2. Table of Contents
Company brief.......................................................................................................................................... 3
Key Qualifications and Capabilities .............................................................................................. 5
Partners ...................................................................................................................................... 10
CorporateCode of Conduct & Policy .......................................................................................... 11
Areas of Business....................................................................................................................... 13
Staff Resources Summary.......................................................................................................... 15
Location and Infrastructure ......................................................................................................... 15
Certification and Awards............................................................................................................. 16
Management Teamof the Firm ................................................................................................... 18
Office Logistics of Business Automation .................................................................................... 19
Project Experience of Business Automation...................................................................................... 21
Experience with the Government of the People’s Republic of Bangladesh ............................... 21
Experience with Private Sector................................................................................................... 24
Experience in Banking Sector .................................................................................................... 25
Experience with International Organizations .............................................................................. 26
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Company brief
Business Automation Ltd. (Business Automation) is a software development company
established in 1998. Business Automation is registered as a private limited company with
Registrar of Joint Stock Companies Bangladesh in 1998. The company’s portfolio of services
includes enterprise application integration and implementation, enterprise information
technology (IT) solutions, offshore development service and technical support. It offers
services in the area of custom application development, service oriented architecture and
mobile application development. With its comprehensive understanding of diverse business
verticals and wide resources, Business Automation mobilizes the right people, skills, and
technologies to help organizations enhance its performance and transform cost burdens into
competitive business assets.
Since inception, Business Automation has always focused to provide solution to it’s
customers which will be effective with better return-on-investment. The company has been
pioneering in many areas in IT solutions in Bangladesh including software packing with call
accounting system, home grown IVR system, corporate messaging solutions, first
eGovernance solution etc. The company marked it’s achievement through receiving large
number of recognition from different organizations for it’s solutions. Business Automation is
an ISO 9001: 2008 certified company and certified by IT auditor on IS control.
Business Automation has been working in providing turn-key solutions as most of
enterprises and Government organizations require complete solution. The company has it’s
presence in software development, IT operation and management, data entry & scanning,
networking and hardware solutions, web development and maintenance, IT consultancy etc.
To cater the demand of the customers and providing the right solution platform, the company
has partnered with ORACLE Gold partner, Solution Partner of IBM, Microsoft Certified
Partner, QlikView, HP, Dell, BoardPAC, QAD, Bankflex etc.
For support the customers, Business Automation has human resources from diversified
background. For providing special support, the company has a pool of resources who can
join on project basis for IT operation and management.
The company has exported in different countries including India, Brunei, UK, Finland, USA
etc. The company has delivered around 225 solutions to various (300+) national and
international organizations.
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Contact person
Mr. Jahidul Hasan
Managing Director
mitul@batworld.com
01819224119
Mr. Rezaul Karim
Head of Public sector projects
rezaul@batworld.com
01911360294
Location
Head Office City office and back up support center
BDBL Bhaban, Level 9
12 Karwan Bazar
Dhaka 1215, Bangladesh
Phone: +880 2 9134510-11 8144817-20
Fax: +880 2 9143656
E-mail: info@batworld.com
BCS Computer City
SR-138 IDB Bhaban
Sher-E-Bangla Nagar Dhaka, Bangladesh
Tel: +880-2-91-17551
Fax: +880-2-81-10379
Email:batpc@batworld.com
Location of the Head Office in Google Map
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Key Qualifications and Capabilities
Business Automation have comprehensive exposure to industry-standards ICT technologies
and methodologies and experienced in undertaking projects for a number of industry
verticals and business including the Government sector.
Business Automation is reputed for its services in the areas of software and web based
application development. Business Automation has been formed to different expertise and
skills required to achieve the project objectives and to deliver the outputs on time with
highest quality. Following table provides a summary of qualification and capabilities of the
firm in regards to key areas and expertise essential for successfully undertaking the
assignment.
Qualification and Capability of Business Automation
Domain Knowledge
Business Automation has almost 16 years of working experience with
various modernizations and computerization of web based and
desktop base application development projects in Bangladesh and
Abroad.
We have built an unparalleled domain expertise in the web-based and
desktop based application design, development, implementation &
integration, database design & development, process information
systems, providing training, providing operation & maintenance
service, design & development mobile application, SMS based
solutions, IVR based solutions for Bangladesh by blending our IT
knowledge and thrust for innovation with the inspirations of few
champions and authoritative business knowledge of the people in the
land agencies. We are proud to be involved and to contribute in
almost all the major and significant projects being implemented for the
modernization of different aspects of web-based and desktop based
application and maintenance & operation especially for different
Government organization of Bangladesh.
