2. proof sheet
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Summer 2016 • Vol. 1, No. 4
Photographer Jason Evans: Modest and Motivated
Wrinen by Hope Lourie Killcoyne
Karen Fuchs: Keep ing Up with the Fastest Man Alive
Into the Mud with Photograph.etJosh Campbell
Wrinen by Diana Gerstacker
Blame It on Rio
By Brad Smith
Consultant's Comer. Q&A tnteiView
with Vetera.n Photo Consultant Selina Mart:reya- Strtps to Success
The A?A!NY Proof Sheet i' ~ qu.attetfy m.;g.;zine, published by the New York Ch~ter of the Amerian Photogr.aphicAni~.
Copyright 2016APAINY; .all rigJ!ts; re;ervcd, collectively .and irldividu.~ly. Content, eitherim.;~ "text, m.aynotbe copied or
R:produced in "Mo/ form, in whole orin p~. without priorwritten c~ from the photogr.~pher. writer ;mel APAJNY.
3. NEW YORKAMERICAN PHOTOGRAPHIC ARTIS1S
Supporting Photographers and the Business of Photography
AboutAPAINewYork
APAINY is the Northeast regional chapter of American Photographic
Artists (APA), oovering the entire area from Pennsylvania and Ohio up
through Maine.
As p art of the country's leading non-proftt organization for p rofessional photog-
rap hers, we organize events, negotiate benefits for our me-mbers, hold seminars,
promote our m embers' work, organize photo contests. and much more.
Our mission is successful photograp hers; o ur goat is to establish, endorse and pro-
mote professional practices, stand ards and ethics in the photographic communi-
ty as well as provide valuable information on business and operational resources
needed by all photographers. We seek to motivate, mentor. educate and inspire
in the pursuit of excellence and to speak as one common voice for the rights of
creators.
APAINY is a 501(c)6 not-for-profit organization run by and for professional pho·
tographers. Our all-volunteer Soard works hard to promote. within our creative
community. the spirit of mutual cooperation. encouragement. sharing and support.
APA. and APAJNY. continue to expand benefits for its members and works to cham-
pion tle rights o f photographers and image-makers worldwid e.
APA M embers indude p rofessional photographers, photo assistants, educators,
and students. We also wek ome profession als engaged in fields associated with
photography, advertising. or visual arts but who
photographers. Membership types can be found at
W e welcom e you to join and get involved.
Reach us at PfficeOapany.corl]
217 E. 70th Stteet, #1S14. New York, NY 10021
212.807.0399
Twmer.
4. proof sheet
f.llww.lsiUu.corniiPin~
co-pubfishti' Ron Jauu
co-publisher Of'lrumil Otili
photo assrtant list All•y Mal'ler ~li!rlhlteymahet cotrl
renta.i studios list Tony Falcone ~ony!tonyf!kone.ectrl
conublting phalog...,.._n
Jason EVOJns. Josh Campbtl. KAren FucM. Paul AtHu. Richard Schutt:z. Mike McLwghlin.
Scon Oorranc•. Anlhony Roell... AH:ulnclrJ Pedin . Michel leroy, Paut Barthobmew.
Emily Hagoptan. JU:e Anncx.lr
contnbuting wrrters
Hope Lourie Kilcoyne. OiMI G~er. BradSml-th. ~~Fuchs, Ron J cnnz. Selina Maitreya
OhrumiJ Oeu i
Ron Jauu
@hrumitedhi"'.A'nikttiilJ:om
f'On!iautzphoto.coriJ
letters to the editor. pJtu. em~il comments and 1uggestlons to l)rootsheetOapany.cotli
••• mn • ' I
APA NY Board of Directors
Michael Seto Co-Ch1irmen
Ron Jauh: Co.Chairmtn
Bruce Byers Treuurer
Scott Nidermaier Soeiel M.cl11 Ol,..etor
Alley Maher Auittant Liaison
advoucy Shart~• Morris
kJWw.miehaalaato.colrl
k;Ww.Jeutzphoto.co'rl
INWw.brucebyera.cotd
jNWw.nidermaierpfcturea.corrJ
b'WW.aUeymahH.coml
events BiU S..tt. Tony Falcon.. T.na Zltbili:ev. Jennifet Taytor. Nicole Pereira
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5. NEW YORKAMERK::AN Pt-OTOCRAPHICARTJSTS
Letter from the Chairmen
With our fourth edition of proofsheet M agazine, we mark ourftrst year as Co-Chairs of the
New York Chaptet. Our membership continues to be strong. up 25% from a year ago. and
we want to continue our inroads to bui5ding a solid, supponive photography community.
