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23 January
             Seite 1
     2012
IBC Internet Business Cluster –
building a powerful and effective Internet cluster in Germany




     Stefan Winners                                23 January 2012   Page 2
0                 German companies
                   are in the global Top 150 for website reach

  Alexa global website reach ranking
  September 2011, reach ranking

  Top 5                              1.   Google.com
                                     2.   Facebook.com
                                     3.   Youtube.com
                                     4.   Yahoo.com
                                     5.   Baidu.com

  .de domains                        20. Google.de
  in the                             73. Ebay.de
  Top 100                            96. Amazon.de

  First German site                  152. Spiegel.de     Are German websites
                                                         out of the running?

Source: alexa.com | Stefan Winners                         23 January 2012   Page 3
25x                                   more new capital raised by venture capital companies
                                       in the USA in 2010 compared to Germany



  Capital raised by VCs (all sectors)
  (in 2010 in EUR billion)




  Germany                       0.35



  USA                                                  9.0


                                                                Are the right conditions
                                                                in place for start-ups?

Source: NVCA; BVK; gruenderszene.de | Stefan Winners                  23 January 2012   Page 4
8x                               more earned by Google from a single user
                                  than by a German news portal

  Revenue per user
  Estimate (in 2010 in EUR per year)



  German
  news portal                                1-3



  Facebook                                     3-5



  Google                                                  17-20
                                                                  Are we pursuing
                                                                  the right strategy?

Source: Business Insider, own research | Stefan Winners               23 January 2012   Page 5
more users and 4.6x more content

 11x                                    acquired by the US competitors of XING
                                        and HolidayCheck since their foundation


   Members                                          Hotel ratings
   (in 2011 in million)                             (in 2011 in number in million)




   Xing                       11                    HolidayCheck                2.2



   Linkedin                             120         Tripadvisor                                10




                                         Are we going international fast enough
                                         or defining our markets too narrowly?

Source: own analysis | Stefan Winners                                        23 January 2012        Page 6
but



Stefan Winners   23 January 2012   Page 7
30%                                              more patent applications per capita
                                                  in Germany than in the USA


  Patent applications per 1 million inhabitants
  (in 2008)



   Germany                                        224



   USA                                      172



                                              How can we successfully extend our
                                              innovative capacity to the Internet?

Source: Wipo, Focus no. 6 2008 | Stefan Winners                           23 January 2012   Page 8
52%                                      Airbus share of aircraft
                                          supplied compared to Boeing

   Number of aircraft supplied


                     Boeing                      564
   1998
                     Airbus               229


                     Boeing                     462
   2010
                     Airbus                     510



                                          Can we be as successful at winning
                                          market share in the Internet sector?

Source: Boeing, Airbus | Stefan Winners                           23 January 2012   Page 9
100s                                                    of hidden champions and global market
                                                         leaders from Germany




                                                             Can we build powerful global market
                                                             leaders in the Internet sector as well?

Source: Hermann Simon, 2007; wikipedia.de | Stefan Winners                    23 January 2012   Page 10
Basic requirement no. 1: open markets




Stefan Winners                          23 January 2012   Page 11
Google: don’t do evil?




Stefan Winners           23 January 2012   Page 12
Basic requirement no. 2: world-class digital education




Stefan Winners                            23 January 2012   Page 13
Basic requirement no. 3: world-class European entrepreneurs




Stefan Winners                          23 January 2012   Page 14
Two world-class European entrepreneurs:
Niklas Zennström and Lars Hinrichs




Stefan Winners                            23 January 2012   Page 15
23 January
             Seite 16
     2012

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IBC / DLDCampus Public Lecture von Niklas Zennström

  • 1. 23 January Seite 1 2012
  • 2. IBC Internet Business Cluster – building a powerful and effective Internet cluster in Germany Stefan Winners 23 January 2012 Page 2
  • 3. 0 German companies are in the global Top 150 for website reach Alexa global website reach ranking September 2011, reach ranking Top 5 1. Google.com 2. Facebook.com 3. Youtube.com 4. Yahoo.com 5. Baidu.com .de domains 20. Google.de in the 73. Ebay.de Top 100 96. Amazon.de First German site 152. Spiegel.de Are German websites out of the running? Source: alexa.com | Stefan Winners 23 January 2012 Page 3
  • 4. 25x more new capital raised by venture capital companies in the USA in 2010 compared to Germany Capital raised by VCs (all sectors) (in 2010 in EUR billion) Germany 0.35 USA 9.0 Are the right conditions in place for start-ups? Source: NVCA; BVK; gruenderszene.de | Stefan Winners 23 January 2012 Page 4
  • 5. 8x more earned by Google from a single user than by a German news portal Revenue per user Estimate (in 2010 in EUR per year) German news portal 1-3 Facebook 3-5 Google 17-20 Are we pursuing the right strategy? Source: Business Insider, own research | Stefan Winners 23 January 2012 Page 5
  • 6. more users and 4.6x more content 11x acquired by the US competitors of XING and HolidayCheck since their foundation Members Hotel ratings (in 2011 in million) (in 2011 in number in million) Xing 11 HolidayCheck 2.2 Linkedin 120 Tripadvisor 10 Are we going international fast enough or defining our markets too narrowly? Source: own analysis | Stefan Winners 23 January 2012 Page 6
  • 7. but Stefan Winners 23 January 2012 Page 7
  • 8. 30% more patent applications per capita in Germany than in the USA Patent applications per 1 million inhabitants (in 2008) Germany 224 USA 172 How can we successfully extend our innovative capacity to the Internet? Source: Wipo, Focus no. 6 2008 | Stefan Winners 23 January 2012 Page 8
  • 9. 52% Airbus share of aircraft supplied compared to Boeing Number of aircraft supplied Boeing 564 1998 Airbus 229 Boeing 462 2010 Airbus 510 Can we be as successful at winning market share in the Internet sector? Source: Boeing, Airbus | Stefan Winners 23 January 2012 Page 9
  • 10. 100s of hidden champions and global market leaders from Germany Can we build powerful global market leaders in the Internet sector as well? Source: Hermann Simon, 2007; wikipedia.de | Stefan Winners 23 January 2012 Page 10
  • 11. Basic requirement no. 1: open markets Stefan Winners 23 January 2012 Page 11
  • 12. Google: don’t do evil? Stefan Winners 23 January 2012 Page 12
  • 13. Basic requirement no. 2: world-class digital education Stefan Winners 23 January 2012 Page 13
  • 14. Basic requirement no. 3: world-class European entrepreneurs Stefan Winners 23 January 2012 Page 14
  • 15. Two world-class European entrepreneurs: Niklas Zennström and Lars Hinrichs Stefan Winners 23 January 2012 Page 15
  • 16. 23 January Seite 16 2012