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Business Automation is also well experienced in developing software
application. We have already successfully carried out a number of
applications like Interactive Website & Information Exchange
Management System (IEMS) for Cabinet Division
(www.cabinet.gov.bd), Integrated Hajj Management System (HMS) for
Ministry of Religious Affairs (MoRA), Automation of Three Priority
Processes- Import Permit (IP), Export Permit (EP) and Sub-
Contracting Permit (SCP) of Dhaka Export Processing Zone (DEPZ)
under Bangladesh Export Processing Zones Authority (BEPZA);
Automation of Information Technology in the Bangladesh Council
7. Expertise in
application
Development and
Maintenance
Capability in
Government
Scientific and Industrial Research (BCSIR), web application & website
of all the department & offices of Department of Printing & publications
(DPP); Online File Tracking System for Board of Investment (BOI);
Automation of WAQF Administration; Online Application and
Submission of the Industries Registration, Plot Allotment & Skill
Development Training for Bangladesh Small & Cottage Industries
Corporation (BSCIC);Online registration and form submission system
for Ministry of Labor and Employment (MoLE);Deed Registration
System and Data Entry, Data Archival, Scanning, Digitization of
records including Related Automation System for Ministry of Law,
Web based Application Process Management System (APMS-e-
Governance) for Titas Gas Transmission & Distribution Company
Limited (TGTDCL); Applications Process Management System
(APMS-e-Governance) for Bangladesh Telecommunication Company
Limited (BTCL) Sher-E-Bangla Nagar Telephone Exchangeetc.
Expertise in
application
Development and
Maintenance
Capability in private
sector
Business Automation is also well experienced in developing desktop
based software application. We have already successfully carried out
a number of applications like Managed Services of Mail Server of
Investment Corporation of Bangladesh (ICB); IVR based Telephonic
Transaction and Inquiry System (TTIS) of Investment Corporation of
Bangladesh (ICB); Upazila Services Automation Software, One Stop
Counter Services for all DC offices under Access to Information (A2I);
Field Force Automation (BXpress) Solution of M.M. Ispahani
Limited&Bombay Sweets Limited; Queue Management System
(Queue Pro) of Standard Chartered Bank Bangladesh and India,
Banglalink Digital Communication Ltd, Grameen Phone Limited, Prime
Bank Ltd., Union Bank of India, National Board of Revenue (NBR),
The City Bank, Brac Bank Limited, The Farmers Bank Limited, South
Bangla Agriculture & Commerce Bank Ltd., Consulate General,
Bangladesh, Dubai, Diabetic Association Bangladesh; Personal Loan
Underwriting and Scorecard System (PLUSS) & Post Dated Cheque
Management System (PDC) of Standard Chartered Bank; Data
Warehouse with Business Intelligence of Standard Chartered Bank;
Krishi Call Software for Call Center Solution (CMS & CRM for Call
Center Solution) of Katalystetc.
Mobile
Application/Kiosk
based Software
Development
Capability
The Company has developed varieties of software for its Clients for
last 14 years including large MIS (Management Information System),
Computer Telephony Integration (CTI) like (Interactive Voice
Response, SMS, Mobile, Kiosk based) and Interactive Web Based
Applications. The software applications are diversified in nature with
diversification in client status (enclosed in the Project Data
Sheet/Firms Experience) from small companies to large, from private
to government organization or from local to multinational, in every
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8. field. The Company has already developed and implemented
remarkable number of medium to large scale interactive web based
applications especially for government sector, popularly known as e-
Governance Application, as mentioned in our Project Data Sheet list.
We have got highly experienced, hardworking and motivated and
qualified professional and, are capable to work under high pressure.
To update and enrich the professional capabilities the company
regularly arrange in-house, out-door and foreign training program. The
Company importantly takes part in local and overseas workshop,
seminars and fairs. As a part of our Human Resource Development
(HRD) Business Automation has brought 2 Dutch Consultants from
NMCP Program for improving the software development methodology,
documentation, database design, and software development and
implementation process. Other Dutch Consultants trained us on
Software Quality issues and Market Promotion techniques.
MIS Software
Development
Capability
Business Automation is also prominent for designing, development,
implementation and maintenance of Management Information System
(MIS) software. We have already successfully carried out a number of
related projects Ministry of Development of Brunei, Data Warehouse
with Business Intelligence of Standard Chartered Bank; Transcom,
Sanofi Bangladesh, British American Tobacco Bangladesh (BATB);
Apex Pharma, Rahim Afrooz Limited; Mohammadi Group; Arla Foods
Ingredients limited; Navana Limited; Prime Bank Limited etc.
Training Capabilities
of Business
Automation Ltd.
Business Automation is well experienced of providing training services
to its clients of various nature and size starting from small group to
large corporate sector, within Dhaka City and outside Dhaka City. To
ensure the successful implementation of the Software we always try to
provide all necessary training for the User, System Administrator and
Technical Maintenance Personnel as required. We are already
experienced of organizing small to large scale training program for
public to private sectors.
Support and
maintenance Service
Capacity of Business
Automation Ltd.
We have separate Support Service department in Dhaka to ensure the
smooth operation of require support services to the client. Twelve
dedicated Technical Support Engineers are engaged to provide
support services to the client as per requirement. Basically these
Technical support Engineers work under three Managers. They are
fully dedicated for the Maintenance and Support services to the client.
List of Technical Support resources shown with the available key
personnel resources. This support team includes Hardware, Software,
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9. Networking, Infrastructure etc. category. Category of Engineers is
Support Service Manager, Assistant Manager Application, Assistant
Manager Infrastructure, Hardware Engineer, Software Engineer,
Networking Engineer, Infrastructure Engineer etc.
Customer Support Services are one of the most important issues for
any organization to successfully implement and making the system
sustainable for long. Business Automation has well experienced
customer service team who are providing services to our customers of
the company of various nature and size starting from small group to
large corporate sector, within Dhaka City and outside Dhaka City. We
are experienced of providing maintenance & support services for
Government sector.