W e want to remind m embers of the b ehind-the-scenes b enefits of APA Membership,
especially the work that APA National is d o ing in vital areas lit e Copyright and photog-
rapher's rights. APA h as been d eeply engaged in efforts to influence legislation in our
nation's capitol - ensuring you have remecfies to the prolifecation of rights infringements.
You d o not see this d ay to day work but it is critical to p ro<ecting our creative vision and
one of the teasons we believe all photographers should join a professjonal organization.
M embers should take fuU advantage of tangib le member's benefits like: business in-
surance, Zipcar discounts. Apple Store discounts. as well as our numerous studio and
equipment rental discounts- see our Member Benefttsp age formore. A coupte of these
discounts can more than offset the cost of membership .
We continue to reach out to other members o f the creative community. In addition to
our growing Assistant Ust. we are assemb ling a nst of studio resources. hair & makeup.
stylists. and d igital techs - everything you need to realize your photograp hic vision.
Our Fall calendar of events will b e anchored by PhotoVille, PhotoPius Expo, two amazing
success seminars and several imponant n etworking events where you get to mingle and
network with future clients.
Membership in a trade association like APA is vital to maintaining our community, it gives
us the strength of numbers and a stronger voice to advocate for you, our members. And
as always. we seek motivated individuals to pitch in, as volunteers. speake-rs. and on m e-
New York Chapter Board of Directors.
We urge you to stay involved in the organization and community as a whole and look for-
ward to seeing you in the coming months.
7. By Hope Lourie Killooyne
lmagYae you.rsetf on a ~.n::t YQ:ting for a wave.
Oon"t wony if you've nt"Yet aauatfy been on one. That'"s
the por.tof ima.g:N~tiotl
Balance is by. 5o is aw1~HL Yovr s.nses are a1: their
most agile and fluid. So~o~nd. movem~t.. and vision are all
centered on ooe thing: l'lndlng the best wave and riding
it out. Succeeding at surfing rtqulres selective percep-
tion, g ood judgment. and the ab•hty to react according ly.
It's a synth-esis of c.apturing the wottd around you while
focusing on something v•ry s~c,tlc.
'M-Ien you think about it, tht ntctnary skill set is not un-
like that required for photography,
Maybe !hats why photographer Jason Evans is
so goodat both.
Jason Evans of Newport. Rhode Island. is probably best
known for his stunning award-..,..,nnW.g spons shots - be
they ofthe SunvneJ' ~Winter Ol)'mpks; Newport'sc~
lege summer ba~D tum. The Gu1b; or sutferscruising
along the coastlint~-
Bom in the Midwest llf1 the mtd '70s. as Jason's dad was
in the Air Force. che hlmtl)' ,..loated severn times, ft:na~
landing in. Concord. MaulchUHtu. which Evans consid-
ers to be hi.s hometown The second of four children.
h e has two brothers and • srt:tet. L.lsa Wage.nbach, who
for all intents and purpoMs is hll wife. Is a1so ·n the bull-
ness-they met on a shoot. UN works a-s a producer in
stitl-photo and video production.
What's in a Name?
If you Google ·photographer· and ·Jason Evans... -
you11 see that there i:1 1nothtt photographer with the
same name. O·g a lrttlt dttptr. and you'll discover that
there are acw.., stvtf'll photogrlphtrs named Jasoo
Evans. Seriously? Yeah. Sowhit 1 guy to do? Specialize.
stand out from the crowd. and sutld his ground. Ot you
know, water.
