic Part The journey towards collaborative partnerships Value Strategic partner Supplier Supplier Supplier Type C Type C Type B Time Organisational • Segregated subcultures • Collaborative environment culture • Reactive Procurement • Proactive • Not standardised and inconsistent processes • Unified , corporate vision of what • Cost driven services the company requires • Rules more important than success Your • Supplier perceived as “good to • Supplier perceived as a trusted advisor relationship with have” and partner the supplier