Networking
Capability
The company is well experienced in installation and implementation of
large scale Network Solutions. Business Automation has an
experience team of network expertise. Our expertise ranging from
traditional UTP Copper Cable networking to Fiber Optic, VSAT, Radio
Link or T&T Dial Up connectivity. Some of our clients are Dhaka Hajj
Camp under Ministry of Religious Affairs (MoRA), Standard Chartered
Bank, banglalink (Orascom Ltd.), Jamuna Oil Company Limited,
Bangladesh Council Scientific and Industries Research (BCSIR), Civil
Aviation Authority of Bangladesh (CAAB), Bangladesh
Telecommunication Company Limited (BTCL), Arla Foods Ingredients
Bangladesh etc.
Company and Project
Management
The Company has good foundation with its Management and have
proven track record in terms of corporate structure, administration,
financials, sponsors and management. The sponsors of the
companies have sound business track record (enclosed in the
Company Profile chapter). From their business experience, they have
set a good corporate management and administration to run the
operation of the companies. Further their business track record and
financial status indicate that they will be continuing the business for
long time. Also the Management is already experienced enough of
working with larger project successfully. We are always committed to
provide best possible services for our valued Clients. We have already
acquired comprehensive relevant expertise, experience and resources
for successfully providing development and maintenance services
required for the project. We strongly believe that our organization is
well placed to carry out the assignment. The company is also an ISO
9001: 2008 Certified for the operation of its Quality Management
System (QMS).
Business Automation has a large team of project managers, who have
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10. got proven track records of successfully undertaking large and
complex ICT business solution, software development and web based
application development projects for government, public and private
corporations. Several of the project managers have worked as the key
developers and solutions architects for workflow management system.
ICT Expertise and
Technical Skills
Business Automation has a large of poll of experienced ICT people
specialized in the latest ICT technologies, methodologies and industry
standards. Following is a combined account of our ICT resources:
Our ICT personnel have demonstrated command in the following
development tools, technologies and languages:
• Languages : PHP, MS Visual Studio, ASP.NET, VB.NET,
C#.NET, C#, C++, J2EE, J2ME, J2SE, ASP, Ruby on Rails
• Web server/ Tools/ Scripting: Ajax, IIS, Apache, JQuery,
JavaScript, Macromedia Flash, Macromedia Dreamweaver,
Flash ActionScript, JSP, JAXP, JMS, JSF, Struts, JTA with
Apache, MMbase, WebLogic, Tomcat and HTML, XML.
• Database Server: MySQL, Oracle, Microsoft SQL Server, DB2,
MS Access
• Knowledge in CSS2/CSS3, HTML/HTML5, bootstrap & DIV
• Experience in PHP, MySQL, SQL Server, JavaScript, JSON,
jQuery, Ajax, XML and industry best development framework
like Codelgniter, CakePHP, Symfonyetc
• Knowledge in writing complex SQL Query using MySQL & SQL
Server
• Capable to integrate/develop social network API/apps
• Design knowledge with Photoshop/Illustrator/CorelDraw/Flash
• Experience & knowledge in CMS like WordPress, Joomla,
Drupal, AngularJsetc will add value
• Knowledge in Search Engine Optimization (SEO) strategies
• Operating Systems: Microsoft – Windows 2010, 2007, XP;
Linux; Unix; CentOS
• Design and Project Management: Waterfall, Agile (Scrum /
XCP), Microsoft Visio, Microsoft Project
Equipment, Logistics
and Transportation
The company possesses adequate quantity of state-of-the-art ICT
infrastructure, specialized equipment and logistics required for
undertaking similar assignment.
Technology, Equipment, Logistics and Transportation summary:
Physical Server: 5 nos.
Operating system (open source): RedhatEnterpise Linux 5, Ubuntu,
Sun Solaris, CentOS, Debian.
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pO erating System (server): Windows Server 2003, 2008, 2010,
Redhat Enterprise Linux 5.
Network PC: 50 nos. and Laptop: 25 nos.
Printer: 5 nos.: Scanner: 5 nos.
Office equipment: latest office equipment including copier, projectors,
Office space: 4000 sqft.
Transport:
1. Name & Model: Microbus Toyota M. Crop.2002 Seats/Laden:
8/2170 Kg, 1800 CC
2. Name & Model: Toyota Corolla G Seats: 4, 1500 CC
3. Name & Model: Honda CRV 2004 Seats: 5, 1500 CC
Partners
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CorporateCode of Conduct & Policy
Business Automation is committed to high standards of corporate behavior towards
employees, customers, suppliers, government and communities in which we operate. The
purpose of the Code of Business conduct is therefore to ensure that management and
employees across the group have a clear understanding of principles that are important in
conducting our business. The principles are intended to guide all employees as to the ethical
values the Company wants to uphold and are an important factor in maintaining and building
the reputation of Business Automationas a responsible and trustworthy business partner,
employer, supplier and corporate citizen.
Compliance with laws, regulations and Company's orders/policies
There are many laws and regulations applicable to the conduct of the Company's
business. Management and employees should be familiar with, and strictly observe
all laws and regulation in force covering their operations including those covering the
payment of taxes, employment of staff, office orders / policies, protection of
intellectual property. Compliance with the Company's internal operating policies and
procedures is of equal importance.