How it All Began
As the story goes, twtfve..:year-ok:l Jason was given a
rudimentary camera by hll gtlndhther. w1th which h e
caught a fairly spectacular lhot: a boft of lightning flash-
ing across the de"'rt sky
But the spark that lit Evans's photographic flash wasn't
really that lighbng shot. Rather. it came years later, when
he took a break from his tnglnttrlng srudies at the Uni-
versity of Vermont (UVM) to ttlvtlibroad with a couple
9. of friends. As h~ pun lt. ·n.at•s when! my kwe of travel
and capturing new .nd une~ild ~1ngs in a came~a.
whi e uying to make tt..m matd lh• mematy of what I
saw and experienud a l began· EswntiaDy. a synthesis
of documentation illnd' an..
Having taken two six-wHt-~ trtps in Europe and an-
other one in Southeut Asia. when Evans came back to
!he states. he teali:ted that he rutty didn't want to be
an engineer after all, and he dropped out of UVM. To
make money, he Stiltttd barund ng. but he knew that
mixing cocktails wouldn't be something he would do fOf·
ever. Over the course of his first week tending b ar. he
found himself aching for the thrill of tre~vel and ph otogra·
phy, and every d ay, would uy just that to his girlfriend at
the time. She flnaJiy shot back: ·would you stop talking
about taking p ictures and just~ do it!.
Easier said than done - for most folks. that is. luckily tor
Evans, the father of one of his but ct"ldhood friends was
a very successful pro!esston.r piOtogr.pher W'l the auto
industry. C£int CIMe-ns quiw g.Mrot.ISI'y. offered to take
Jason under his Whg. ~ tnon: on:Mt Clemens recognized
Evans talents and slcils. ·utwally • w...taf"..er 1gotoff the
prane he said. 'Oo you wwat1 job?' Tlw nght cWcumstane·
es al came rogetlet at WI right moment. I fell into it.·
Patience and Personality
From baseball players sltd•ng l'lome to surfers sliding
ashore. you can tell that the athletes feel totally at home
with Jason photographing (lnd tometimes videotaping)
their every move. That comfott.. decided ty earned. is due
to Jason's demeanor.
Evans dfdn't learn how to surf until he was around 30
years ok:l. ""Wh.en you'rt thlt old ~ncf learning how to
suri. there's sort of an etiquette and j udgment that goes
on in th.e water. I rke btlng out of my comfort zone as
much as pos.sibte. but when you·,.. in the wrong place,
you get yelled at. I paid my duu.·
Then Evans copped adue: use lhe amera as a wctor of
conne ctivity. and ubn1tely, COI'I'.mUnity. laking pictures
became a way to get to know trM otf'te.r surfers. I was
no fonget an obsGde I was someone who could take
a photo of them. You want to bt alOne in U'le water. but
you do want a photO of youtMH. I spent a lot more time
taking pictu.re:s. which opened up a community to m e.
I w ent on to have a show at dt N~rt Art Museum.
Then I went back to surllng. and b•ce~me considerably
better. b ecause this time ~oplt wtre helping... telling
me which waves to ttad:,., letting mt cut in line. So yes;
surllng ismy favorite sport. t surf as much as I can.
14. Evans alto .,_,oys5ho0ting rugby and goff, which are n-ew
sports: il't Sru:il. whe-re he'll be heading atthe end ofJuly
for tM 2016 Summer Olympics. the day after he tum.s
41. -rh., of course there's beach voJieybal and soccer
down th•rt They bring out the chaos and the fiKI-ev-
ery1hrng that Bt~tll'$ all about."
Evans apprtclat•s both me chaos and the calm: "Think
about an of tht training and the preparation that goes
into ont moment. You're lifting a weight,. and that hap--
pens in an Instant. But you've trained for years. And
the..-.·s so much b-eauty that happens aJI around thaL
Whe'Ct!., you'N pre-p.aring or reflecting."
