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Clients of SMART Recommendations 1996-2010
1. Appendix 1 - LinkedIn Recommendations
“We have dealt with Heather for many years on numerous projects and she has always
delivered results. Her passion for business is infectious and her involvement in the projects
shows she is genuinely interested in gaining results. Engaging Heather and her team in your
business needs can only add value.” Tony Hales
“I worked with Heather over an extensive period whilst Smart Contact was adding great
value and high success to the Cable & Wireless New Business Development Programme.
Heather and her team performed with the utmost professionalism and I found Heather's high
level of integrity and honesty to be highly refreshing in today's world.” Mike Fay
“Heather is highly motivated and customer focused person who knows her subject in a very
detailed manner, and has the clients’ needs at the very top of her agenda. She has a very
personable manner, and is excellent at delivering results.” Chris Broadbent – Cable
&Wireless
“I met Heather when I was first putting my business together. She provided guidance and
help throughout the whole process. I hired SMART as my initial generating sales-leads
mechanism. I always found Heather to be an honest and reliable person with genuine industry
insight and experience. She has remained a true friend ever since and would happily
recommend her to anyone.” Gero Scanio
“Heather is a consummate professional with a thorough understanding of her clients needs
and cultural fit in the global market. During my international sales career, I engaged Smart in
a lead generation campaign. Led by time constrains and quality volume deliverables, Heather
was able to put a team together that delivered qualified software sales leads followed by face-
to-face meetings. She provided excellent support and guidance throughout the process and
made herself available to review and correct any situation that needed attention. She
consistently met her commitments during the initial campaign period and the extended
contract thereafter. She goes the extra mile after every step, to ensure a complete
understanding during the engagement and any changing market/company conditions.
If your company is planning to expand its borders and establish roots in a new market,
Heather and Smart can help you succeed.” Ahdy Awad
“I worked with Heather and SMART on an ongoing telemarketing lead generation project in
2005 and 2006. Heather was a pleasure to work with and provided excellent client service at
all times. I always felt that my business was important to her, and this attitude was evident
throughout the team at SMART.” Phil Duffy
2. “I have had the opportunity over the years to have engaged the SMART service on two
occasions, the value of the SMART service to an external sales professional is so valuable,
when you are looking to attract a high end order value, you have to have the confidence that
the meeting is with a key decision maker, it is going to be of the highest quality, and you
have all the relevant profiling intelligence that ensures your prospect is a qualified potential
customer. That is what makes the SMART business stand out in the market. Alan Tyrrell
“We were very pleased with the results from a marketing campaign executed for us earlier
this year by SMART. They were quick to recognise the opportunity in our market sector and
were enthusiastic in their approach. We were able to have live updates via their customer
interface and were very pleased with what they achieved for our company. I have no
hesitation in recomending SMART.” Andrew Wendon-Smith
“I've worked with Heather on a couple of marketing campaigns, and the value created has
been excellent!” Simon Clifford
“I first met Heather back in 1996 when we were trying to expand our software development
and training facilities to a new customer base. Heather provided guidance and assistance in
the marketing strategy we were to adopt to generate these leads. I have always found Heather
to be an honest and reliable person with genuine industry insight and experience. Heather is
an extremely enthusiastic individual, so much so it is infectious, breading enthusiasm into the
entire organisation. A great motivator.” Andrew Budden
“I have had the pleasure of working with Heather and the guys at SMART on a number of
occasions.
Recently, Heather and her team opened the door to a number of excellent opportunities for
my sales team at Agility UK. This enabled us to engage with the right people at the right time
and importantly build a pipeline and close business.
Heather tells it like it is and delivers what you ask for.” Jason Morris
“I worked with Heather at Smart over a number of years, her enthusiasm and energy to make
things happen really shone through. They paid particular attention to detail understanding
who the target audience were and how to reach them! I would recommend Heather to any
business that is looking to create an edge or find new opportunities. Dave Curry
3. “We've all heard about the 'renaissance man', let me introduce you to the 'renaissance
woman'. Heather Carter is an out-of-the-box thinker and strategist that brings an inspired and
proactive bent to creating marketing strategies, engaging the mechanics of making a strategy
work, and following through. As her team follows her lead, you can often find Heather with
her sleeves rolled up, working in the trenches. A real team player. Richard Stellar
“Heather is a genuinely passionate person. She cares about your business as much as hers.
This infectious attitude is passed down to the team and you really do feel they are doing the
very best they can for you. I have used other tele-marketing services in the past, SMART
stands out from the crowd.” Justine Wright
“Heather is perhaps one of the most charismatic characters I have had the pleasure of
working with. Her business acumen gives Heather the ability to understand any concept or
solution and quickly realise the commercial benefits, this in turn has enabled her to thrive in
business.” Ian Rowley