Ethical business conduct and fair dealing
Management and employees must accept responsibility for maintaining and
enhancing the Company's reputation for integrity and fairness in its business
dealings. In its everyday business transactions the management and employees
must be seen to be dealing even-handedly and honestly with its entire customer,
suppliers and others with whom the Company has a relationship.Employees of the
company must make sure that they deal with customers, suppliers and other
business relations in a way that avoids any appearance that their independent
judgment on behalf of the Company will be influenced by personal advantage.
Equal opportunity employer
In employment related matters, including recruitment, promotion, transfers, layoffs,
discipline, compensation and benefits, decisions are made on the basis of the
qualifications, performance record and abilities needed for the work to be performed.
Working environment
The Company is committed to providing a clean, healthy and safe working
environment for its employees. Employees of the Company have a duty to take every
reasonable precaution to keep congenial & healthy environment to avoid injury to
themselves, their colleagues and members of the public.
Protecting Company assets
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Employees of the Company are responsible for the proper use, the protection and
the maintaining of all company assets including intellectual property. These may only
be used in relation to achieve the Company's business objectives.
Protecting confidential information
Employees of the Company must make sure that confidenti l information is
preserved and protected. Confidential information is that which is not generally
known outside the organization and either gives or could give the Company a
competitive disadvantage or could lead to the loss of an existing competitive
advantage, if it became known in the public domain. This kind of information may not
be revealed to anyone outside the organization.
Political activities
The Company is not a political organization. It neither supports political parties nor
contributes to the funds of groups whose activities are calculated to promote party
interests.
Policy
Value:
Company gives value to customers, employees, partners and the community. We
believe that they are our integral part to achieve our vision
contribution towards.
and value their
Customer:
The demand of customers is continuously changing in new areas without
compromising complete quality solution. We are here to serve our customers. So, we
will continuously work to develop our solution range and service to fulfill our
customer's desire.
Employee:
Our employees are engaging their knowledge and dedication to serve our customer
for achievement of company's vision. So, we grow our employees' knowledge to
grow, and encourage employees to build their professionalism and knowledge that
nourish their goals.
Partner:
Our business partners are encouraging to grow within their respective area of
operation. We value their contribution and try to help in achieving their organizational
goal within our scope.
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d
e
Community:
We are living and working in a community where we should contribute within the
scope and vision.
Teamwork:
We work in a team to obtain the best capabilities of our individual skills. We believe
that we will be strong if we work as a team, nurturing, encouraging and assisting
each other to attain our personal and corporate goals.
Entrepreneurship:
We believe in entrepreneurship and value the contributions of our employees in
enhancing the growth and stature of our company. We encourage our employees to
think outside the box and continuously innovate to achieve the goals of the company.
Areas of Business
The company has specialized in following business categories of IT:
Managed /BOT projects
Different organizations(Government &Enterprise)n eds IT solution
accor ing to their business requirements that are diversified in nature
for managing operations which includes:
• Software development& customization
• System Integration
• Establishment of network and hardware
• Capacity building through training and support
• Data migration andData entry
• Document archiving
• Maintenance and operation, etc.
Considering the above requirements, we have focused on Managed
/Build Operate Transfer (BOT) solutions. Under this area, we provide
complete set of solutionor tailor made components to fulfill the
customer’s needs. We have successfully run various Managed /BOT
projectsfor Government organizations, Donor
organizations, Autonomous bodies, etc.
agencies,Private
Decision support system or MIS/ dashboard system
The organizations build different softwaresfor managing their
operation and mostly the operation team looks after the reporting. The
major challenges from the top management is that how can they get a
simple overview, quickly to make decision on each moment?
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Through DSS or MIS system, Business Automation provides a
platform of analyzing organization's accumulated data and extracting
useful insight from it and decision makers get the right information, at
the right time, in the right place, enabling them
decisions.
to make better
Business Automation provides necessary licenses, consulting
services, training, development service etc.
Customer Service
One key goal of all organizations including Government is to achieve a
continuous and high level of customer satisfaction in the delivery of
services and/or products. Such satisfaction is believed to be the basis
of long term profitability and business growth. Customer service is the
most important part of business. That why Business Automation has
special focus on solutions for improvement of customer services,
increase customer satisfaction and measure the efficiency:
• Queue Pro - Queue Management System
• Business Express with mobile app
• IVR (Interactive Voice Response) System
• Smart Attendant -Unified Messaging Solution
• PC based Voice Logger System
• SMSPlus -Corporate SMS/Text Message Solutions
Offshore services
A reliable partner working for more than 15 years with different
international companies and experiences of deployment of solutions
worldwide to cater the following services:
Product development / enhancement
You can engage our resources for your product development /
enhancement on various pricing terms. Using our industry domain
knowledge, you can choose any model from our existing offers. If you
feel that you need flexible offer, please let us know.
Migration services
We offer our clients for migrating their existing system for upgrading.
Since, the company can utilize resources for migration of old systems;
you can take leverage of this option. For migration services, please
contact us with your skill set requirement alongwith technical
information so that we can provide solution.
Maintenance projects
Our staffs are available to you on a dedicated basis to review your
existing applications and provide you the support and technical
updates that are needed to maintain the competitiveness of your
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applications. Maintenance Services are available to your regardless
where you had your application developed.