There"s. atso a bft ol da.nger. especially taking close--up
shoB. -you Wlnt to get as dose as you can. rve~icf ten
yards in front of a got'«. He a~ me rd be safe. Hap-
pify. th• bal wtont oo.--er my head. f'w also faid on the hrd
basel ne. lhootang fthy balls in a row as dley flew owr-
he.cl. In that AIM job I shot the pitcher. sitting behind
the Q;d'ltf .. For protection, a farge sheet of Plexiglu
wu in froflt of Jason. Bu1 in what was no doubt a coo-
spwratorial fOk•. tht atdler le! one of the pitches hit che
gla.s.s. Th• sound alone- let alone the visual- was more
than a bit narthng. tO say the leaSL
And what 1b0lt when he's off the dock? What's his fa.
vo~ sport simply to observe? "tt depends. Soccer is a
great sport to watch: the way it moves very fluidly. and
the •xcittm.,t Is deftnitely there. The more you know
about a sport atrt<.1s your ta.ke on it"_ At the beginning. I
didn't know a thing about polo. Watch.ing polo where I
liw hiS ~ally mlde me appnKiate it more. PersonaUy. I
grew up plly~t~g spons. especially wrestling."
17. Clearly, not all o f Evans shots art watetbome, but they
do seem born o f the wattf. The flnners' feet often aren't
touctting the ground. Nor ate those of skateboarders,
snowboarders. skiers or polO-. a.nd t»dminton-p.ayers.
There's something li'tllt'ally and metaphoricaDy uoff:-
ing about the images 1Nt J~SOtl Ewns puts Ol.lt as ;:he
cream of his crop. And JUft at crtam risH to the sulface,
so toO do his in medias ru llmJOH. The tnOtl"'ent an a:n-
lete leaves terril ftrma and hat to trust form and physics,
tra:tling and tenacity. 'Whtthtf ll'lt4fded or not. Evans's
oei.IIT'e con¥eys fife. liberty. and tht pursuit of happiness.
DoW'Ig with your life whit yc>Y thoose to do shows. And
not all of Evans's photography s sports~r.lated. One glo-
rious example is an ann~;~a! tradition h e began ~ 2007.
Ever since January 1 o f thlt yur. he has taken a photo
.....with the ffrst light of1tle new )'elf.-
The importance ofVariety. the World
Around Us, and the World Within
Aside from the l,ternational Otymp c Commrttee. Eva's
also shoots for a variety o' c1..-.u.•,..toa1ch r.,.ouoe Bo-se,
?rovidence Cof ege. #le tnttrna-:-ona Yael'~ Res:ora:ioo
Schoo . N lte New 8a>anc:t, Toyo-:.a a"'d v.,.tee Maga-
:ire. WI'>at'S hs pre'e,...,ce1' •AJ "'..,e the r adva...,tages..
Sor-e are a itt.e b.t r"Ot'e Chll eng 1'9 SOt'!"e f":ore exc':-
ing You ne'e.~ know. Yoc.t n~tr IU'OW wta: a dent .s go-
.ng to want. orwh~<t ~• r s:tOI')' t Who thet are on paper
::S o~en very d1ffere.'!'!t !;hll'l tht way Uey are .n person.
'Ike a the s"'oots.. I Jilt sf'lootlng. anym ng real!)'. en-
;oy pho<ography, anCf l espK>alty enjoy ocation wort."
He cont:nues. "'It'• a f~;~n JOb ano I get to be outs de ano
meeting new people evtry day I've had the pleasure of
wort:ing for the IOC and some other great c ients, b-.n
most of al I had tht very good fortune of working for
some great mentors 41od c,.atlvt folks so far in my life....
for wh ch I am eternally gr~ttful...
His grat:Jtuoe- and goals- tXttnd to travel "'I try to get
to a new country for every ytlf I've been a:i'lle. I'm ge•-
ting a !itt.e behi,d so tf'ie" could oe a gteat trio in my
~r.-1.1-e." W11at's at the top of his I sf'Peru And Riyue Say,
Ofna would be arN1.:ing ..
