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Mel Carson Microsoft Advertising Community Manager, Microsoft Advertising Sharing Microsoft B2B Learning in Creating and Leveraging A Community
[object Object],[object Object],[object Object],[object Object]
The Web is Changing Peoples Lives
Someone to Talk To Well, I turned to Google. I think I typed in something like ‘retreat’ and ‘religious vocation’.  Top of the list was “The Monastery” website.  And so I began to feel that God might be calling me to the priesthood. I felt I really needed to talk to someone, but I had no idea who to turn to.  If it hadn’t been for THE INTERNET... I would probably still be a software engineer!
Learn & Earn Bing –  “social media white paper”
 
 
 
Opportunities?
Launched Blog & Forums in 2006 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Our Blog Evolution
3rd Parties
3 Distinct Twitter Accounts 9000+ Followers 4000+ Followers
Facebook
Other Places
 
Search 7/9
Capture Buzz & Sentiment
Feedback
Social Media at Microsoft Advertising Video & Photos fed into T & FB 700M Users 20M Users
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
http://Community.MicrosoftAdvertising.com http://www.Facebook.com/MicrosoftAdvertising http://.Twitter.com/adCenter http://.Twitter.com/MSAdvertising

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[Mel Carson, Microsoft] Sharing Microsfot B2B Learning in Creating and Leveraging A Community