Staff Resources Summary
The principals, core professional experts and staff constitute the regular staff members and
manage the operation of the company. The Team is mainly consists with Engineers and
Computer Science background and the Business Application Team Members are from
different discipline, like Computer Science, Engineering, Business Studies, General Science
and with at least Diploma in IT Field. Beside education, the resources are trained and
certified under vendor certification program organized by IBM, Oracle, Microsoft and Cisco.
Besides the development team, we have a strong Support Service Team who is responsible
for Installation, Maintenance, Trouble-Shooting and Support Services. The Team consists
with Engineers and Certified Professionals and works dedicatedly round the clock. There is
a Marketing Team works directly under Marketing Director.
The Company’s Multidisciplinary Team Comprises of:
• IT Specialist for Business Application : 08
• IT Specialist for Mobile Application : 04
• Interactive Web Application Specialist : 09
• Hardware, Network & Service Engineer : 13
• Business Development : 08
• Admin and Finance
• Office Staff
• Managers
: 06
: 07
: 07
• Project Management Specialist : 06
Total = 68 (Sixty Eight)
We have following types of team according to the nature of activities:
• Software Development
• Application
• Hardware, Network and Infrastructure Development
• Support Service
• Project Operation
• Business Development
Location and Infrastructure
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Location and infrastructure of any company is important, particularly software companies are
more sensitive in this regard. Considering the importance of that, Business Automation has
established 3 offices. The main office including the development center in at central
commercial location of Dhaka, a support service stationed at Computer City at IDB Bhaban
and a recently opened a shared office in Singapore for sourcing in and out for our projects.
The main office with development center is at ICT Incubator, established by the Government
for the software companies with providing direct broadband Internet connectivity and
constant power supply. So, the company is getting major advantages to cater the needs of
our customers smoothly.
With 4000sft.office space has been well equipped for smooth software development works.
The whole office is fully and well-designed network connected with adequate PC & servers
and every employee is connected for communication such as Internet and telephone from
the desk. These direct accesses in communication provide more utility for the development
team for searching information.
Certification and Awards
Business Automation has the following certifications:
• ISO 9001:2008;
• IT Audit Certification from Certified IT Auditor
One of our major and unique successes is, we have got different local and international
Awardsas below:
2 Awards from BASIS Softexpo 2004:
2 Awards from BASIS Softexpo 2005:
Award from BASIS Softexpo 2006:
Award in BASIS Softexpo 2007:
Award in BASIS Softexpo 2009:
Award from ‘South Asian mBillionth Award 2010’
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Valuable clients of Business Automation
Government
• Ministry of Religious Affairs (MoRA)
• Department of Printing &
• Criminal Investigation
Police
Department of
Publications, Ministry
Administration
• Ministry of Land (MOL)
• Ministry of Law,
Parliamentary Affairs
of Public
Justice &
• Bangladesh Export Processing Zones
Authority
• Bangladesh Council of Scientific &
Industrial Research (BCSIR)
• Prime Minister Office (PMO)
• Ministry of Women and Children
Affairs (MWCA)
• Ministry of Civil Aviation and Tourism
• Ministry of Labour And Employment
• Civil Aviation Authority
(CAAB)
• Jamuna Oil Company Ltd.
• Board of Investment (BOI)
of Bangladesh
• Department of Patent,
Trademark (DPDT),
Industries
Design &
Ministry of
• Islamic foundation Bangladesh
• Bangladesh Waqf Administration
• Bangladesh Small and Cottage Industries
• Cabinet Division, Bangladesh
Secretariat
Corporation (BSCIC)
• National Board of Revenue
Banking, Financial Services and Insurance (BFSI)
• Sonali Bank Limited
• Janata Bank Limited
• Rupali Bank Ltd.
• Standard Chartered
(SCB)Bangladesh&India
Bank
• South Bangla Agriculture & Commerce
Bank Ltd.
• First Lease International Limited
• LankaBangla Finance Ltd.
• IDLC
• One Bank Ltd.
• Brac Bank Limited.
• Investment Corporation
(ICB)
of Bangladesh
• Islami Bank Bangladesh Limited
• Prime Bank Ltd
• East Coast Securities Ltd.
• International Leasing
• Citibank, N.A.
• EXIM Bank Limited
• Farmers Bank Limited
• Industrial and Infrastructure Development
Finance Company
• Delta Brac Housing Limited
• Arab Bangladesh Bank Ltd.
• Uttara Bank Ltd.
• The City Bank
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Enterprise and Others
• British American Tobacco
• Arla Foods Ltd.
• The World Bank Group
• M.M Ispahani Group
• Bombay Sweets and Co. Ltd.
• Rahimafrooz (Bangladesh) Limited
• Reckitt Benckiser (Bangladesh) limited
• Transcom
• ACI Limited
• Sanofi Bangladesh
• ClickDiagnostics (USA)
• International organization for Migration
(IOM)
• SGS Bangladesh Limited
• Qualasys Information Design Ltd., UK
• GrameenPhone Ltd.
• Banglalink Digital Communications Ltd.