Narura ry. the-e a-e sor'le IJI'Itxptctt<l naraa;ons a ong
:he way_ "'tt once tool~: "'l-t 36 hOurs to !l"a..e frOf'l' Bos-
:on to S':O«ho !'""!. d'lal'l~t yo~o~. mO<I•m day~ t !"'es.. I orce
cap:areo a..n 'TIOJ~ o'" P~ottJn Jt.at'lfQ d-rectiy a~ ""'e; Goc
knows W"at I dod. Arid o~. To" B~csy u.:.ed 4
he co~lo
~ouch 'TIY ha:r. I '"t h m a...o : Wll coo ..
It prooably won't come at • 1urpr5e thi.t f()r sorneore
who spends so much time 1n tht witer. Ev•ns cons ders
himself to be a steward ohht tnvlrooment. · 1 ()Ve oature
and protecttng 1t. I guess you could can me an environ-
mental st. I'm involved with a ftw loc.al groups and orga-
nizations and try to p11y my patt In malo.ng our planet a
better place. ! don't have k>ds. but I love the ones I know~
and b elieve they dtstrvt a btiVt1NI and heathy planet
:o:o ive on. I th nk there's a lot to bt utd ~or 1
eavng a
place better than you fouf'ld •t ~ try to prac:ice that ap-
proadl to r'"e a lot...
19. The Man Behind the Lens
•'I've b een told I can be quiet, b utI'm usually ju* thinking and analyzing things:
my surroundings... you. At h om e in Rhode Island. some of my favorite things
are family, friends, bonfires, a good cigar, my latest b eer of choice, and my two
cats.... yes, my cats...
Evans'S social-media moniker is afrotographter, "... a nk-kname that Igot when
I was o ut in the wate-r shooting surfing. tf you loot several pictures bade in my
tnstagram feed, you11see how b ig my h air can b e. I enjoyed h aving long hair
and picking out my afro. but it is way too hot in the summer.~
Not unlike other photographers, appearing in front of the camera is, ~...not my
favorite place to b e. I definitely ptefer to b e behind the camera."
And he envisions b eing there for a kmg time, as in, forever. "We always joke that
I'm not qualified to do anything else at this point.M
*I d on't se-e myself without a cameta.M
A few epic tf'3ve! ad1.-enrures and 6 years of
personal and advertising projects, have led
Jason to his curre.nt photographic passions.
Sports, portraits and the story behind any.
thing rooted in athletics andaction are what
drive him. Jason willheshooting his fourth
O lympics for the lnternational O lympic
Committee chis August. To see his insider
experience at the games, follow jason on:
lns.tagram and Twitter f?!frotog!!phed
Facebook· Jason Evans Imagery
Slog: b ttp:/ fblog,jasonevansimage_rv.cofrl
To see more of Jason's work visit hi.s we.:bsite:
http:/ /ja.sone.-ansimagery.con:JI
0 lOCIJason Evans
20. Congratulations to thewinners ofAPAI~'Y"s
2016 "Give UsYour Best Shot" PhotoContest.
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Grand Prize Winner
Michael Mayo
Give Us Your Best Shot - Single Image
Winner: Michael Mayo
Give Us Your Best Shot - Single Image
2nd Place: Jens Lucking
Give Us Your Best Shot - Single Image
Honorable Mention: Lyndon Wade
Give Us Your Best Series
Winner: Lyndon Wade
G ive Us Your Best Series
2nd Place: Kevin Mellis
Give Us Your Best Series
Honorable Mention: Dhrumil Desai
Give Us Your Best Series of Your Town
Winner: Hope Lourie Killcoyne
Give Us Your Best Series of Your Town
2nd Place: Matthew Cherry
Give Us Your Best Series of Your Town
Honorable Mention: Anthony Verde
Look for our upcomingspecial
"2016 HiveUsYour Best ~hot" issue.
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