• RobiAxita Ltd. (Aktel)
• Rural Electrification Board (REB)
• Bangladesh Telecommunication
Company Limited (BTCL)
• Titas Gas Transmission and
Distribution Company Limited
(TGTDCL)
International Organization /Development Partner
• Ministry of Development of the
Government of Brunei Darussalam
• World Bank
• International Finance Corporation (IFC)
Bangladesh
• United Nation Development (Program)
UNDP
• European Union (EU)
• International Labour Organization (ILO)
• Delegation of the European
Commission to Bangladesh
• KATALYST
• International organization for Migration
(IOM)
Management Teamof the Firm
The Company has strong foundation with its sponsors and have solid track record in terms
of corporate structure, administration, financials and management. The sponsors of the
company have sound business track record, which has been enclosed herewith. From their
business experience, they have set a good corporate management and administration to run
the operation of the companies. Further their business track record and financial status
indicate that they are capable enough to invest for larger projects and they will be continuing
the business for long time. Also the sponsors are already experienced enough of working
with larger projects successfully.
The following key members of the Board run the Company:
Mr. Jahidul Hasan : Managing Director & Chief Executive Officer
Mr. Shoeb Ahmed Masud : Director
Mr. Esam Ahmed : Chief Technology Officer
Mr.Md. Rezaul Karim : Executive Vice President
Mr. Sheikh Ali Ahmed : Head of HR & Accounts
Mr. Sharif Md. Rashidul Hasan Assistant Vice President
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Management Background:
Chief Executive Officer and Co-Founder: Mr. Jahidul Hasan
Managing Director, CEO and Co-Founder of Business Automation He has done his
graduation from the University of Dhaka. He has also got management certifications from
Indian Institution of Management & University of Hong Kong. Jahidul Hasan has been
involved in various ICT development initiatives in Bangladesh. Before starting Business
Automation he served as IT consultants for several organizations including MNATRAD NV in
Belgium. After the venturing this company, he has been involved in designing solutions
pioneered in Bangladesh.
Jahidual Hasan in leading the Chair of e-Governance standing committee of Bangladesh
Association of Software and Information Services (BASIS) and Bangladesh Computer
Samity (BCS). He was also Joint Secretary General of BASIS.
Director and Co-Founder: Mr. Shoeb Ahmed Masud
Shoeb Ahmed Masud has a passion in development of organizations and society through
the use of ICT. After graduation from Institute of Business Administration (IBA), Dhaka
University, he has engaged in the stock market and later on formed the company “Business
Automation Ltd.” in 1998. The company has deployed number of solutions for Bangladesh
and overseas market and has received 10 national awards for software development.
Shoeb has contributed in the software industry on various capacities including the Secretary
General of BASIS (Bangladesh Association of Software and Information Services) during
(2006 - 2008). He was a member of the technical committee for Simplification of Public Utility
Bill Payment System in 2006 & 2008 which has steered the process of payment settlement
in online by Bangladesh Bank for removing obstacle in e-commerce in Bangladesh. He has
also represented in various national committees for the development of ICT industry. He was
the Chairman of Infrastructure Standing Committee of BASIS.
Shoeb is also involved in social development activities. He was EC member of MBA Club
Limited and EC member of IBA Alumni Association. He runs several social development
organizations in his village. He has received “Achievement Award” for contribution for ICT
Industry by IBA Alumni Association in 2009.
Office Logistics of Business Automation
The company has well equipped with required infrastructure for the development of software
and communication. The supporting facilities in office consist of the followings:
Sl. Items Description Corporate Office
01. Office Space 4000 SFT
Head Office and Development Centre in STP-1, Beside
head office we have 2 more offices in Dhaka City
02. No. of Rooms. 10 Nos.
22. Rooms
04. Library Rooms Books: 120 (Approx.)
05. Number of A/C 14 Nos.
06. Office System Both Cabin & Open System
07. No. of Server 05 Nos.
08. Server Configuration
Active Directory Server
(Application and FTP
Virtual Sever )
Online Application
Server
a) Dell PowerEdge R720
Twelve Core Intel Xeon Processor (2 processors)
RAM – 64 GB
HDD – 3 TB (RAID 5)
Monitor - 17” Dell LCD
c) IBM System x3500
Quad-Core Intel Xeon Processor
RAM – 12 GB
HDD – 1 TB (RAID 1)
b) Dell PowerEdge T110
Quad-Core Intel Xeon Processor
RAM-8 GB
HDD: 1TB X2 (RAID 1)
Monitor: 17” Dell LCD
09. Server Rack Toten 42 U Rack with KVM console
10. No. Of Web Server 04 Nos.
11. Operating System
(Open Source)
Redhat Enterprise Linux 6.5, Ubuntu, Sun Solaris, CentOS,
Debian.
Operating System
(Work Station)
Windows XP SP 2, Windows 7, Win 2000 Pro, Windows 8
Operating System
(Server)
Windows Server 2003, Windows Server 2008, Windows
Server 2012
No. of PC and Laptop 70 Nos.
13. Number Printer 05 Nos.
14. Printer Configuration a) HP LaserJet P3005n
b) Canon i320
DPI: 2400 X 600
PPM: Black-10, Color-05
c) HP LaserJet 400 M401dn
d) Epson LQ-300+
e) Cannon LASER SHOT LBP 3300
15. Number of Scanner 04 Nos.
16. Scanner Configuration Cannon Scan 4400F
HP Deskjet F2280
17. Online UPS 3 (2 KVA)
18. Offline UPS & Stabilizer 25 Nos.
19. Multi Media Projector 02 Nos.
20. GSM Modem 03 Nos.
21. CISCO Router 01 Nos.
22. TP Link Router 01 Nos.
@Business Automation Ltd Page 20
23. @Business Automation Ltd Page
2121
23. Dialogic IVR Card
(Intel Original)
03 Nos.
24. Voice/Fax Modem (US
Robotics 56 KBPS)
01 Nos.
25. Fax Machine 01 Nos.
26. Switch 03 with 24 Port,
05 with 8 Port
27. Transportation 1. Name & Model: Microbus Toyota M. Crop.2002
Seats/Laden: 8/2170 Kg, 1800 CC
2. Name & Model: Toyota Corolla G
Seats: 4, 1500 CC
3. Name & Model: Honda CRV 2004
Seats: 5, 1500 CC
Project Experience of Business Automation
Experience with the Government of the People’s Republic of Bangladesh
Sl # Project name & name of executing agency Client Name Completion
Year
1 Web-based Hajj Management Information
System (HMIS) and other services by the
development and/or upgrade and
maintenance of the system for Ministry of
Religious Affairs (MoRA)
Ministry of Religious
Affairs (MoRA)
Start 2009 -
Ongoing
2 Automation of Three Priority Processes-
Import Permit (IP), Export Permit (EP) and
Sub-Contracting Permit (SCP) and supply,
installation hardware & network and establish
datacenter and providing Maintenance
Service to Bangladesh Export Processing
Zones Authority (BEPZA)
Bangladesh Export
Processing Zones
Authority (BEPZA)
Funded by
International Finance
Corporation (IFC)
2010
3 Formation of database and automation of
information technology in the BCSIR as a part
of Digital Bangladesh, Bangladesh Council of
Scientific and Industrial Research, BCSIR
Bangladesh Council
of Scientific and
Industrial Research
(BCSIR)
2013
4 Automation of WAQF Administration, WAQF
Administration
Bangladesh WAQF
Administration
2012
5 Development of Online Software for Board
of Investment, Bangladesh
Board of Investment
Funded by World
Bank Group
2014 -
Ongoing
24. 6 Digital Land Management System for
Ministry of Land
European Union 2014 -
Ongoing
7 Integrated Software for National University,
Bangladesh
National University,
Bangladesh
2014 -
Ongoing
8 Examination Script Management System for
National University, Bangladesh
National University,
Bangladesh
2014 -
Ongoing
9 Development of Judges Database for
Judicial Strengthening Project (JUST)
Judicial
Strengthening
Project (JUST)
Funded by UNDP
Bangladesh
2014-
Ongoing
10 Development of Cause List Application for
Judicial Strengthening Project (JUST)
Judicial
Strengthening
Project (JUST)
Funded by UNDP
Bangladesh
2014-
Ongoing
11 Support to DPP to develop website for the
department and all offices under DPP,
Department of Printing & Publications (DPP)
Department of
Printing &
Publications (DPP)
Funded by
International Finance
Corporation (IFC)
2013
12 HR Outsourcing for Development of Upazila
E-Service Application under A2I Supervision
Access to
Information
Programme (A2I)
Funded by UNDP
Bangladesh
2014
13 Online Registration & Form Submission
System, Ministry of Labour& Employment
(MoLE)
Ministry of Labour&
Employment (MoLE)
Funded by UNDP
Bangladesh
2010
14 Online Application and Submission of the
Industries Registration, Plot Allotment & Skill
Development Training, Bangladesh Small &
Cottage Industries Corporation (BSCIC)
Bangladesh Small &
Cottage Industries
Corporation (BSCIC)
2013
15 Interactive Website and Information
Exchange Management System (IEMS)
Cabinet Division,
Bangladesh
2008
16 Design, development, implementation and
maintenance of web based Application
Process Management System (APMS), Titas
Gas
Titas Gas
Transmission &
Distribution
Company Limited.
2006
@Business Automation Ltd Page 22
25. 17 Design, development, implementation and
maintenance of web based Application
Process Management System (APMS),
BTCL
Sher-e-Bangla
Nagar Telephone
Exchange, BTCL
2005
18 Design, development, implementation and
maintenance of Web Based of BOI On-Line
Service Tracking System, BOI
Board of Investment
(BOI), Prime
Minister’s Office
2005
19 Website Design & Development Bangladesh Small &
Cottage Industries
Corporation (BSCIC)
2009
20 Designed, developed, and installed the
interactive Web Portal
Bangladesh Civil
Service Women
Network (BCSWN)
Funded by UNDP
Bangladesh
2014
21 Integrated Electric Bill Management System REB PBS (Khulna
Region)
2004
22 Telephonic Transaction and Inquiry System
(TTIS) for ICB
Investment
Corporation of
Bangladesh (ICB)
2003
23 Computerization of Land Management
System (CLMS) for Dhaka Demra Circle
Ministry of Land 2005
24 Develop a customize Software System to
automate the Administration and Accounts
department
Jamuna Oil
Company Ltd.
(JOCL)
2012
25 Mail Server managed for ICB Investment
Corporation of
Bangladesh (ICB)
2011-
Running
26 Criminal Database Management System
(CDMS) for CID Police
Criminal
Investigation
Department (CID)
Bangladesh Police
2008
27 Digitization of Department of Patents,
Designs & Trademarks.
Department of
Patents, Designs &
Trademarks under
Ministry of Industries
Funded by World
Bank
2014
28 Supply, installation & configuration of
hardware & network and Design, develop,
installation & setup Ledger Management
Software and Datacenter.
Bangladesh
Telecommunication
Company Limited
2012
29 HR Outsourcing Project under Access to
Information (A2I) of PM Office.
Access to
Information (A2I) of
PM Office
funded by UNDP
Bangladesh
2010
@Business Automation Ltd Page 23
26. 30 Development of Integrated Union Parishad
Accounting Software for UPGP Project
UNDP Bangladesh 2013
31 Development of National Technical &
Vocational Education & Training (TVET)
Data System
International Labour
Organization (ILO)
2012
32 Call Register (Call accounting software) UNDP Bangladesh 2007
33 SMS Plus (SMS based solution) UNDP Bangladesh 2006
34 Mail-Register System (MRS) & Address
Book System (ADS)
European Union 2003
35 Call Register (Call accounting software) World Bank 1999
Experience with Private Sector
Sl # Project name & name of
executing agency
Client Name Completion Year
1 Online Enterprise Resource
Planning (ERP) Solutions for
Rural Services Foundation (RSF)
Rural Services Foundation
(SF)
2009
2 Krishi Call Software for Call
Center Solution (CMS & CRM for
Call Center Solution)
KATALYST 2008
3 Mobile based Health (M Health)
Solution
Click Diagnostics, Inc. 2009
4 Queue Management (Queue-Pro)
System
• Banglalink
• Diabetic Association of
Bangladesh
5 Field Force Automation
(BXpress) Solution for M M
Ispahani Ltd.
M M Ispahani Ltd. 2008
6 Business Intelligence (MIS)
Solution for Arla Foods
Ingredients Bangladesh
Arla Foods Ingredients
Bangladesh
2009
7 Business Intelligence (MIS)
Solution for British American
Tobacco Bangladesh
British American Tobacco
Bangladesh
2009
8 Unified Communication System
for Merchant Banking Division for
East Coast Securities Ltd.
East Coast Securities Ltd. 2011
9 Service Center and Inventory
Management System for Rangs
Electronics Limited
Rangs Electronics Limited 2002
10 HR & Payroll Management
System of SGS Bangladesh Ltd.
SGS Bangladesh Ltd.
11 Transport Pool Management
System for The ACME
The ACME Laboratories
Limited
2002
@Business Automation Ltd Page 24
27. Laboratories Limited
12 Company’s Share Management
System for First Lease
International Ltd.
First Lease International
Ltd.
2003
13 Company’s Share Management
System of MIDAS Financing Ltd.
MIDAS Financing Ltd. 2003
14 Call Center (Help Desk) Solutions
for Rahim Afrooz (Bangladesh)
Limited
Rahim Afrooz (Bangladesh)
Limited
2008
15 SMS Plus – Corporate SMS
Solutions
• Supreme
Pharmaceuticals
• Libra Infusions Ltd.
• Kallol Group of
Companies
2004
2007
2005
16 Secondary Sales Information
System of RECKITT
BENCKISER
RECKITT BENCKISER 2002
17 Integrated Quality Management
System for British American
Tobacco Bangladesh
British American Tobacco
Bangladesh
2009
Experience in Banking Sector
Sl # Project name & name of
executing agency
Client Name Completion Year
1 Voice Logger System Sonali Bank Limited 2006
2 Voice Logger System Janata Bank Limited 2006
3 Queue Management (Queue-Pro)
System
• Standard Chartered
Bank, Bangladesh
• Brac Bank Limited,
Bangladesh
• Prime Bank
Ltd.Bangladesh
• South Bangla Bank
Limited, Bangladesh
• Farmers Bank
Limited,Bangladesh
• City Bank, Bangladesh
2012
4 Mobile Collection Solution Standard Chartered Bank,
Bangladesh
2007
5 Data Wareshouse with Business
Intelligence
Standard Chartered Bank,
Bangladesh
2011
@Business Automation Ltd Page 25
28. 6 SMS Alert System Citibank N.A. 2008
7 Personal Loan Underwriting and
Scorecard System (PLUSS) &
Post Dated Cheque Management
System (PDC)
Standard Chartered Bank
Bangladesh
2009
8 Knowledge Bank (e-Learning)
Solution
Standard Chartered Bank
Bangladesh
2004
9 Statement Delivery Tracking
System (SDTS)
2004
10 Loan Locator System Standard Chartered Bank
Bangladesh
2004
11 Customer Service Tracker Standard Chartered Bank
Bangladesh
2005
12 Asset Tracker System (ATS Standard Chartered Bank
Bangladesh
2005
13 SMS Alert System Citibank N.A. 2008
Experience with International Organizations
Sl # Project name & name of
executing agency
Client Name Completion Year
1 Business Intelligence Solution
(Qlik View)
Ministry of Development of
the Government of Brunei
Darussalam
2014
2 Queue Management System
(Queue-Pro)
• Standard Chartered
Bank India
• Argentina
• Union Bank of India
• Punjab National Bank of
India
• Gorgaon City
Coroporation of India
• Consulate General of
Dubai
2012
4 Business Intelligence Solution Qualasys, UK 2010
5 Mobile based Health (M Health)
Solution
Egypt, USA and Canada 2009
6 Interactive Voice Response
System Auto Attendance Voice
Mail
International Organization
for Migration (IOM)
2009
7 Web Portal & E- College
Management System
SDS College, London, UK 2009
@Business Automation Ltd Page 26